socalTECH

FEBRUARY 20, 2013

Crowdfunder , the Los Angeles startup led by CHance Barnett, has launched another crowdfunding event aimed at the local industry, saying Wednesday that it has launched CROWDIMPACT LA , a pitching competition which will award $20,000 in a top prize to a winning social enterprise company.

Startup 215

Startup Competition Demand Los Angeles 215

Startup Professionals Musings

JANUARY 9, 2022

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The next thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 135

Social Media Framework Media Metrics 135

Startup Professionals Musings

SEPTEMBER 19, 2022

Differentiation is still a key requirement for a successful startup rollout, and but it must be sustainable to keep ahead of new competition. In my view both of these numbers have come down recently. A good example is Dominos Pizza “We’ll deliver in 30 minutes or less, or it’s free!”

Competition 123

Competition Customer Custom Examples 123

Startup Professionals Musings

JANUARY 18, 2023

With the advent of social media, and instant communication via the Internet, that definition has been expanded to include all aspects of the customer experience , from finding you and what they need, to the ease of completing the transaction, as well as all follow-on support. This results in more profits and growth for you.

Competition 109

Competition Services Customer Custom 109

socalTECH

SEPTEMBER 18, 2015

Los Angeles-based online advertising technology provider OpenX says this morning that it has been selected by Townhall Media , to help supply "header bidding" for Townnhall's mobile and web properties. Townhall Media's websites include Townhall, HotAir, RedState, Twitchy, BearingArms,and HumanEvents. READ MORE>>.

OpenX 100

OpenX Media News Advertising 100

L.A. Business Journal

FEBRUARY 12, 2018

California facing competition for video game industry; Snapchat’s new update triggers revolt by teens; and Tony Goncalves hired as CEO of Chernin Group and Otter Media.

Competition 100

Competition Report Media 100

socalTECH

MARCH 6, 2017

Los Angeles-based Maple Media (maplemedia.io) recently announced a big, $30M funding from Shamrock Capital, to assemble a collection of mobile applications in the utility, productivity, games and entertainment verticals. What's the idea behind Maple Media? What's the idea behind Maple Media?

Media 153

Media Mobile Startup Acquisition 153

socalTECH

MARCH 18, 2014

near real-time automated intelligence gathering systems that scour public and private data sources like websites, blogs, social media and email to unearth information businesses can use for competitive advantage. Bitvore, led by Jeff Curie, said that it has developed a.

Software 227

Software IBM IBM Social Media 227

Startup Professionals Musings

NOVEMBER 25, 2019

Both are required to stay competitive. Use of collaborative and other social media platforms. The new era of highly connected and interactive technology is changing not only how business employees interact with customers, but also how they interact with each other, and with their company.

Competition 127

Competition Case Study Platform Yahoo 127

Tech.Co

JANUARY 26, 2024

There are just five days left to enter the digital detox competition set up by Icelandic Yogurt company Siggi’s Dairy, which has pledged to give selected contestants $10,000 to spend an entire month “detoxing” without a smartphone or social media. Should I Digitally Detox Anyway?

Company 226

Company Companies Social Media Writing 226

Startup Professionals Musings

OCTOBER 4, 2021

With the pervasive and instant communication of social media and the Internet, businesses can no longer hide behind the mask of their own hype, either inside the company or outside. Competitive and leadership leverage. They want relationships, positive experiences, and a win-win for society.

Competition 110

Competition Sales Customer Custom 110

Both Sides of the Table

SEPTEMBER 7, 2013

It an era of social media and newsreaders titles matter a lot. So I need to stand out in two areas in which I compete for attention – social media and news readers. The three must reads for me daily are: The NY Times, TechMeme & Media Redefined. I never saw it go out with a “tip @techmeme” on Twitter.

Writing 326

Writing Buzzfeed Social Media Blogging 326

Both Sides of the Table

AUGUST 11, 2021

Most of these startups spend the lion’s share of their marketing budget in today’s social media channels: Facebook, Twitter, Reddit, Snap, TikTok and so on because?—?no Photo by Vanna Phon on Unsplash Customer acquisition is the lifeblood of many startups from e-commerce to gaming to marketplace companies, among others. no surprise?—?that’s

Product 424

Product Platform Advertising Acquisition 424

L.A. Business Journal

JANUARY 26, 2018

Otter Media buys remainder of its digital businesses Fullscreen and Ellation; no one is going to win the Google Lunar X prize competition; and China’s JD.com aims for logistics facility in Los Angeles.

