Conference Outsource Social Media 
Startup Professionals Musings
JULY 13, 2022
I continue to be amazed that more than a quarter of new businesses don’t even have a website , and many more don’t pay attention to social media, or monitor feedback on sites like Yelp. At minimum, that requires a modern website, and visibility on relevant social media sites, likely including Facebook, YouTube, and Twitter.
Startup Professionals Musings
AUGUST 10, 2020
This approach works best with business associates that know you, or peers that you meet at industry conferences, or technical gurus that have no business connections to the candidate. Outsourcing to expert freelancers or business partners is often a better solution for startups than managing everyone into the inside team.
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Startup Professionals Musings
MAY 16, 2020
Appreciate the media accolades and peer success feedback. Enjoy that first video interview at an industry conference, or the newspaper story which enhances your startup visibility and credibility. One approach, which is even more work, is to keep tasks in-house rather than outsourcing. Increasing customer focus and loyalty.
Startup Professionals Musings
AUGUST 3, 2020
Customers won’t pay to see your new employees learning on the job, and outsourcing the real work to a cheap labor source is a recipe for disaster. Be accessible on social media, write a blog or articles for industry publications, and participate in conference panels and speaking engagements.
Startup Professionals Musings
OCTOBER 29, 2021
Use marketing, blogging, and industry conferences to get the message out. The trend toward more remote work, flexible work hours, and outsourcing can eliminate productive work relationships and communication between functions. You must regularly host online meetings, as well as external networking and team-building exercises.
Startup Professionals Musings
FEBRUARY 11, 2023
Appreciate the media accolades and peer success feedback. Enjoy that first video interview at an industry conference, or the newspaper story which enhances your startup visibility and credibility. One approach, which is even more work, is to keep tasks in-house rather than outsourcing. Increasing customer focus and loyalty.
Startup Professionals Musings
MARCH 2, 2020
Don’t assume you can outsource the implementation decisions. These days, even with the pervasive Internet and social media, it still takes time and money for your marketing and customer communication efforts to have an impact. You need someone you can trust and learn from every day, with equal “skin in the game.”
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