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NKP Medical Marketing Acquired By MB Growth Advisors

socalTECH

Los Angeles-based NKP Medical Marketing , a provider of digital marketing and search engine optimization services focused on the specialty medical area, has been acquired by private equity investor MB Growth Advisors. The companies said NKP will undergo a rebranding as part of the acquisition. READ MORE>>.

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ServiceTitan Links With SEO Provider

socalTECH

Glendale-based ServiceTitan , which is developing software for helping plumbing, HVAC, and other service businesses manage their business, has linked up with search engine optimization (CSEO) provider Plumbing & HVAC SEO. ServiceTitan is led by Ara Mahdessian.

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Fullscreen Launches New Product

socalTECH

The company said its new Fullscreen Creator Platform is a "brand new mission control for YouTube success." The new product includes analytics around search engine optimization (SEO), optimal video length for engagement; best times to upload videos; and much more. READ MORE>>.

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Here are tricks to find yourself on social media.

Berkonomics

There are tools to inform you when your company name or personal name is mentioned. There is so much information being shot at us daily via social media streams that we should monitor and control that which pertains to our business – and do so with some level of expertise. Start with a simple tool. Then add more complex listening posts.

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The Search Agency Launches Award Program

socalTECH

The Search Agency , the Los Angeles-based search marketing agency and online marketing firm, said today that it has launched its own, annual awards program called the Stars of Search Award. The company said the awards will be given as part of the Direct Marketing Association''s annual conference. READ MORE>>.

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The Search Agency Ties With CyberDefender

socalTECH

Santa Monica-based The Search Agency , a provider of search engine optimization, search engine marketing, and other related online marketing services, has signed on Los Angeles antivirus software company CyberDefender as a customer. The Search Agency is backed by private equity firm JMI Equity.

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Local Market Launch Scores $1.5M

socalTECH

According to Local Markte Launch, it is developing a "local presence solution" which helps businesses get found easier by search engines, by optimizing business listings on the local level. The company said it has now raised $2.7M in funding, including an earlier seed funding.