Startup Professionals Musings

JUNE 14, 2011

One of the toughest and yet most important questions you will be asked by savvy potential startup investors is “What is your sustainable competitive advantage?” Yet many entrepreneurs, maybe in their passion for their new product, gloss over this one, or even announce that they have no competition. Lock on the market or customer base.

Competition 102

Competition Patents Startup Social Network 102

Berkonomics

JULY 6, 2017

Know your market and competition, or don’t spend a dime on anything else. There was even talk of some phone companies using the patented system for serving communities of guests, not just from a single hotel. In this case, the competition was not from a company but a new technology. There is no competition.”

Competition 266

Competition Research Summary Pricing 266

Startup Professionals Musings

SEPTEMBER 13, 2014

Most entrepreneurs spend far too much time thinking negatively about competitors, and can’t resist making derogatory statements about them to their own team, investors and even to customers. As an investor, I always listen carefully to what an entrepreneur says, and does not say, about competition.

Competition 107

Competition Entrepreneur Patents Customer 107

Startup Professionals Musings

AUGUST 14, 2012

One of the toughest and yet most important questions you will be asked by savvy potential startup investors is “What is your sustainable competitive advantage?” Yet many entrepreneurs, maybe in their passion for their new product, gloss over this one, or even announce that they have no competition. Lock on the market or customer base.

Competition 97

Competition Patents Startup Social Network 97

Berkonomics

FEBRUARY 17, 2010

Know your market and competition, or don’t spend a dime on anything else. I have stated previously that I love absolutes – statements with no wiggle room for gray-area responses. There was even talk of some phone companies using the patented system for serving communities of guests, not just from a single hotel.

Marketing 247

Marketing Competition Research Summary 247

Startup Professionals Musings

AUGUST 14, 2014

They are looking for startups that have a sustainable advantage over direct and indirect competitor offerings, as well as obvious value to customers living without your product today. Competition for your new hydrogen fuel auto engine is not limited to other hydrogen auto engine offerings, or even other autos.

Competition 93

Competition Startup Patents Slides 93

Berkonomics

AUGUST 23, 2012

By definition, your core is your intellectual property foundation, the thing that makes your business most valuable to customers, investors and perhaps someday to potential buyers. Email readers, continue here.] Sometimes we protect our core with effective branding and marketing.

Patents 159

Patents Training Advertising Resource 159

Startup Professionals Musings

AUGUST 12, 2019

Most entrepreneurs are quick to assert to potential investors that their product or solution will kill the competition, but unfortunately your opinion alone is not enough to convince most experienced investors. A competitive advantage to a non-problem or tiny niche is not interesting to investors.

Competition 86

Competition Patents Startup Customer 86

Startup Professionals Musings

FEBRUARY 14, 2021

They are looking for startups that have a sustainable advantage over direct and indirect competitor offerings, as well as obvious value to customers living without your product today. Competition for your new hydrogen fuel auto engine is not limited to other hydrogen auto engine offerings, or even other autos.

Competition 166

Competition Funding Startup Patents 166

Startup Professionals Musings

NOVEMBER 4, 2010

A while back, I wrote about the importance of a “ sustainable competitive advantage ,” and outlined the business plan value and limitations of patents and competitor feature comparisons. But once you start selling products, all of these pale in comparison to your level of customer service. Exceed customer expectations.

Customer 90

Customer Custom Services Startup 90

socalTECH

OCTOBER 14, 2013

We''ve put a spin on this, where you can use your own personalization or custom designs for your own Bluetooth headset, just like you would create a personalized case for your smartphone. What''s your competitive advantage against others in the headset/accessories market? Our competitive advantage is fashion. READ MORE>>.

Startup 241

Startup Slides Orange County Design 241

Startup Professionals Musings

DECEMBER 30, 2020

Intellectual property is required for a competitive edge. You may think that patents and copyrights are not required, since your products are so innovative, but you will find that competitors are quick to copy your idea if you don’t protect it. That first burst of customers via word-of-mouth or a viral video won’t sustain your growth.

Entrepreneur 173

Entrepreneur Patents Startup Technical Review 173

Berkonomics

MARCH 15, 2012

One way to mitigate this is by using early money to create a prototype, to perform market research, to complete the first generation of the product, or to deliver the service to a satisfied customer. And fifth: Competitive risk. Second: Market risk. Are you ahead or behind the market with your product or service?

