SoCal CTO

AUGUST 4, 2011

Of course, it's way more complex than just these questions. Think of these as the big upfront questions: Who are the customers? Please be able to provide me with a few specific examples of different types of customers, what they need, what the system will do for them. SEO for Startups )? It needs to be a conversation.

Develop 384

Develop Development Startup SEO 384

Eric Greenspan

JANUARY 15, 2014

I didn’t take a single course on computer programming in school. I now make a living knowing WordPress, CSS, HTML and of course search engine optimization (SEO) and marketing. Creator of mind blowing customer experiences. About my company(s): [link]. I’ve learned much about French history as a result.

HTML 139

HTML Search Engine Optimization Santa Barbara Education 139

InfoChachkie

DECEMBER 2, 2009

As noted in Pour and Stir Part I , the key to the successful execution of this strategy is managing the following equation: The cost to acquire a customer < lifetime value of a customer. Decreasing Your Customer Acquisition Costs. This is equivalent to being handed a free customer for every ten customers you acquire.

Customer 164

Customer Custom Advertising SEM 164

SoCal CTO

DECEMBER 9, 2009

I just had an all-too common conversation with the founder of a startup who had spent more than a year working with a software development company who had produced a mess. Who are the customers? Please be able to provide me with a few specific examples of different types of customers, what they need, what the system will do for them.

Software Development 292

Software Development Develop Development Startup 292

Startup Professionals Musings

FEBRUARY 20, 2019

In the past, if your startup had a website presence, the company was credible by definition. Until the company name is a famous brand, you are the brand. No name, picture, address, or business history only convinces customers that you are hiding, located in an un-trustable country, or don’t have a clue. Put yourself on the site.

Search Engine Optimization 88

Search Engine Optimization eBook Advertising SEO 88

Both Sides of the Table

MARCH 25, 2016

It turns out that to build a successful company you ultimately need this strange thing called “revenue” that people don’t just hand you: You need to earn it. Most of this advice boils down to an argument in favor of basic planning before starting a company or raising money. MakeSpace provides physical storage.

Startup 150

Startup Marketing Study SEO 150

Both Sides of the Table

MARCH 14, 2013

Creating awareness for your brand and products is one of the lifebloods of technology startups yet in a world where so many companies are being created it becomes difficult to rise above the noise. Ever notice how some companies tend to be in the press all the time and your big new product launch struggled for inches?

Marketing 389

Marketing Press Blogging Startup 389

Startup Professionals Musings

APRIL 3, 2019

Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. This can be customer acquisition cost, revenue growth, profit, or whatever other parameters are key to your success. Of course, with social media marketing, trial and error is not the only way to fail.

Social Media 96

Social Media Media Marketing Metrics 96

Startup Professionals Musings

JUNE 13, 2015

Every business should look at its cost of customer acquisition (COCA) and return on investment (ROI) twice a year and after each campaign. These give good customer connection and SEO. Of course, more resources are “better” for marketing, but re-allocating existing resources can be equally effective. Marty Zwilling.

Social Media 108

Social Media Media Marketing Resource 108

Startup Professionals Musings

DECEMBER 1, 2013

The place to start today is if your company only uses traditional media for marketing, or no marketing. According to a Harvard Business Review article , only 60% of companies today use social media at all, and only 12% of those feel that they are using it effectively. These give good customer connection and SEO.

Social Media 103

Social Media Media Marketing Startup 103

Startup Professionals Musings

DECEMBER 23, 2017

Every business should look at its cost of customer acquisition (COCA) and return on investment (ROI) twice a year and after each campaign. These give good customer connection and SEO. Of course, more resources are “better” for marketing, but re-allocating existing resources can be equally effective. Marty Zwilling.

Media 59

Media Marketing Social Media Resource 59

Both Sides of the Table

JANUARY 22, 2014

I’ve seen too many companies go off track by a VC hell bent on the team pursuing the VCs strategy which at times is about chasing the next shiny object. SEO marketing vs. social marketing. I would call their portfolio companies and ask how helpful or not they’ve been. I call them “ VCs Seagulls.”

Venture Capital 364

Venture Capital Coach Writing SaaS 364

Startup Professionals Musings

JUNE 30, 2014

Feedback from your blog will tell you quickly whether anyone agrees with your assessment, and whether you have a customer base waiting. More and more, employees work for people they respect, rather than companies. Of course, ultimately you want employees who can blog for you and your company as well.

