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Why Your Startup Needs a Sales Methodology

Both Sides of the Table

It’s what I call “ the evangelical phase ” of a company in which you’re out trying to persuade customers that a product you’ve designed is going to meet their needs better than other solutions on the market. I’m going to set up the framework today and in future posts I’ll drill down into each area. Unique Selling Proposition.

Sales 393
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How Startups Can Figure Out Sales: Amos Schwartzfarb, TechStars

socalTECH

The reason why, is my experience is in early stage sales and more specifically, in early stage customer development. Certainly, both inside the programs I have run at Techstars, as well as outside, I've always been that person where if someone has a question about sales or early customer development, they would direct them to me.

Sales 113
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Top 29 Startup Posts May 2010

SoCal CTO

"Authentic" is dead - A Smart Bear: Startups and Marketing for Geeks , May 3, 2010 It's time to retire the following phrases. Putting customers first. They’re deep into Customer Development ,” he said. &# The classic framework for analyzing a firm’s strategic position is Michael Porter’s Five Forces.

Startup 248