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Most Startups Should be Deer Hunters

Both Sides of the Table

When you start your company the very first question you need to ask yourself is which kind of customers do you want to serve. Many start-ups (and even growth firms) lack this discipline and they therefore serve customers off all sizes. These are really massive customers. We knew how to land huge corporate customers.

Startup 389
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My Favorite Entrepreneur Story in a Long Time

Both Sides of the Table

So he made hand-made batches in a bucket and drove it to customers in his van. He wanted to keep his prices low (apparently he has never raised his wholesale price in 30 years). Focus on the customer and provide value - ”We just do our own thing and try to keep the price low. What I learned from the article?

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5 New Marketing Rules For Today’s Customer Generation

Startup Professionals Musings

New generations of customers respond better to the “ participative ” approach, where they get to provide input via social media and the Internet. Some call it a move from always “ hunting ” for new customers in the wild, to “gardening” or nurturing loyalty and value from the ones you already have.

Customer 168
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6 Ways To Make Customers Remember You As Exceptional

Startup Professionals Musings

For decades, efforts to satisfy customers have been built around demographics – capitalizing on race, ethnicity, gender, income, and other attributes. Customer personalities define customer experience, and sets what they love, and what they hate. There is no one set of exceptional experiences that will work for all customers.

Customer 158
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Should Startups Focus on Profitability or Not?

Both Sides of the Table

When they look at buying your company they often think in terms of “how long will it take until I earn back the profits to pay for my acquisition price?” If you had huge customer growth but just didn’t focus on revenue that’s a different story. million in revenue three years later is, “So effing what?”

Startup 418
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Wix Announces Half Price Flash Sale

Tech.Co

Wix has announced a limited-time half price sale on its website builder plans, with a 50% off deal beginning today and ending on Wednesday. The half price sale is open to new users and anyone currently using Wix's free plan. With the deal, budding website owners will be able to save 50% on all Wix pricing plans. 50% Off Wix.

Pricing 137
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Tesla Model Y orders are now open

TechCrunch LA

Customers can already place an order for the Tesla Model Y, a mid-sized crossover SUV that won’t go into production until 2020. Tesla CEO Elon Musk unveiled the Model Y on Thursday night at the Tesla Design Studio in Los Angeles. During the presentation, Musk didn’t mention that customers could order the Model Y.

Startup 237