Startup 101

Startup Blogging Writing Google 101

Startup Professionals Musings

AUGUST 20, 2013

In the past, if your startup had a website presence, the company was credible by definition. Until the company name is a famous brand, you are the brand. No name, picture, address, or business history only convinces customers that you are hiding, located in an un-trustable country, or don’t have a clue. Put yourself on the site.

Search Engine Optimization 105

Search Engine Optimization Startup Advertising SEO 105

Startup Professionals Musings

OCTOBER 23, 2012

The place to start today is if your company only uses traditional media for marketing, or no marketing. According to a Harvard Business Review article , only 60% of companies today use social media at all, and only 12% of those feel that they are using it effectively. These give good customer connection and SEO.

Media 92

Media Social Media Marketing Resource 92

Startup Professionals Musings

FEBRUARY 18, 2017

In the past, if your startup had a website presence, the company was credible by definition. Until the company name is a famous brand, you are the brand. No name, picture, address, or business history only convinces customers that you are hiding, located in an un-trustable country, or don’t have a clue. Put yourself on the site.

Search Engine Optimization 54

Search Engine Optimization eBook Advertising SEO 54

Startup Professionals Musings

AUGUST 18, 2013

Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. This can be customer acquisition cost, revenue growth, profit, or whatever other parameters are key to your success. Of course, with social media marketing, trial and error is not the only way to fail.

Social Media 102

Social Media Media Product Metrics 102

Startup Professionals Musings

APRIL 21, 2013

Feedback from your blog will tell you quickly whether anyone agrees with your assessment, and whether you have a customer base waiting. More and more, employees work for people they respect, rather than companies. Of course, ultimately you want employees who can blog for you and your company as well.

Blogging 104

Blogging Product Startup Writing 104

Startup Professionals Musings

APRIL 1, 2017

Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. This can be customer acquisition cost, revenue growth, profit, or whatever other parameters are key to your success. Of course, with social media marketing, trial and error is not the only way to fail.

Social Media 62

Social Media Media Metrics SEO 62

Startup Professionals Musings

JULY 22, 2012

In the past, if your startup had a website presence, the company was credible by definition. Until the company name is a famous brand, you are the brand. No name, picture, address, or business history only convinces customers that you are hiding, located in an un-trustable country, or don’t have a clue. Put yourself on the site.

Search Engine Optimization 96

Search Engine Optimization Entrepreneur Sites Advertising 96

Startup Professionals Musings

JULY 27, 2012

Good action plans include a listening plan, channel plan, SEO plan, and a content creation plan, with activities and metrics. This can be customer acquisition cost, revenue growth, profit, or whatever other parameters are key to your success. Of course, with social media marketing, trial and error is not the only way to fail.

Social Media 91

Social Media Media Metrics SEO 91

Both Sides of the Table

JANUARY 3, 2016

Each VC has their own take on which services to provide and mostly they’re free but some smaller VCs charge portfolio companies for use of these services but usually at a cheap cost. Examples of VC platform services include: recruiting, marketing, design support, inside sales reps, consulting, accounting services and so forth.

Venture Capital 150

Venture Capital Platform Startup Resource 150

Startup Professionals Musings

DECEMBER 5, 2010

In the past, if your startup had a website presence, the company was credible by definition. Until the company name is a famous brand, you are the brand. No name, picture, address, or business history only convinces customers that you are hiding, located in an untrustable country, or don’t have a clue. Put yourself on the site.

Tips 92

Tips Search Engine Optimization Startup Advertising 92

Startup Professionals Musings

JUNE 18, 2012

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Use the Internet and social networking instead of public relations companies and advertising agencies. Now you can get a product built in China almost overnight with minimal up-front cost, with delayed payment based on first-customer order commitments.

Startup 102

Startup Search Engine Optimization SEM Social Network 102

Startup Professionals Musings

NOVEMBER 29, 2010

Feedback from your blog will tell you quickly whether anyone agrees with your assessment, and whether you have a customer base waiting. More and more, employees work for people they respect, rather than companies. Of course, ultimately you want employees who can blog for you and your company as well.

