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United Online Sells StayFriends

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Woodland Hills-based United Online has sold its StayFriends social networking site, to German company Stroer Content Group GmbH , the company said Thursday afternoon. United Online said it will receive 16.0 million euros ($18.3M US) for StayFriends.

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United Online Acquired By B. Riley For $170M

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Woodland Hills-based United Online said Wednesday afternoon that it has agreed to be acquired by B. The company said it will allow its only remaining operating business--its communications segment--to continue under B. Riley and Activision Howard Marks over the company's management and strategic plans. READ MORE>>.

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United Online, OpenX Tie On Advertising Technology Deal

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Pasadena-based OpenX Technologies , and Woodland Hills-based United Online said that the companies are in a deal, where OpenX will become the exclusive provider of digital monetization technology for display ad inventory for United Online''s Juno, NetZero, and Classmates properties. READ MORE>>.

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United Online Puts StayFriends On The Block

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Woodland Hills-based United Online said Tuesday that it has hired an investment banker to sell its European social networking website, StayFriends. The company recently sold its Classmates unit as part of a similar move to divest non-growing assets at the company. READ MORE>>.

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ReachLocal's Zorik Gordon On Daily Deals

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Earlier this week, Woodland Hills-based ReachLocal (www.reachlocal.com), which helps small and medium sized businesses place online ads, announced a deal to buy daily deals site DealOn.com. We're going to local merchants, getting deals, and building the DealOn network. Zorik Gordon: We're excited about the acquisition.

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sales vs marketing

AeA Los Angeles Council

Having been both a marketing & sales executive, I have seen first-hand how silos between these two departments can exist while products (or the sale of services) still "succeed" despite the rivalry. But there's a high price to pay when you consider that it affects the well-being of your company culture.

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Interview with Steve Pelletier, FatTail

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Late last year, we had the chance to talk with Velocity Interactive's Ross Levinsohn about their investment in Woodland Hills-based FatTail (www.fattail.com). At the time, the firm was working on--but not talking about-- their next generation product, which the company announced yesterday. That has been in the market since 2004.