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How This Entrepreneur Raised $28,000 Using Airbnb to Fund Her Startup

Both Sides of the Table

Tracy built her company, Recycled Media , out of necessity. One of the many things you become expert at when you launch your own company and have no money is SEO. Tracy studied SEOMoz and several other online sources of SEO tips. She’s a painter and a self-proclaimed Bohemian. She hasn’t raised any venture capital.

Startup 363
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The Search Agency Launches Award Program

socalTECH

The Search Agency said it will award search marketers in the area of paid search, search engine optimization (SEO), social media marketing, mobile marketing, comparison shopping and search retargeting. The company said the awards will be given as part of the Direct Marketing Association''s annual conference. READ MORE>>.

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Doing the Right Things is More Important than Doing Things Right

Both Sides of the Table

So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc. You get a lot of traffic – not always results. Let me give you an example.

Startup 323
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Doing the Right Thing > Doing Things Right

Both Sides of the Table

So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc. You get a lot of traffic — not always results. If you aren’t careful every PR team will measure inches over impact.

Activity 164
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Why Your Marketing Campaign Sucks

Both Sides of the Table

They are an investment bank that targets the technology & media sectors. We provide strategic advice to digital media companies in a manner that reflects how corporate development is actually done. Plus they run conferences with the top people (which is another form of POV marketing by the way).

Marketing 389
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Negative Customer Acquisition Costs - Creative Startup Marketing Ideas - Eric David Greenspan

SoCal CTO

It’s something I speak about quite a bit (see Social Media to Build Reputation and Reach Prospects and Social Media for Service Professionals ). Poogling events/webinar, radio show expansion and social media relationships and events. That all sounds easy. ;) What are you doing with social media to drive business for MakeItWork?

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The Value Achieved Business Networking at Conferences

Tech Zulu Event

Haven’t I learned by now that it’s better to be disciplined, focused in my office, at the computer, than “on the go” in a daze at a conference. It almost felt like I was there merely out of habit having gone to numerous amounts of conferences over the years being a business owner. That’s a conference worth going to.