Blogging 93

Blogging Invest Startup Writing 93

socalTECH

OCTOBER 25, 2012

Tracy DiNunzio: RecycledBride and Tradesy are same of the same company, Recycled Media. One of the key things about our company is the culture, which is very much in the collaborative consumption space. I read everything online I could about customer acquisition, marketing, design, and coding, and every part of the business I could.

Startup 236

Startup Education Acquisition Funding 236

Tech Zulu Event

NOVEMBER 21, 2014

While the new gTLDs are intended to create new online neighborhoods and virtual communities, all this new digital real estate means companies and brands have more to protect. As the Internet grows to include hundreds of new gTLDs, the odds that more companies will contend for the same registrations will grow too.

Conference 77

Conference SEO Software Review IP 77

Startup Professionals Musings

FEBRUARY 15, 2011

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Use the Internet and social networking instead of public relations companies and advertising agencies. Now you can get a product built in China almost overnight with minimal up-front cost, with delayed payment based on first-customer order commitments.

Entrepreneur 94

Entrepreneur Startup Search Engine Optimization SEM 94

SoCal CTO

FEBRUARY 20, 2007

Ive personally been involved in the start-up world in Los Angeles for about 15 years, and have had the opportunity to work on many early-stage companies (e.g., Of course, thats probably even more true in Silicon Valley. Technology Advisor Technology Roles in Startups Pricing Customer Acquisition Sunk Costs and More -.

CTO Coach 150

CTO Coach Southern California CTO Hire Social Media 150

Startup Professionals Musings

MAY 11, 2010

For example, non-computer types should consider delegating their social media, website, and SEO activities. Of course the work must be done well, but your way or the highway is not the right way. You should be using your time on the most critical tasks for the business, and the tasks that only you can do. Listen and observe.

Entrepreneur 52

Entrepreneur Startup SEO Social Media 52

Startup Professionals Musings

FEBRUARY 13, 2010

Do basic Search Engine Optimization (SEO) and Marketing (SEM) yourself. Use the Internet and social networking instead of public relations companies and advertising agencies. Now you can get a product built in China almost overnight with minimal up-front cost, with delayed payment based on first-customer order commitments.

Startup 50

Startup High Tech Search Engine Optimization SEM 50

SoCal CTO

NOVEMBER 10, 2009

My first job out of school was at one of the early bioinformatics companies in Silicon Valley, working as the head of technical services. That's where I learned I enjoyed interacting with customers and working with development teams to build and launch products. (Graduated with a BS/MS in bio from Stanford.) Sounds like a great group.

Product 150

Product Entrepreneur Social Media Google 150

Both Sides of the Table

MARCH 8, 2010

I recently wrote a piece for Mashable on how to create a company blog. Blogging is an important way to build an audience and also drive SEO traffic. Define your customers, partners and other relevant people to your organization (e.g. That’s blogging to the echo chamber unless they’re your target customers.

Blogging 286

Blogging Startup Writing Summary 286

Tech Zulu Event

NOVEMBER 11, 2013

The staff is very helpful and provides great customer service too. Especially when video is the 2nd highest SEO traffic builder and YouTube is the 2nd largest search engine in the world. Especially when video is the 2nd highest SEO traffic builder and YouTube is the 2nd largest search engine in the world. Same with CreatorUp.

Hollywood 100

Hollywood Screening Ideas Entertainment 100

Both Sides of the Table

JULY 16, 2013

And of course you could add up impressions by counting your the followers of everybody who had retweeted plus your own. Of course it’s valuable to know how many clicks you drive. The other major pilot customer was. Clicks are also a simple measure that you can get from basic link tracking packages. Or Likes – LIKES!

Marketing 307

Marketing Technical Review Startup Tool 307

SoCal Delicious

JANUARY 15, 2010

Of course the sequence of steps is a generalization, so perhaps you’ll have to change it to fit your needs. With this method you occasionally might block searching Microsoft employees who aren’t aware of their company’s spammy activities, so make sure you serve them a friendly GFY page that explains the issue.

SEO 37

SEO IP PHP Blogging 37

Both Sides of the Table

JANUARY 5, 2016

From the day after we sold the company until today I felt it was important that I not comment too much publicly about online video even though I continued to work actively in the sector and made five more investments. And of course SnapChat is relevant for younger video consumers. Spoiler alert: MCNs don’t exist.

Content 150

Content Snapchat Platform SEO 150