Both Sides of the Table

FEBRUARY 7, 2013

He then pointed out that for service-based businesses every slot that went unfilled the provider had very high fixed costs and very low marginal costs and people ought to be willing to sell low-demand or last-minute expiring times at a discount while selling premium times at full price or even a surge price.

CTO Coach 359

CTO Coach Google CTO Hire Yammer 359

Both Sides of the Table

MARCH 11, 2011

He said it was better than the Yellow Pages because he would provide pricing transparency. Not because they didn’t want to do Pay-per-click (they are huge buyers of SEM) but because they didn’t want other people to know what they paid for clicks! So he founded … wait … CitySearch. Shopping.com.

Competition 350

Competition Idealab Product CitySearch 350

socalTECH

AUGUST 16, 2013

Scott Morrow is an Internet and startup veteran, having run such companies as Oversee.net and ThisNext, and headed up product marketing for IAC/Citysearch. We grew our SEM and improved our ROI. You get access to luxury at a discount price. Our is unique inventory, packaged with the best web pricing. That''s very unique.

Pricing 256

Pricing Sites Marketing SEM 256