Startup Professionals Musings

FEBRUARY 1, 2012

If your startup can’t be bothered with social media, or has no plan to take advantage of it, then you are definitely at risk these days. They also identify clearly the five key social media mistakes that I often see, along the following lines: Diving in without a strategic plan. Not having a social media policy.

Social Media 93

Social Media Media Startup Tips 93

Startup Professionals Musings

SEPTEMBER 25, 2020

The world keeps changing, and visible business strategies that worked well in the past, including being the premium brand or low price producer, simply don’t get the customer loyalty they once did. Today, customers are looking for real relationships, a memorable shopping experience, and satisfaction of a higher purpose.

Customer 133

Customer Custom Satisfaction Examples 133

Startup Professionals Musings

OCTOBER 17, 2020

I hear this term every day, wrongly applied to new social media site, or a new productivity tool. Therefore, it takes time, sometimes whole generations, of education, communication, and incremental proof to get momentum going and overcome old fears. Truly “disruptive” technologies. People are slow to accept change.

Customer 167

Customer Custom Startup Outsource Development 167

TechEmpower

NOVEMBER 13, 2023

So instead, we fill it with a completely custom blurb, written just for him: Hello! My time with TFA instilled in me a deep commitment to education, inspiring me to dedicate my life to guiding young minds through the world of mathematics. Which means better conversions and happier customers.

Generative AI 295

Generative AI Artificial Inteligence TechEmpower Tips 295

Startup Professionals Musings

SEPTEMBER 9, 2023

Today’s customers demand more than a good product; they expect a great customer experience. A few companies are leading the way, including Apple with their iPad and iPhone, offering irresistible stores with friendly experts, elegant packaging, and customer service that never ends. Experience using the product is only one stage.

Design 105

Design Customer Custom Product 105

socalTECH

FEBRUARY 7, 2012

That's funding our new product, FanMix, which is a a social media tool. We have about 8500 customers there, but only a small percentage have built great communities that took off, and the rest floundered. That's why we built FanMix, to solve our own problem, and help our SocialEngine customers to promote their own sites.

Startup 242

Startup CTO Coach Blogging Social Media 242

Startup Professionals Musings

MAY 25, 2014

The days are gone when a techie or a genius could build things in his garage and customers would find and buy the product, based purely on the “wow factor” of the technology. In fact, we are all media companies now, with our cell phones, computers, and professional-looking publishing tools. New technologies are everywhere today.

Customer 99

Customer Custom Startup Content 99

Startup Professionals Musings

MAY 15, 2013

Customer service has always been reactionary, meaning someone has to wake up and answer website email requests. That’s just not savvy enough to hold today’s fickle, less loyal, and ready to jump customer. This exemplary customer service is just savvy marketing. Respect your customer’s view of usability.

Customer 89

Customer Custom Services High Tech 89

Startup Professionals Musings

NOVEMBER 4, 2020

Your concept has to be understood by customers and investors in 30 seconds or less, and everyone needs to immediately see how awesome it would be, or that they would be nuts not to have it. I’m looking for the “hook” right up front, or I lose interest quickly, just like every customer and investor these days.

Startup 166

Startup Education Ideas Customer 166

TechCrunch LA

AUGUST 1, 2019

Detergent attacks during gallery openings, anti-gentrification graffiti and harassment via social media have put owners on edge. Employee engagement and education. Drum circles, mariachi bands, block parties — these neighborhoods have histories, customs and rituals. They’ve picketed businesses like Weird Wave Coffee.

Boyle Heights 237

Boyle Heights Los Angeles Design Training 237

Startup Professionals Musings

FEBRUARY 17, 2020

Customers today extrapolate their relationships not only from personal contact, but from every aspect of their interface with your company, including web site and social media interactions, access to peer reviews, as well as the actual services experience. Bolton, a distinguished Marketing Educator Award winner at the W.P.

Services 128

Services Social Media Technical Review Media 128

Startup Professionals Musings

FEBRUARY 7, 2021

Some pundits argue that the E-Myth principle is now outdated, due to the instant access to information via the Internet, pervasive networking via social media, and courses on entrepreneurship at all levels of education. In the interim, I recommend you use advisors, social media, and the Internet to find your alter-ego.

