Remove Competition Remove Sales Remove Statistics
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Scaling Sales: Arming & Aiming – A’s, B’s & C’s

Both Sides of the Table

This is part of my ongoing Sales & Marketing Series. In the first part of this post I talked about how sales in a startup is often evangelical , requires as consultative sale and needs constant adjustments based on customer feedback. We had 4 or 5 sales reps that had been around since the early days.

Sales 286
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Entrepreneurship: Nature vs. Nurture? A Religious Debate

Both Sides of the Table

At the margin you can make yourself better at sales, product design, marketing, leadership, capital raising, etc. James Gillmore in the comments section offers these words to Fred Wilson, “I’d say this highly statistical evidence doesn’t counter your original stance.&# James’s overall point isn’t wrong.

Startup 289
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No negative surprises! Be first to warn of shortfalls.

Berkonomics

If you are the head of sales and the pipeline is emptying or sales have slowed for any sustained period, the red flag must be raised, even if the focus is on you as a result and not upon the problem when the news is first delivered. We discussed these with management thoroughly for a total of four hours.

News 166
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4 Simple Steps Will Get Startup Financial Projections

Startup Professionals Musings

If you don’t have a destination, don’t waste your money trying to get there, and don’t expect anyone to support you along the way Projecting financials is a natural extension of the homework every entrepreneur needs to do on customer opportunity size, product costs, pricing, competition and customer value. Forecast sales-volume expectations.

Startup 147
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Most of your big problems start as small problems.

Berkonomics

If you are the head of sales and the pipeline is emptying or sales have slowed for any sustained period, the red flag must be raised, even if the focus is on you as a result and not upon the problem when the news is first delivered. We discussed these with management thoroughly for a total of four hours.

News 120
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Search Engine Ranking Can Make Or Break Your Business

Startup Professionals Musings

What most people don’t realize is, according to recent statistics , despite top positioning, only a quarter of sites selected comes from paid search. With PPC, the goal is for the search user to not only see your ad, but to click on it to get to your website (click-through), and buy your widget (conversion to sale).

PPC 154
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Performance marketing agency MuteSix bets on content and data to boost DTC e-commerce

TechCrunch LA

In today’s highly competitive ad environment, both content and data are kings. It’s different than working with a group like us that’s trying to optimize every small piece of the funnel, and being accountable for the entire funnel to drive as much sales or revenue. The key takeaway?

Commerce 211