Outsource Development 200

Outsource Development Ideas Resource Patents 200

Startup Professionals Musings

MAY 1, 2021

Truly satisfied customers are a joy to every business person. Love that sustainable competitive advantage. Working on that unique design, or completing the breakthrough for an innovative patent, are moments of inspiration that you will never forget, especially if they become your competitive edge.

Startup 160

Startup Patents Competition Social Network 160

Startup Professionals Musings

MAY 16, 2020

Here are five key ones to celebrate: Enjoy the feedback from every satisfied customer. Talking to real customers is the best way to keep your inspiration alive, as well as the best way keep on track with changing trends and future innovation ideas. Watch that patent provide a real barrier to competitive entry.

Satisfaction 174

Satisfaction Customer Custom Outsource 174

Startup Professionals Musings

AUGUST 2, 2015

Don’t bash the competition. Every investor knows how vulnerable a new startup is to competitors, so investors always ask about your sustainable competitive advantage in the marketplace. That says you are competitive today, have a real barrier to entry, and the potential to remain ahead of the competition for a long time.

Startup 118

Startup Competition Patents Resource 118

Startup Professionals Musings

AUGUST 3, 2020

The critical success factors for a product business are well known, starting with selling every unit with a gross margin of 50 percent or more, building a patent and other intellectual property, and continuous product improvement. If you don’t have a high level of commitment and passion, you customers won’t seek you out.

Startup 174

Startup Training Services Writing 174

SoCal CTO

FEBRUARY 25, 2009

Fantastic post by Christian Gammill - Startup Delta Force… From a competitive perspective (e.g. all the other folks out there that will try to enter the same market) the barriers have been dropping over the last few years. Business - how are you actually going to make money? many more (please comment below)

Startup 150

Startup SEM IP SEO 150

Startup Professionals Musings

OCTOBER 24, 2021

A large portion of your competitive advantage and your potential value to investors is the size of your intellectual property portfolio. When someone says Intellectual Property (IP), most entrepreneurs think only of patents. In reality, patents are only one of at least eight items that should be in your IP portfolio. Copyrights.

Startup 145

Startup Patents IP Social Media 145

Startup Professionals Musings

JUNE 12, 2019

Much has been written recently about the requirement to focus today on the total customer experience, as a competitive edge or even for survival. The challenge I hear from savvy business owners and entrepreneurs operating on a shoestring is that providing a superior customer experience costs money.

Customer 96

Customer Custom Coach Pricing 96

Startup Professionals Musings

JUNE 25, 2014

Don’t bash the competition. Every investor knows how vulnerable a new startup is to competitors, so investors always ask about your sustainable competitive advantage in the marketplace. That says you are competitive today, have a real barrier to entry, and the potential to remain ahead of the competition for a long time.

Entrepreneur 110

Entrepreneur Competition Patents Resource 110

Berkonomics

JULY 18, 2019

By definition, your core is your intellectual property foundation, the thing that makes your business most valuable to customers, investors and perhaps someday to potential buyers of the business. Patents, branding, marketing and more.

Patents 120

Patents Resource Training Advertising 120

Startup Professionals Musings

MAY 10, 2021

Experienced entrepreneurs will tell you that the initial idea is the easy part, and it’s the later implementation, and the competitive business marketing that are the real creative challenges. Many businesses have found that raising the price of a product to give it status can win more customers than a price war. Think the unthinkable.

Ideas 171

Ideas Patents Training Entrepreneur 171

Startup Professionals Musings

JULY 25, 2020

It starts with a vision, but benefits quickly from a structured process of idea generation, evaluation, prototyping, customer feedback, and success metrics. Innovative technologies have no value until they are turned into solutions to real customer problems. From time to time, include customers and sales members in ideation sessions.

Coach 144

Coach Metrics Social Network Competition 144

Startup Professionals Musings

NOVEMBER 4, 2020

Your concept has to be understood by customers and investors in 30 seconds or less, and everyone needs to immediately see how awesome it would be, or that they would be nuts not to have it. I’m looking for the “hook” right up front, or I lose interest quickly, just like every customer and investor these days.