Technical Review 136

Technical Review Startup Social Media Satisfaction 136

Tech Zulu Event

NOVEMBER 13, 2012

Fan Appz, a Santa Monica headquartered firm founded in 2010, and a Facebook Preferred Marketing Developer (PMD) today Tuesday launched its Personalized Marketing Platform, a next-generation social media marketing solution set to help firms convert fans into customers and increase repeat purchases by turning good customers into great ones.

Platform 82

Platform Help Customer Custom 82

Both Sides of the Table

AUGUST 27, 2012

Enter social media and its importance as a traffic source. The Innovators Dilemma – which means that if you have large customers with big profit margins it’s impossible to throw that all away to destruct your industry. We once thought nobody could unseat Google since all inbound traffic to the web came from them.

Technical Review 299

Technical Review Venture Capital Yammer Google 299

Startup Professionals Musings

JUNE 6, 2020

The Internet is the problem, by facilitating constant change, and it’s the solution, by providing an absolutely current view of customers, trends, and best practices. It requires an attitude of self-education, versus an assumption that someone else will provide the education. Building a new business is not rocket science.

Social Media 127

Social Media Startup Education Entrepreneur 127

Startup Professionals Musings

MAY 15, 2020

What I want to hear is an innovative marketing and growth strategy that will set you apart in the minds of investors, as well as customers. Today’s customer is especially attracted to companies like TOMS , who donates a pair of shoes for every pair they sell, or Patagonia, with its support for grassroots environmental groups.

Marketing 170

Marketing Startup Examples Customer 170

Startup Professionals Musings

OCTOBER 26, 2014

Some pundits argue that the E-Myth principle is now outdated, due to the instant access to information via the Internet, pervasive networking via social media, and courses on entrepreneurship at all levels of education. In the interim, I recommend you use social media and the Internet to find your alter-ego.

Entrepreneur 107

Entrepreneur Startup Social Media Technical Review 107

Startup Professionals Musings

MAY 21, 2022

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Real customers.

Marketing 127

Marketing Framework Social Media Media 127

socalTECH

OCTOBER 25, 2012

I've really gotten an in-depth education about what women want when buying and selling online. RecycledBride was really the testing ground and gave us an education of the ins- and outs- of this market an dhow it works, and gave us extensive user testing. It's a great education process, but it's not an easy task. READ MORE>>.

Startup 236

Startup Education Acquisition Funding 236

Startup Professionals Musings

MARCH 6, 2023

The Internet is the problem, by facilitating constant change, and it’s the solution, by providing an absolutely current view of customers, trends, and best practices. It requires an attitude of self-education, versus an assumption that someone else will provide the education. Building a new business is not rocket science.

Social Media 120

Social Media Startup Entrepreneur Education 120

Startup Professionals Musings

MAY 24, 2020

Every company and startups needs marketing experts, who are skilled and knowledgeable in the development of marketing programs, content creation, lead generation, and the utilization of social media. This world changes rapidly, and needs a professional with experience in digital and conventional media to keep up.

Startup 164

Startup Social Media Course Entrepreneur 164

Startup Professionals Musings

JANUARY 23, 2015

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Real customers.

Marketing 100

Marketing Social Media Framework Media 100

Startup Professionals Musings

AUGUST 10, 2020

Let candidates educate you on attributes you need and they bring. If your kids can use computers by age six, every entrepreneur ought to be able to stay current with the latest social media marketing and e-commerce technologies. Former employers will normally only give you candidate employment dates or good news.

Competition 174

Competition High Tech Startup Social Media 174

Startup Professionals Musings

JULY 31, 2022

Too many customers have long felt distanced from many successful brands, seeing them as closed and mysterious environments, focused only on profits and killing competitors. They may not have noticed the wave of “open businesses,” spawned by the Internet and social media. Shared leadership (member and customer led).

Organization 126

Organization Social Media Examples Customer 126

Startup Professionals Musings

JUNE 19, 2020

Instead, they need to validate a customer problem and real market need first. Don’t create solutions looking for a problem , since investors ignore these, and customers other than early adopters will be hard to find. Customers buy solutions, not technology. Prototype your solution for customers, and discount friends and family.

