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Social Search – What Entrepreneur Needs To Know

InfoChachkie

It is no secret that Pinterest and other social commerce sites have begun to dial in the commerce equation. Search Meets Social = Commerce. The combination of Search and Social is redefining the way marketers are allocating their ad budgets. How would you advise marketing teams which split out brand and commerce?

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Why Has LA Suddenly Gotten So Much Attention from VCs and Entrepreneurs?

Both Sides of the Table

So much so that if you read Ken Auletta’s wonderful book “ Googled ” you’ll see that Larry and Sergey had for years stated they would never do paid search results. We see big data storage solutions and processing platforms. Commerce: What is less known is just how important LA is as a commerce hub.

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Interview with Dan LeBlanc, CEO and Co-founder, Daasity

socalTECH

A lot of those brands, on the e-commerce side, are becoming more data driven. The challenge a lot of those businesses have, is likely have built their sites and are using a lot of different software-as-a-service platforms. How we do hat, is we've built an analytics platform, Daasity, for data-as-a-service.

Startup 113
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Interview with Scott Morrow, Curatemedia

socalTECH

Scott Morrow: Sports/outdoors is quite interesting, that's the fastest growing lifestyle category in e-commerce. E-commerce was relatively flat in 2008 and 2009, but if you look at the lifestyle category, the biggest growing area within lifestyle was sports and outdoors. What verticals are you thinking about? The same with eco/green.

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