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Search Engine Ranking Can Make Or Break Your Business

Startup Professionals Musings

Cost per click (CPC). It pays only if a customer clicks through AND takes a further action (conversion), such as buying a product or filling out a web form. Other PPC experts will track your campaign from click to transaction, providing you with detailed reports on and return on investment (ROI).

PPC 154
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I Just Invested in @Burstly, a Mobile Ad Management Company

Both Sides of the Table

I’m very pleased today to announce that I invested, on behalf of GRP Partners, in Burstly alongside Rincon Venture Partners , an early stage VC in Southern California whith whom we love to work (and were our co-investors on RingRevenue ). Naturally I’m excited about this investment or I wouldn’t have done it.

Mobile 282
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How Mobile Is Changing Oversee's Business, With Debra Domeyer

socalTECH

How is the changing demographic of web visitors changing how local companies operate? Domeyer recently told us how mobile visitors to the web are dramatically changing how Oversee looks at the market, and are pushing the firm to invest more in technology to adapt to mobile users. We think that's just critical going forward.

Mobile 224
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Interview with Noah Auerhahn, Extrabux

socalTECH

The site started as a concept that Jeff Nobbs, my co-founder, and myself developed while we were operating a cash-back and coupon website while we were attending USC. Jeff's father is an entrepreneur, and I wanted to go down the entrepreneurial path, so we had this early concept for a cash back and coupon web site.

USC 207
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Startups Stick with Organic vs Paid Search Results

Startup Professionals Musings

Cost per click (CPC). It pays only if a customer clicks through AND takes a further action (conversion), such as buying a product or filling out a web form. Other PPC experts will track your campaign from click to transaction, providing you with detailed reports on and return on investment (ROI).

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Search Engine Marketing - No Panacea for Startups

Startup Professionals Musings

Cost per click (CPC). It pays only if a customer clicks through AND takes a further action (conversion), such as buying a product or filling out a web form. Other SEM experts will track your campaign from click to transaction, providing you with detailed reports on and return on investment (ROI).

SEM 90
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Interview with Robert Flynn, Aggregage

socalTECH

Los Angeles-based Aggregage (www.aggregage.com) is looking to help aggregate the content across multiple blog publishing sites, and curate that information into specific, B2B niche vertical web sites. Entertainment is confusing--we didn't make investments in pure content plays. Robert Flynn: Yes.

Startup 162