Technology 127

Technology Marketing Social Media Custom 127

InfoChachkie

NOVEMBER 3, 2014

It is no secret that Pinterest and other social commerce sites have begun to dial in the commerce equation. These sites (so far) have managed to balance facilitating product discovery and purchase capabilities with users'' desires to entertain and educate themselves without feeling like they are in a marketplace.

Entrepreneur 210

Entrepreneur Commerce Sites Social Network 210

socalTECH

AUGUST 7, 2014

Bryce Maddock: TaskUs is the best provider in the world of customer care and back office services for emerging growth companies. Customer care, obviously, is emails, phone calls, and customer service back office services. It''s a highly educated, English speaking workforce, and they love working for American companies.

Startup 231

Startup Technology Outsource Santa Monica 231

Both Sides of the Table

APRIL 17, 2010

We’ll be conducting a series of educational programes covering: fund raising, team building, product development, sales, marketing, business development and how to prioritize your time as a CEO. They have developed a cloud-based platform for merchants to publish to multiple distribution networks, including social, mobile and email.

Company 276

Company Companies Startup Southern California 276

Both Sides of the Table

MARCH 22, 2010

Use the fact that you were on an anointed list to build credibility when you eventually approach journalists (and VC’s, customers, employees). Tags: Entrepreneur Advice Sales & Marketing Advice Social Media Start-up Advice Startup Advice. They see journalists as a means to and end.

Tips 307

Tips Startup Press Blogging 307

TechCrunch LA

AUGUST 11, 2021

Meanwhile, Beacons takes 9% of sales from its free version , and 5% from its $10 per month version, which offers more customization, integrations and analytics. ‘Link-in-bio’ company Linktree raises $45M Series B for its social commerce features. Image Credits: Snipfeed. With its $5.5

Platform 286

Platform Commerce Startup Tool 286

SoCal CTO

MAY 15, 2009

Individuals use social networking sites such as LinkedIn and Plaxo as career-advancing tools, even more useful in a down economy. Corporations increasingly see social media as a key PR, communications and marketing medium. Can social networking be a money-maker for companies? He was raised and educated in London.

Social Network 150

Social Network Networking Yammer CTO Hire 150

Startup Professionals Musings

NOVEMBER 18, 2020

Here are some key principles to consider in every case: Solve a significant problem for customers with money. Every sustainable business model has to attract paying customers and revenue, as well as provide something with significant economic or emotional value. Your assets need to be visible, real, and marketed online.

Platform 145

Platform Startup Social Media Customer 145

Startup Professionals Musings

MAY 27, 2015

The Internet is the problem, by facilitating constant change, and it’s the solution, by providing an absolutely current view of customers, trends, and best practices. It requires an attitude of self-education, versus an assumption that someone else will provide the education. Building a new business is not rocket science.

Entrepreneur 102

Entrepreneur Social Media Startup Education 102

Startup Professionals Musings

NOVEMBER 18, 2022

Customers today extrapolate their relationships not only from personal contact, but from every aspect of their interface with your company, including web site and social media interactions, access to peer reviews, as well as the actual services experience. Bolton, a distinguished Marketing Educator Award winner at the W.P.

Social Media 98

Social Media Technical Review Media Services 98

Startup Professionals Musings

SEPTEMBER 20, 2014

Instead, they need to validate a customer problem and real market need first. Don’t create solutions looking for a problem , since investors ignore these, and customers other than early adopters are hard to find. Customers buy solutions, not technology. Look for customer willingness and ability to pay.

Technology 114

Technology Startup Social Media Customer 114

socalTECH

NOVEMBER 30, 2009

What kinds of customers are using your service? Daniel Scalisi: We've got many nationally recognized organizations, including the Children's Miracle Network, the National Breast Cancer Association, the Humane Society, which are just a few of our customers. We've gotten over 80 paying customers in our five months we've been deployed.

Mobile 162

Mobile Web Startup Customer 162

Tech.Co

JANUARY 10, 2018

“Focusing on emotion is key when communicating with female customers. Maxeme Tuchman, CEO and cofounder of Caribu.co , an app that allows you to video call and have story time with your children together from anywhere in the world, targeted her company’s efforts on gaining referrals from women customers.

Tips 70

Tips Customer Custom Dollar Shave Club 70