Startup Professionals Musings

AUGUST 18, 2013

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 102

Social Media Media Product Metrics 102

Startup Professionals Musings

JULY 27, 2012

Most startups, and many big businesses, still don’t have a clue on how to use social media productively for marketing their business. The first thing that entrepreneurs need to realize is that the process and framework for making social media marketing work are different from traditional marketing, and trial and error certainly doesn’t work.

Social Media 91

Social Media Media Metrics SEO 91

Startup Professionals Musings

NOVEMBER 2, 2013

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a study of 1700 CEOs last year, only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

Social Media 106

Social Media Media Startup Social Network 106

Startup Professionals Musings

SEPTEMBER 28, 2012

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a recent Harvard Business Review article , only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

Social Media 115

Social Media Media Startup Social Network 115

Startup Professionals Musings

MAY 14, 2023

Cash flow is a basic survival metric for every startup. Of course, their answer is that the second intends to get to market faster, but every engine has limits regardless the fuel applied. Use social media for early marketing. Social media is not rocket science. Desperate entrepreneurs lose their leverage and die young.

Search Engine Optimization 103

Search Engine Optimization Outsource Development Social Media Equity 103

Startup Professionals Musings

SEPTEMBER 22, 2022

For example, many investors I know tell me they look for business plans that allocate the largest portion of a requested investment to marketing, but most often see the top “ use of funds ” to be further product or service development. Of course, you can’t possibly brand yourself if you don’t know who you really are.

Marketing 133

Marketing Customer Custom Outsource Development 133

Startup Professionals Musings

AUGUST 24, 2022

Are you making the proper investment, and is it paying off? It encompasses your marketing strategy used to attract, engage, and retain customers by creating and sharing relevant articles, videos, podcasts, and other media. The current term for all these activities and results online is “ content marketing.” Don’t forget it.

Custom 100

Custom Customer Acquisition Technical Review 100

Startup Professionals Musings

JULY 9, 2011

He is not alone, according to a recent study , which concludes that only 47% of companies use social media today for marketing, despite the fact that 78% of executives polled feel it’s critical for success. Develop a marketing strategy specific to this media. Social media demands two-way communication, rather than outbound only.

Social Media 104

Social Media Media Marketing Social Network 104

Startup Professionals Musings

AUGUST 19, 2020

Cash flow is a basic survival metric for every startup. Of course, their answer is that the second intends to get to market faster, but every engine has limits regardless the fuel applied. Use social media for early marketing. Social media is not rocket science. Desperate entrepreneurs lose their leverage and die young.

Search Engine Optimization 124

Search Engine Optimization Outsource Development Social Media Equity 124

InfoChachkie

DECEMBER 9, 2013

At Rincon Venture Partners , we have invested in several female entrepreneurs(so far), including Tracy DiNunzio, Founder and CEO of Tradesy. This problem is exacerbated by the media''s incessant focus on the same a handful of success stories (e.g., It''s not perfect, of course. What Gives? Sara Blakely of Spanx, Oprah, etc.),

Customer 185

Customer Custom Study Metrics 185

Startup Professionals Musings

JUNE 4, 2010

According to this study from last year, over 65% of existing small businesses still ignore social media for marketing, so he is still the rule rather than the exception. Develop a marketing strategy specific to this media. Social media demands two-way communication, rather than outbound only. Experiment with social media tools.

Social Media 88

Social Media Media Marketing Social Network 88

socalTECH

JANUARY 14, 2011

We have a very sophisticated, analytics and software platform that over half the Fortune 50 are now using, to help guide how they invest in marketing and sales activities and investments. Or did we spark your interested indirectly through a banner ad, which led them to social media, which led them to go into a dealership?

Social Media 235

Social Media Demand Activity Marketing 235

Startup Professionals Musings

SEPTEMBER 29, 2018

Cash flow is a basic survival metric for every startup. Of course, their answer is that the second intends to get to market faster, but every engine has limits regardless the fuel applied. Use social media for early marketing. Social media is not rocket science. Desperate entrepreneurs lose their leverage and die young.

Startup 89

Startup Search Engine Optimization Outsource Development Social Media 89

Startup Professionals Musings

SEPTEMBER 14, 2016

Cash flow is a basic survival metric for every startup. Of course, their answer is that the second intends to get to market faster, but every engine has limits regardless the fuel applied. Use social media for early marketing. Social media is not rocket science. Desperate entrepreneurs lose their leverage and die young.

Startup 108

Startup Search Engine Optimization Outsource Development Social Media 108

Startup Professionals Musings

OCTOBER 5, 2014

Cashflow is a basic survival metric for every startup. Of course, their answer is that the second intends to get to market faster, but every engine has limits regardless the fuel applied. Use social media for early marketing. Social media is not rocket science. Desperate entrepreneurs lose their leverage and die young.

