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I Just Invested in @Burstly, a Mobile Ad Management Company

Both Sides of the Table

I’m very pleased today to announce that I invested, on behalf of GRP Partners, in Burstly alongside Rincon Venture Partners , an early stage VC in Southern California whith whom we love to work (and were our co-investors on RingRevenue ). Naturally I’m excited about this investment or I wouldn’t have done it.

Mobile 282
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Interview with Noah Auerhahn, Extrabux

socalTECH

People in the blogosphere were writing that this product was what they were looking for, and was another point of affirmation. If you look at all the other guys, they're all about moving traffic, buying traffic at the lowest CPC, and selling it at the highest CPC. Noah Auerhahn: Our difference, is we're customer centric.

USC 207
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Search Engine Ranking Can Make Or Break Your Business

Startup Professionals Musings

Cost per click (CPC). Campaign setup and ad copy writing. Other PPC experts will track your campaign from click to transaction, providing you with detailed reports on and return on investment (ROI). For Google, this is pay per impression (PPI), or pay per mille (PPM) per thousand impressions. Popular keywords have higher costs.

PPC 154
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Why Has LA Suddenly Gotten So Much Attention from VCs and Entrepreneurs?

Both Sides of the Table

” I hear it when I visit LPs (the people who invest in VCs) all across the country, “Yeah, I haven’t been out there for a few years but I keep hearing that something is going on there.” No less than Fred Wilson has credited Carlota’s work with having a major influence on his investment strategy at USV.

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Interview with Tim Cadogan, OpenX

socalTECH

They can sell those ads on a CPM, CPC, or CPA basis. Yahoo made the decision that they could not, or would not be able to make the level of investment required to keep up with Google. That's part of the reason I made the shift, because I could see the writing on the wall in search, while I saw display was ripe with opportunities.

OpenX 242
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Search Engine Marketing - No Panacea for Startups

Startup Professionals Musings

Cost per click (CPC). Campaign setup and ad copy writing. Other SEM experts will track your campaign from click to transaction, providing you with detailed reports on and return on investment (ROI). For Google, this is pay per impression (PPI), or pay per mille (PPM) per thousand impressions. Popular keywords have higher costs.

SEM 90
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Startups Stick with Organic vs Paid Search Results

Startup Professionals Musings

Cost per click (CPC). Campaign setup and ad copy writing. Other PPC experts will track your campaign from click to transaction, providing you with detailed reports on and return on investment (ROI). For Google, this is pay per impression (PPI), or pay per mille (PPM) per thousand impressions. Popular keywords have higher costs.