Startup 166

Startup Education Ideas Customer 166

Startup Professionals Musings

APRIL 21, 2023

It starts with a vision, but benefits quickly from a structured process of idea generation, evaluation, prototyping, customer feedback, and success metrics. Innovative technologies have no value until they are turned into solutions to real customer problems. From time to time, include customers and sales members in ideation sessions.

Coach 137

Coach Metrics Competition Ideas 137

InfoChachkie

FEBRUARY 20, 2012

Bill’s advice reflects Microsoft’s hardnosed culture, which encourages internal competition and a ruthless pursuit of the truth. Along with your cash, customers and employees, a healthy startup culture will prove to be one of your most precious assets. . ." [Tweet this quote]. Treasure it.

Tips 275

Tips Startup IP Santa Barbara 275

Startup Professionals Musings

MAY 15, 2020

What I want to hear is an innovative marketing and growth strategy that will set you apart in the minds of investors, as well as customers. Today’s customer is especially attracted to companies like TOMS , who donates a pair of shoes for every pair they sell, or Patagonia, with its support for grassroots environmental groups.

Marketing 170

Marketing Startup Examples Customer 170

Berkonomics

AUGUST 31, 2023

Know your market and competition, or don’t spend a dime on anything else. There was even talk of some phone companies using the patented system for serving communities of guests, not just from a single hotel. In this case, the competition was not from a company but from a new technology. There is no competition.”

Competition 156

Competition Research Summary Pricing 156

Startup Professionals Musings

JULY 23, 2021

You have done everything to register your brand legally , including domains, copyrights, patents, and trademarks. For example, a few years ago Wells Fargo seriously damaged its brand trying to grow the business by creating accounts without proper customer consent. Yet every change can cause brand dilution or competition you don’t need.

Examples 170

Examples Customer Custom Social Media 170

Startup Professionals Musings

APRIL 26, 2021

But in addition I’ve always found it helpful to provide a simple checklist for new venture founders and new business owners to make sure they have covered all the key bases correctly, including the following: Define and focus on a single customer segment. Quantify your value proposition for customers.

Funding 132

Funding Template Resource Competition 132

InfoChachkie

SEPTEMBER 4, 2012

What does your pain reliever look like, how is it implemented by the customer and what future products do you expect to roll out? Patents and Trademarks. Competition. Distribution and Sales. How do you profitably get the pain reliever to the consumers experiencing the pain?

Venture Capital 211

Venture Capital Summary Technical Review Template 211

SoCal CTO

SEPTEMBER 20, 2011

You’ll learn about competitive products that exist or are being built. Beyond that, I want lots of conversations with experts, users, customers, VCs, partners, etc. NDAs or Other Protection So you decide you want to be able to share with experts, users, customers, VCs, partners, etc. You’ll get suggestions for improvements.

Startup 211

Startup IP Ideas Patents 211

Startup Professionals Musings

JUNE 26, 2020

A business plan is the outward facing definition of the business you hope to drive with your hardware solution, with a hardware overview in the intro to highlight customer value and competitiveness. Use non-fuzzy terms to quantify customer value. Provide specifics on the customer business model. and trademarks.

Product 169

Product Summary Startup Examples 169

Startup Professionals Musings

JULY 27, 2022

I call this linear thinking , and it’s a sure way to be ultimately overrun by your competition. For example, Elon Musk, who owns many battery patents , normally kept for a competitive edge, decided to open them all to any competitors in an effort to expand the market for his electric vehicles.

Competition 139

Competition Examples Customer Custom 139

Startup Professionals Musings

JANUARY 26, 2012

For example, “I just patented a new cell-phone technology that will double battery life for half the cost. Unlike [competition], we [differentiation].” Focus on customer benefits rather than features, indicating real pain, rather than just nice to have. Present a sustainable competitive advantage. About 150-225 words.

Startup 113

Startup Patents Template Competition 113

Berkonomics

MARCH 5, 2020

One way to mitigate this is by using early money to create a prototype, to perform market research, to complete the first generation of the product, or to deliver the service to a satisfied customer. And fifth: Competitive risk. . Second: Market risk. . Are you ahead or behind the market with your product or service?

Outsource Development 156

Outsource Development Ideas Resource Patents 156