Customer Examples Technical Review 
SoCal CTO
FEBRUARY 13, 2013
I did a presentation this week at Coloft that looked at how Non-Technical Founders can go about getting their MVP built. The second bullet, getting feedback from customers is most often not valid either. Examples might be a recommendation engine, search engine, matching engine or something with a complex interface.
Startup Professionals Musings
AUGUST 17, 2020
Some analysis and due diligence along the following lines should be performed on every idea, as a reality check, before committing your efforts and other people’s money to building a business: Look for places where competitors are few. Don’t forget to consider customer alternatives, like trains versus airplanes.
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SoCal CTO
DECEMBER 19, 2012
He is not a technical person, but is somewhat web savvy. It's the same as when I've created financial models and then have it reviewed by a hard-core CFO, sophisticated investor or similar kind of expert. This should be an iterative process with advisors and customers providing feedback on the product. Founder : Umm.
Startup Professionals Musings
MAY 25, 2022
You need to do the due diligence to make that decision before you sign away your equity. As a former startup investor, I was often involved with due diligence on founders, and I felt that founders should do the same on co-founders, as well as investors. The same benefits also apply to a joint venture.
Both Sides of the Table
JULY 9, 2013
This is final part of a series that describes a sales methodology for technology companies or frankly many other types of companies, too. You know exactly when you want to sell to this customer and presumably it’s this quarter! Which customers to target: Elephants, Deer or Rabbits ? Unique Selling Proposition.
Both Sides of the Table
JULY 26, 2010
Social proof is defined as “looking for others to guide our decisions&# and is also one of the most important techniques in acquiring customers in your company. It influenced a generation of tech marketers. The book popularized the technology adoption lifecycle curve that originally came out of Iowa State University shown below.
Both Sides of the Table
NOVEMBER 1, 2009
As organizations we have become more open and I believe this is great for businesses and their customers. We spent time out in the marketplace talking with customers, looking at their solutions, comparing ourselves with our competition and then squirreling ourselves away in our offices designing our next set of features.
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