Entrepreneur 105

Entrepreneur Search Engine Optimization Outsource Development Social Media 105

SoCal CTO

FEBRUARY 20, 2007

LA is a vibrant community with a rich network of angels that fund early stage companies, lots of VCs, easy access to big media, lots of innovation in media, mobile content, games, green, health care, and many, many others. Of course, thats probably even more true in Silicon Valley. eHarmongy) as an acting CTO.

CTO Coach 150

CTO Coach Southern California CTO Hire Social Media 150

Tech Zulu Event

OCTOBER 19, 2012

Elite media giants, agencies and brands flew in from around the country to discuss the rapidly changing and complex ecosystem evolving between the primitive television and social engagement union. Social media giants Twitter and Facebook were both on hand to present their latest findings of their contributions to social television.

Conference 78

Conference Beverly Hills Social Media Media 78

Startup Professionals Musings

AUGUST 8, 2016

Of course, I understand and don’t condone bad actors who get greedy, and exploit ways to unjustly squeeze customers and employees. With today’s rapid pace of change and information overload, word-of-mouth and social media alone is not a viable marketing plan. This is why investors invest in the team, rather than the idea.

Entrepreneur 58

Entrepreneur Ideas Pricing Customer 58

InfoChachkie

JANUARY 16, 2018

We have customers from so many different industries like software, financial services, healthcare, and media. We both made personal investments in the company. Today, if we had a few million in investment dollars in the bank, we could build product faster by hiring more engineers and touch more prospects with a larger sales team.

Venture Capital 115

Venture Capital Entrepreneur Santa Barbara SaaS 115

Tech Zulu Event

FEBRUARY 5, 2014

Speakers listed: Brock Pierce – Digital currency pioneer investing in Bitcoin, games, and online gambling businesses; Clearstone Global Gaming Fund. Peter Csathy – CEO Manatt Digital Media Ventures, accomplished media and digital media entrepreneur. Peter Csathy jumps in to answer questions about content.

Startup 95

Startup Google Education Venture Capital 95

Both Sides of the Table

MARCH 25, 2016

What would it take in investments to acquire and retain traffic to support these businesses? If you look at the structure of the travel industry above – of course we know that the hotel industry is fragmented while the airline industry is reasonable consolidated. If you start to hit your success stride they will respond.

Startup 150

Startup Marketing Study SEO 150

Tech Zulu Event

MARCH 25, 2014

To cap off our 6th year at SXSW and follow up on last year’s amazingly successful Trend Lounge , we knew this year had to be bigger, better, more engaging, and of course, even more fun. Mike Norman – WeFunder , bringing crowd investing to the world. Alex Taub – Social Rank , Twitter metrics and engagement tool.

Entertainment 99

Entertainment Google Entrepreneur Course 99

TechCrunch LA

FEBRUARY 20, 2019

When should a VC invest? It’s obvious that we can be too late to these decisions of course. It’s the only way forward in capitalism, and it’s worth every investment you can make. The whole point of delegating investment decisions to a GP is to empower them to organize their firm to win deals and get stuff done.

Venture Capital 202

Venture Capital Startup Technical Review Invest 202

Both Sides of the Table

JUNE 12, 2010

Spark Capital is relatively new to VC (founded in 2005) yet has become one of the hottest new VCs having invested in Twitter, Tumblr, AdMeld, Boxee, KickApps and many more companies. Content, of course, is the same!]. Company grew by more than “400% each year” for past few years [assume growth metric = revenues].

Venture Capital 217

Venture Capital Capital Metrics Competition 217

Both Sides of the Table

MAY 23, 2012

Looking ahead at the next decade I am excited by what I believe will be viewed as one of the best and most rational investment periods for venture capital due to seven discrete factors: 1. And of course the funding problem coincided with the stock market correction that took away most exit options for years to come. The Exit Problem.

Venture Capital 347

Venture Capital Capital Technical Review Startup 347

InfoChachkie

MARCH 2, 2010

We pooled our resources and each invested $50 into the adVenture, which we named Capital Cards, due to our proximity to Washington, DC. During the early 1980’s, the popular press discovered baseball card collecting and began to publish articles touting sports memorabilia as a great “investment”. free weekly Infochachkie articles!

Pricing 138

Pricing Advertising Marketing Startup 138

SoCal CTO

AUGUST 3, 2010

That’s @MeganBerry to you, blogger and social media expert, marketing manager of Klout.com. We’ve been using MongoDB as the backing store for Treasury , and over the course of two and a half months , we’ve had over 50,000 excellent Treasuries created by the Etsy community, all stored and served in MongoDB. Metrics availability.

Startup 217

Startup Venture Capital Blogging Software Review 217