Media 100

Media Google Competition Los Angeles 100

Startup Professionals Musings

MARCH 2, 2019

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the 30 percent of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” Keep up with the competition.

Social Media 98

Social Media Platform Media Customer 98

Both Sides of the Table

JUNE 20, 2014

Last year at this time I spoke at VidCon and gave this presentation in which I said YouTube was “the Walmart of Online Video” but I also commented that I felt YouTube was vulnerable to competition because their rev share to MCNs wasn’t high enough to allow MCNs to build a profitable business inside of YouTube.

Invest 291

Invest Content Media Networking 291

Both Sides of the Table

MARCH 14, 2013

If I’m covering a company can I get evidence of what the competition is doing so the story is balanced? They are an investment bank that targets the technology & media sectors. We provide strategic advice to digital media companies in a manner that reflects how corporate development is actually done. Final example.

Marketing 389

Marketing Press Blogging Startup 389

TechCrunch LA

JANUARY 26, 2020

” While Bryant’s sports career was storied, and his post-sports career in media and investing successful, his legacy is complicated by a sexual assault allegation in 2003 , which was later settled and for which Bryant apologized , but did not admit guilt.

Venture Capital 359

Venture Capital Los Angeles Legalzoom Calabasas 359

Startup Professionals Musings

APRIL 3, 2019

Image via Pixabay Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Valid social media objectives for a business should include one or more of the following: increased brand awareness, lead generation, service and support, or reputation management.

Social Media 96

Social Media Media Marketing Metrics 96

socalTECH

DECEMBER 6, 2012

AngelHack, the self-proclaimed leader in hackathon competitions, completed its Fall 2012 season this past weekend with contests held simultaneously in five cities: Los Angeles, Seattle, San Francisco, Toronto and Paris. In Santa Monica, Hackathon first-timers and veterans all gathered at CrossCampus to hack almost 30 products within 24 hours.

Santa Monica 178

Santa Monica Competition Los Angeles Design 178

Both Sides of the Table

NOVEMBER 8, 2010

Once this new service became popular then the media companies could control the rules of distribution & advertising. The philosophy of OPEC has been that if they can limit the amount of oil supplied to the world they can maintain high prices in a world where demand and competition should naturally have downward pressure on oil prices.

Hulu 292

Hulu Technical Review Content Advertising 292

Berkonomics

NOVEMBER 9, 2017

You’ll have less competition. Competition is good, but – if there are hundreds of businesses out there that already have gotten to and penetrated this niche – you’re going to find it hard to get through the marketing noise. So, what other benefits are there to niche marketing? Here are just a few to consider….

Marketing 266

Marketing Advertising Resource Social Media 266

socalTECH

SEPTEMBER 26, 2012

ZEFR is the online media startup which runs MovieClips.com , and recently expanded into sports and other content. The group is offering up a $2500 first prize, $1500 second prize, and $500 third prize for entries in the hackathon.

Technology 185

Technology Southern California Startup Content 185

Startup Professionals Musings

SEPTEMBER 28, 2019

Isn’t it frustrating to think you finally understand something in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? In a classic book on social media by Jim Tobin, “ Earn It. Where are the young social media users going? When the glass is only.04%

Social Media 95

Social Media Media Snapchat Platform 95

Both Sides of the Table

DECEMBER 15, 2012

iPhone became my media consumption device. Where Mark Zuckerberg always seems paranoid about competition and industry change – they seemed oblivious to it. And as market enthusiasts we all want strong competition. I called it, “Apples on Blackberries” and felt very clever. Nobody else felt the same way.

Email 386

Email Startup Marketing Competition 386

Both Sides of the Table

FEBRUARY 18, 2013

It means the “ torso TV ” consumption patterns will be more important than the head or the long tail for the next era of media companies. You should only worry about this if you’re a large, traditional media company with fat margins. Media in an age of: low-cost capture from mobile devices. and again here.

