socalTECH

MARCH 20, 2019

Loop Now Technologies , a startup founded by former LinkedIn and Snapchat employees--which has offices in Los Angeles--says it has launched a brand new, short-form video and social media app called Firework. The company's Chief Revenue Officer is Cory Grenier, who previously was Director of Sales & Marketing at Snapchat.

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Social Media Snapchat Media Content 113

SoCal Tech Calendar

JANUARY 11, 2013

Thursday, January 17, 2013 -- Developing a Content Strategy for Social Media. Do you find it difficult to come up with topics to post to your social media channels? Learn the tips that top strategists use to effectively and efficiently track and manage great content that is made to share. Coloft Academy.

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Social Media Content Media Develop 113

Startup Professionals Musings

APRIL 3, 2019

Image via Pixabay Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Social Marketology ,” outlined the best set of steps I have seen so far for this current world: Focus on desired outcomes first. Incorporate brand personality and voice.

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Social Media Media Marketing Metrics 96

SoCal Tech Calendar

JANUARY 20, 2013

Saturday, January 26, 2013 -- Beginner's Social Media Workshop: Setup and Content Strategy. It's a new year and you have no more excuses, it's time that you clean up your brand's social profiles and start being active online! Coloft Academy. See [link] (more)

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Social Media Content Media Startup 113

Startup Professionals Musings

MAY 10, 2019

Image via Pixabay After a frustrating meeting with a small business client recently who didn’t “have time” for social media, I was surprised to find evidence on the Internet that up to one quarter of small business owners are still hesitant to invest time, money, and effort into a social media strategy.

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Social Media Media Tool Startup 99

socalTECH

AUGUST 27, 2015

Santa Monica-based GumGum , the developer of digital advertising and marketing tools which tie advertising into online photographs and visual content, has rolled out a new social media analysis tool. Pricing on the new tool was not announced. GumGum is led by Ophir Tanz. READ MORE>>.

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Social Media Tool Media Santa Monica 100

Berkonomics

JANUARY 14, 2016

You may not know that you have access to many “free” sources of social media contacts to help you in your marketing effort. This is more than fair in exchange for the free content underneath, and a tool for you to consider if you offer any valuable content to your readers, even if specific to your industry or company.

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Social Media Media Email Content 120

Berkonomics

APRIL 21, 2022

We think of media advertising as either paid or free – placed by paying a fee or by a PR firm or by you at no placement cost, especially when you provide editorial content beneficial to the publisher. But now there’s new media…. And here’s the most powerful new media model. first appeared on BERKONOMICS.

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Advertising Media Social Media Newsletter 156

socalTECH

FEBRUARY 25, 2016

San Diego-based SOCi , a developer of social media management and marketing software, has raised $2.25M in funding, the company said Wednesday. SOCi is taking aim at competitors such as Hootsuite, with what it says is a "next-generation" social media content discovery and marketing product. READ MORE>>.

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Social Media Tool Media Marketing 100

Startup Professionals Musings

MARCH 2, 2019

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the 30 percent of all small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” Build your brand and expert visibility.

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Social Media Platform Media Customer 98

Startup Professionals Musings

APRIL 13, 2019

Image via Pixabay If you are a business owner today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.

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Social Media Media Invest Platform 79

Tech.Co

SEPTEMBER 28, 2017

We think a good place to start with this topic is on the subject of social media. Social media is popular. Using video for social media marketing is a powerful tool for building your brand and reaching your clients. Social media platforms know you better than you know yourself.

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Social Media Media Tips Screening 97

socalTECH

NOVEMBER 14, 2012

Pasadena-based X1 Discovery , the provider of electronic discovery software which was originally part of X1/Idealab, said today that it has launched a new version of its software aimed at capturing and analyzing social media content.

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Social Media Media Idealab Pasadena 190

socalTECH

OCTOBER 21, 2014

Culver City-based Enplug (www.enplug.com) is looking to change those one way digital displays into social, interactive content. Nanxi Liu: Our goal is to be the software that powers content on any kind of digital display that you see anywhere, whether that''s in a restaurant, hotel, or bar. That''s ridiculous. READ MORE>>.

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Social Media Media Startup Culver City 178

socalTECH

OCTOBER 18, 2011

The firm said its new product is specifically designed to address social media content, and collects Facebook, Twitter, and Linkedin information for use as social media evidence for investigators.

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Social Media Media Software Idealab 180

SoCal Tech Calendar

OCTOBER 17, 2012

Tuesday, October 23, 2012 -- Selling Through Social Media. Everyone knows they need to be on Social Media, most of us even know the basics of running social media for business; but when it comes down to the bottom line how do you leverage the medium into dolla dolla bills? SEe [link].

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Social Media Media Class Tips 113

SoCal Tech Calendar

AUGUST 4, 2012

Thursday, August 9, 2012 -- Selling Through Social Media. Everyone knows they need to be on Social Media, most of us even know the basics of running social media for business; but when it comes down to the bottom line how do you leverage the medium into dolla dolla bills? Coloft Academy. See [link] (more)

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Social Media Media Class Tips 113

SoCal Tech Calendar

JULY 11, 2012

Tuesday, July 17, 2012 -- Social Media School - Intermediate. Continued Education about all things social. Ifttt-How to automate your entire internet life *Paper.li - How to create daily content from people you follow. Aggregators - The importance of a good social media aggregator.

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Social Media Media Doc Google 113

socalTECH

MAY 2, 2011

Santa Monica-based GotCast , the online casting site run by Alec Shankman, told its users today that it is gearing up to launch a new, spin-off website for its social media contest platform. No other details of the new effort were announced by the company.

