Startup Professionals Musings

SEPTEMBER 19, 2020

Traditional marketing says you have to “push” your message out to customers, over and over again, to get you remembered. A more effective approach in today’s Internet and interactive culture is to use “pull” technology to bring customers and clients to your story. Refresh it often. Skip the Flash videos. Marty Zwilling.

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Berkonomics

JULY 3, 2024

Each new customer, each mention in the press or online adds to the feeling of early accomplishment. Email readers, continue here…] This moment is not to be spoiled by such mundane warnings from advisors or consultants to plan carefully, research the market and competition, and execute the plan with tenacity and enthusiasm.

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Startup Professionals Musings

FEBRUARY 5, 2020

As a mentor to entrepreneurs, I tend to see many of the same obstacles appearing in every new startup, and since I don’t want to appear to be a downer , I’m not sure how to properly warn people ahead of time to be on the alert for these challenges. Too many entrepreneurs think that expert external advisors are suspect, or will slow them down.

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Startup Professionals Musings

APRIL 17, 2020

Even in this age of videos and text messages, the quickest way to kill your startup dream with investors, business partners, or even customers, is embarrassingly poor writing. If you are looking for an investor, a partner, or a customer, make sure the next step is clearly stated, and not just implied. End with a clear call to action.

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Startup Professionals Musings

JUNE 18, 2021

You can’t win as an entrepreneur working alone. You need to have business relationships with team members, investors, customers, and a myriad of other support people. See my article from way back “ Entrepreneurs Learn Best From Business Networking ” on how and where to get started. Give and you will receive.

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Startup Professionals Musings

JULY 20, 2020

Contrary to popular opinion, viral marketing has not eliminated the need for old-fashioned lead generation to bring customers to a startup. Display ads on mobile devices, including video and audio, also offer a new opportunity to reach target customers. Email marketing. Display advertising.

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InfoChachkie

JULY 5, 2012

Coull Entrepreneurs Get More Customers. While no one will ever break out in applause when they encounter an online ad, it is reassuring to know that these innovative entrepreneurs are striving to make our collective online experiences a bit less painful. You can also check out my blog for emerging entrepreneurs HERE. .

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Startup Professionals Musings

MARCH 14, 2022

My recommendation to entrepreneurs is to recognize these concerns as an opportunity to make people’s life better, rather than worry and dodge the risk. I see lots of new software put together on a shoestring as a “proof of concept” – but then gets rolled out to customers “asis” due to lack of time or money to “harden” the product.

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Startup Professionals Musings

AUGUST 11, 2010

Like it or not, email is still a major business and personal communication vehicle, just like telephone calls. Your business and your integrity are being judged every day by your responsiveness to emails, and no one likes to do business with a dead-letter box. Unresponsive people and businesses lose friends and customers quickly.

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socalTECH

MARCH 1, 2018

As part of the lead in to the conference, and as a part of our sponsor relationship with the conference, we're running a series of interviews with speakers from the conference about their experience in the area of recurring revenues, customer service, and similar topics. We respond very quickly to all of our customers. Kevin Anderson.

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Berkonomics

DECEMBER 15, 2022

It is natural for executives and entrepreneurs with lots on their plate and little extra time – to just keep up the same activities that have made the company a success. Email readers, continue here…] Employees love progress and excitement when involved in something refreshing and new. Innovation should be a goal….

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Berkonomics

MAY 18, 2023

But all will immediately question whether the new business will compete in any way with their enterprise and react to the future entrepreneur in either of two very distinct ways based upon those fears. Most senior and middle level managers will understand when a subordinate comes to them to resign and begin a new business.

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Startup Professionals Musings

JANUARY 27, 2017

Customer service has traditionally been a support function to respond to customer initiated requests, meaning someone waits for the phone to ring or for a website support request form. The old days of routing a customer to a single phone queue for any request will quickly kill any brand loyalty or advocate referral.

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InfoChachkie

APRIL 29, 2013

You operate your business from a small boat in the remote waters of northern Fiji and your customers are spread across the globe, residing in the US, Europe and Asia. How can you protect your company''s reputation when a rouge customer unjustly flames your startup? Left unattended, such attacks are detrimental. Bipolar Reviewers.

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Berkonomics

JUNE 22, 2023

Test yourself as to whether you can identify the size of your market niche, and whether you can overcome the many barriers to access customers within your niche. Email readers, continue here…] Have you created high barriers to entry? A strategic relationship with one or more of the largest customers?

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Berkonomics

MAY 25, 2023

First, if your vision is limited and you will be happy with a successful local dry-cleaning enterprise or small restaurant around the corner, you are not the target for this epic effort to help entrepreneurs build great businesses that do change the world. Please take what you can from these weekly posts. Many will apply directly to you.)

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Berkonomics

SEPTEMBER 19, 2024

We negotiate with our suppliers, customers, investors, and even our auditors. Removing the emotion from a negotiation [Email readers, continue here…] Over the years, I have been delegated by more than several entrepreneurs and boards to negotiate critical agreements, sometimes to sell the company or merge it with another.

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Both Sides of the Table

SEPTEMBER 12, 2010

I recently got an email from a friend who had been approached by a well known VC. He sent me an email asking whether the approach was real and whether he should take it seriously. Here is the email he received (reprinted without names with his permission). “Hi [entrepreneur], I hope all is well.

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Both Sides of the Table

DECEMBER 14, 2009

This is part of my new series on what makes an entrepreneur successful. I originally posted it on VentureHacks , one of my favorite websites for entrepreneurs. I wanted to also post the series here to have it as a resource on my blog for future entrepreneurs who stop by. If you haven’t spent time over there you should.

