Remove Commerce Remove Customer Remove Paid Search Remove Sites
article thumbnail

Social Search – What Entrepreneur Needs To Know

InfoChachkie

It is no secret that Pinterest and other social commerce sites have begun to dial in the commerce equation. These sites (so far) have managed to balance facilitating product discovery and purchase capabilities with users'' desires to entertain and educate themselves without feeling like they are in a marketplace.

article thumbnail

Interview with Dan LeBlanc, CEO and Co-founder, Daasity

socalTECH

A lot of those brands, on the e-commerce side, are becoming more data driven. The challenge a lot of those businesses have, is likely have built their sites and are using a lot of different software-as-a-service platforms. That makes it difficult to figure out what it costs to acquire a customer, and what a customer is worth.

Startup 113
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 Strategies For Beating The Failure Odds Online

Startup Professionals Musings

The cost of entry is so low – you can create a web site for almost nothing - and you are on your way to riches with e-commerce, your latest invention, or personal services. Mashable claims there are 150,000 new web sites created per day. Having a web site is necessary, but not sufficient. Content is king of the road.

article thumbnail

How to Measure & Track Marketing

Jason Nazar

Paid Product Metrics. Customer Acquisition Cost / Cost Per Acquisition . The customer acquisition cost or cost per acquisition is the basic marketing cost to acquire a customer. For example: a) What percent of your site visitors bounce before taking any action? b) What percent of your app visitors register?

article thumbnail

How to Measure & Track Marketing

Jason Nazar

Paid Product Metrics. Customer Acquisition Cost / Cost Per Acquisition . The customer acquisition cost or cost per acquisition is the basic marketing cost to acquire a customer. For example: a) What percent of your site visitors bounce before taking any action? b) What percent of your app visitors register?