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Social Media Media Santa Monica Platform 226

TechCrunch LA

DECEMBER 16, 2019

Mining that same well of a demand for whodunnits, a roughly one-year-old Los Angeles-based startup called Solve has raised $20 million in financing to update the genre for a new generation of media consumers. All of the major internet-age media companies had their own mobile strategies.

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Social Media Media Startup Mobile 131

socalTECH

MARCH 28, 2011

Los Angeles-based SheKnows , the women's media site run by Evolve Media, said this morning that it has launched a new social media, community features for the service.

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Social Media Media Social Network Guide 170

Startup Professionals Musings

JUNE 13, 2015

Entrepreneurs and startups often ask if they should select only social media for marketing, or stick with digital media, or just count on traditional media. Social media as a marketing tool is here to stay, and is now widely accepted. Focus first on the social media trinity.

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Social Media Media Marketing Resource 108

socalTECH

OCTOBER 5, 2011

X1 Discovery said today that it has launched a new, electronic discovery software called X1 Social Discovery, which is specifically aimed at helping computer forensics professionals address social media content. X1 Discovery said it will be releasing its software on October 18th, priced at $945 per seat annually.

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Social Media Media Idealab Software Review 182

TechCrunch LA

AUGUST 24, 2020

Amanda Milligan is the marketing director at Fractl , a prominent growth marketing agency that’s helped Fortune 500 companies and boutique businesses alike earn quality media coverage, backlinks, awareness and authority. We throw away 80% of our content ideas, and you should too. Choosing the right content idea.

Content 218

Content SEO Tips Ideas 218

SoCal Tech Calendar

JUNE 14, 2011

Wednesday, June 15, 2011 -- Social Media Breakfast LA. Jason Pollock (founder of Boom Content), will discuss how social media is changing the landscape of the entertainment industry.

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Social Media Media Entertainment Organization 100

Eric Greenspan

MAY 25, 2010

What I mean by this is we do radio better by building it around the web, social media and traditional marketing strategies alongside, behind and wrapped around our radio shows. For one, we built a following by using Facebook and Twitter and other social networking sites. We built unique websites for each show. Tell no one!

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Social Media Media Blogging Social Network 220

Startup Professionals Musings

APRIL 1, 2017

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. Social Marketology ,” outlined the best set of steps I have seen so far for the new world: Focus on desired outcomes first. Ric Dragon, an expert in online marketing, in his classic book.

Social Media 62

Social Media Media Metrics SEO 62

SoCal Tech Calendar

FEBRUARY 16, 2012

Wednesday, February 22, 2012 -- Gravity Summit - Social Media for Sports and Entertainment. Gravity Summit is the premiere social media conference focused on business. Event includes sports teams, studios, technology, mobile, content, gaming. See [link] (more)

Social Media 113

Social Media Entertainment Media Conference 113

Startup Professionals Musings

OCTOBER 2, 2013

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly require an investment – in people, in technology, your reputation, and your time. Marty Zwilling.

Social Media 101

Social Media Media Entrepreneur Metrics 101

Startup Professionals Musings

DECEMBER 1, 2013

Entrepreneurs and startups often ask if they should use social media for marketing, digital media, or traditional media. The place to start today is if your company only uses traditional media for marketing, or no marketing. Focus first on the social media trinity.

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Social Media Media Marketing Startup 103

Startup Professionals Musings

AUGUST 24, 2013

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the realm of the 47% of small businesses who still ignore social media, you need to read the book by Dave Carroll, “ United Breaks Guitars.” You need to be there.

Social Media 108

Social Media Media Startup Platform 108

Startup Professionals Musings

APRIL 9, 2017

If you are an entrepreneur today, and not using social media to promote your business, you are missing out on a huge opportunity. Most social media outlets don’t require a subscription charge, but they certainly always require an investment, sometimes large, in people, in technology, your reputation, and your time.

Social Media 66

Social Media Media Tips Platform 66

socalTECH

MAY 28, 2021

Los Angeles-based livestreaming and podcasting company LiveXLive Media announced this morning that it has acquired Gramaphone Media, an artist and brand development company which was founded and is led by Eshy Gazit. Financial details of the acquisition were not announced. The business will continue to be led by Gazit.

Media 113

Media Social Media Acquisition Los Angeles 113

SoCal Tech Calendar

JUNE 21, 2017

Thursday, June 22, 2017 -- Amplify Your Marketing Strategy with Engaging Content. For most people, the hardest part of running social media for their organization is coming up with something to post day after day. Speaker: Katie Wagner. See [link] (more)

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Content TCVN Marketing Social Media 100

socalTECH

SEPTEMBER 28, 2018

According to H Code, the new product offers up a "fully integrated" digital marekting and media solution to connect brands and agencies with U.S. Hispanic consumers. The expansion pushes H Code further into the land of agencies with additional services, on top of its current digital advertising representation services.

Media 124

Media Product Marketing Santa Monica 124

SoCal Tech Calendar

JUNE 15, 2010

Monday, June 21, 2010 -- Social Media and Content Marketing Workshop and Breakfast. See [link] (more).

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Social Media Content Media Marketing 100

TechCrunch LA

SEPTEMBER 7, 2021

In today’s highly competitive ad environment, both content and data are kings. At the time, it was doing Facebook media buying for e-commerce companies. Not just content that looks and feels great, but video that is reverse-engineered to sell product. The key takeaway? What can you tell us about MuteSix as an agency?

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Commerce Content Marketing Startup 211