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Tech.Co

MAY 16, 2024

However, despite growing optimism, the path to success for Black entrepreneurs is still paved with systematic barriers in 2024. Power Forward Small Business Grant Black Founder Startup Grant Powershift Entrepreneurs Grant NAACP and Lelsie’s Certification Boost Grant U.S. You can unsubscribe at any time.

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Startup Professionals Musings

MAY 18, 2019

Elon Musk via Flickr by TED Conference To be successful as an entrepreneur, you don’t have to be a fabulous person, but it helps. Some people, and some entrepreneurs, have that something extra that you can’t quite put your finger on, like Ryan Seacrest is searching for on American Idol. Be delightfully authentic and honest.

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Berkonomics

FEBRUARY 25, 2021

How should you become the best marketer you can be, even if you are a first-time entrepreneur or a seasoned CEO? Interview potential customers, hold focus groups, meet with existing customers. Email readers, continue here…] Measure the results of your changed program in as many ways as possible. Hire consultants.

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Both Sides of the Table

OCTOBER 22, 2010

On why you should be an entrepreneur, “A lot of people do what they have to do. He said that he noticed a lot of tech entrepreneurs don’t speak into the mic, don’t project their voices with confidence and aren’t necessarily paying attention to the mood or energy of the audience. This was in the 90′s.

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Berkonomics

MAY 9, 2024

Test yourself as to whether you can identify the size of your market niche, and whether you can overcome the many barriers to access customers within your niche. Email readers, continue here…] Have you created high barriers to entry? A strategic relationship with one or more of the largest customers?

Patents 156

Patents Pricing Ideas Marketing 156

Berkonomics

JUNE 11, 2015

It’s good advice; the theory being that entrepreneurs can discover the flaws in their business models sooner, make course corrections and move in a more favorable direction. In my case as a young software entrepreneur, I had a different approach: Fail Locally, one customer at a time. I became an entrepreneur by default.

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Tech.Co

DECEMBER 15, 2017

Entrepreneurs have become more resourceful since the 80s, and your options are more diverse as well. The Instagram lifestyle may have inspired a slew of would-be entrepreneurs to merge work and travel as never done by previous generations. If you decided to become a work-at-home entrepreneur, then you might as well live up to it.

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Startup Professionals Musings

NOVEMBER 7, 2015

Most importantly, it’s more about being a proactive leader who connects to customers and the team deeply, rather than a bright light that struggles to be seen amidst the glare of a million other bright lights. They exchange more emails, texts, and tweets every day. I’ve seen this all too often in my own work with startups.

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Both Sides of the Table

MARCH 29, 2014

One of the hardest things for most entrepreneurs to know is how hard to push in situations where people tell you “no.” ” But then again most entrepreneurs fail. I’d say less than 20% of of entrepreneurs fit into that bucket. But my post isn’t for the haters.

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Startup Professionals Musings

NOVEMBER 28, 2018

Traditional marketing says you have to “push” your message out to customers, over and over again, to get you remembered. A more effective approach in today’s Internet and interactive culture is to use “pull” technology to bring customers and clients to your story. Refresh it often. Skip the flash (and Flash). Marty Zwilling.

Customer 79

Customer Custom FAQ Technical Review 79

TechCrunch LA

APRIL 9, 2020

For founder Jeremy Redman, V/One was a business that solved a problem he had faced himself as an entrepreneur just starting out, but lacking the technical experience to build his own applications. “But, I wasn’t going to let someone tell me I couldn’t be a tech entrepreneur.”

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InfoChachkie

NOVEMBER 3, 2014

In order to drill down on how entrepreneurs can leverage social commerce sites without alienating their potential customers, I spoke with industry expert Albert Wilson, who heads up Affiliate and Marketplaces for Deckers Outdoor Corporation. John Greathouse : Albert, thanks for taking the time to chat. Image: Wikipedia.

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Startup Professionals Musings

OCTOBER 30, 2016

Traditional marketing says you have to “push” your message out to customers, over and over again, to get you remembered. A more effective approach in today’s Internet and interactive culture is to use “pull” technology to bring customers and clients to your story. Refresh it often. Skip the flash (and Flash). Marty Zwilling.

Customer 102

Customer Custom FAQ Technical Review 102

Berkonomics

MARCH 1, 2012

Starting and running a small or growing business can be a challenge to the most confident and optimistic entrepreneur. Most any entrepreneur with a clean credit record can obtain a bank card with a $50,000 limit, if s/he is willing to give a personal guarantee and has enough assets to back the promise it contains.

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Startup Professionals Musings

OCTOBER 25, 2015

As an angel investor and a mentor to entrepreneurs I still see this every day. Every entrepreneur needs to start by setting a major purpose for embarking down a specific business path. For success these days, the purpose better focus on people, and solve a real problem for customers. Master-mind alliance. Going the extra mile.

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Startup Professionals Musings

NOVEMBER 12, 2022

As an angel investor and a mentor to entrepreneurs I still see this every day. Every entrepreneur needs to start by setting a major purpose for embarking down a specific business path. For success these days, the purpose better focus on people, and solve a real problem for customers. Master-mind alliance. Going the extra mile.

Technical Review 119

Technical Review Ideas Entrepreneur Customer 119

Startup Professionals Musings

APRIL 26, 2014

Many entrepreneurs fantasize about days longer than 24 hours, convinced that their new venture could change the world, if they just had more time. However, this topic is particularly critical to entrepreneurs, who struggle with challenges and crises every day that they didn’t anticipate.

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Both Sides of the Table

DECEMBER 19, 2009

This is part of my new series on what makes an entrepreneur successful. I originally posted it on VentureHacks , one of my favorite websites for entrepreneurs. I started the series talking about what I consider the most important attribute of an entrepreneur : Tenacity. Many entrepreneurs struggle with their setbacks.

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