Startup 380

Startup Media Content Platform 380

socalTECH

OCTOBER 2, 2014

Los Angeles-based DreamJobbing said this week that it has launched a new online site--and associated, television effort--which will give anyone a chance at a "dream job" by harnessing their social media and on-camera skills. shoes toms employment competition hollywood content video production television dream dreamjobbing' READ MORE>>.

Social Media 153

Social Media Hollywood Competition Entertainment 153

Both Sides of the Table

OCTOBER 3, 2013

and there was certainly less competition from everybody pitching local merchant solutions. It got quite good reviews in the media: TechCrunch , LifeHacker & PandoDaily and many others. That is what we set out to solve at MyTime. and of course I use "we" loosely as the hard work of course was the entire MyTime team sans me]. [and

Development Team Review 324

Development Team Review Course Mobile Writing 324

Startup Professionals Musings

FEBRUARY 14, 2021

Competition for your new hydrogen fuel auto engine is not limited to other hydrogen auto engine offerings, or even other autos. So what are some of the key points that you should highlight in your investor slides to convince investors that you indeed do have a long-term competitive advantage over other alternatives in the marketplace?

Competition 166

Competition Funding Startup Patents 166

Both Sides of the Table

JANUARY 12, 2014

It’s building a product that is substantially differentiated, and, as Bill Gross, one of the most prolific tech entrepreneurs of our era says, “ It needs to be 10x better than the competition ” (because if you shoot for that then in competitive markets you might achieve 3x.

Marketing 379

Marketing Startup SEM SEO 379

Both Sides of the Table

FEBRUARY 15, 2017

https://medium.com/media/d9fa90bfcfd8c4a9fdce54b16c47e2e8/href In addition to all the great companies being created here another often overlooked feature of Los Angeles is just how many great VC funds have been formed here in the past decade. See in the end, in LA VC firms are far more collaborative than competitive. We love LA!

Dollar Shave Club 321

Dollar Shave Club Cornerstone OnDemand Riot Games Venture Capital 321

Both Sides of the Table

OCTOBER 26, 2014

It’s why in this article I advise that people “market today not futures” because you don’t want your playbook in the hands of the competition. And you need somebody who is committed to keeping up your presence in blogs, social media and other online forums. Just don’t spam people.

Press 319

Press Startup Writing Training 319

Both Sides of the Table

NOVEMBER 13, 2014

Competitive (Athlete: skier & rowed at Princeton, hates losing at everything she does). Her network from her educational institutions alone has friends in all of the top tech, media & banking institutions. Thus began my marketing campaign. Investment experience (5 years a VC at Battery Ventures).

Venture Capital 408

Venture Capital Startup Outsource Development CitySearch 408

socalTECH

JANUARY 14, 2011

Essentially, we help them learn how to get more with less, and also how to consider new investments in things like social media, mobile marketing, or video. We're building very advanced analytical models which look at both direct and indirect effects, so that we are able to quantify how different media interacts with each other.

Social Media 235

Social Media Demand Activity Marketing 235

Both Sides of the Table

AUGUST 22, 2011

We spoke about my interest in cloud computing, digital media and mobile. Either company had the potential to try and broaden their businesses to turn them into something monetizable whether it be a social network, a telecom company, a gaming company, a media company – whatever. Yes, the competition going forward will be strong.

Company 295

Company Companies Gogii Google 295

socalTECH

SEPTEMBER 24, 2014

You can press a button, and it scans the social media chatter and organizes highlights aroundyou, of relevant conversations around a particular location and particular time. Ali Khoshgozaran: Before we started the company, me and my partner had participated in the USC Viterbi startup competition. How did Tilofy come about?

USC 236

USC Southern California Organization UCLA 236

Both Sides of the Table

JUNE 28, 2011

That said, Amazon – through AWS – even without strong competition is as wonderful an experience as Amazon the eCommerce retailer feels to you as an online shopper. I’m just in awe of what they’ve enabled and baffled that the media doesn’t give this more focus. Spawning of Micro VCs.

Venture Capital 334

Venture Capital Software Capital Startup 334