Startup Professionals Musings

JUNE 23, 2021

Yet, as a business consultant, I often find minimal focus on improving employee engagement and assessing their customer-facing performance. For example, I commonly see metrics to keep track of revenue per employee, overtime, and absenteeism, but I don’t often see measures of overall customer satisfaction with individual employees.

Customer 147

Customer Custom Technical Review Metrics 147

Both Sides of the Table

JULY 21, 2014

” It helps to have seen the way down twice before to know many of the signs. It’s when the noise stops and you can actually get customer attention, press articles and VC meetings. .” Work with customers on business cases (for internal use) and ask for case studies (for you to publish in marketing).

Marketing 354

Marketing Case Study Metrics Sales 354

SoCal CTO

FEBRUARY 13, 2013

Once you build it, they will now ask you about the key metrics that they need proven in order to see if you really are a good investment. The second bullet, getting feedback from customers is most often not valid either. The real reason to build an MVP is to do early tests of key Startup Metrics for the business.

Technical Review 338

Technical Review CTO Hire CTO Coach Software Review 338

Startup Professionals Musings

MAY 27, 2023

With interactive social media and video everywhere, everyone needs to feel they have a relationship with their leaders, and every brand needs leader personification for customers to relate. Interact with employees and customers on a regular basis. Never be too busy to talk to real customers. Keeping it simple is the best course.

Customer 140

Customer Custom Social Media Metrics 140

Startup Professionals Musings

DECEMBER 17, 2013

Entrepreneurs have no trouble focusing on how to build a product, and the good ones know how to find and nurture those first critical customers. What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. Customer loyalty and retention.

Metrics 100

Metrics Technical Review Sales Customer 100

Startup Professionals Musings

APRIL 26, 2012

But very few are talking about how to measure your results, and the right metrics for optimizing your marketing environment. Jim Sterne, who has written six books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in his book titled " Social Media Metrics."

Social Media 98

Social Media Metrics Media Startup 98

Startup Professionals Musings

NOVEMBER 14, 2012

Entrepreneurs have no trouble focusing on how to build a product, and the good ones know how to find and nurture those first critical customers. What I’m talking about here is a level of discipline and skill necessary to collect and analyze the relevant business data, known as metrics. Customer loyalty and retention.

Metrics 106

Metrics Startup Sales Statistics 106

TechEmpower

JULY 24, 2023

Even when they have talked to multiple developers or development firms, we’re often the first to ask basic questions like “Who are your customers?” Who are the customers? Can you provide specific examples of different types of customers, what they need, and what the system will do for them? will you leverage?

Develop 520

Develop Development Technical Review SEO 520

Startup Professionals Musings

DECEMBER 22, 2021

As I talk to many of you in my role as business advisor, I still often hear the concern for maximum return to the business and stakeholders, more than a passion for sustainably enriching the lives of your customers and team. This applies to your own team, as well as customers. Make every customer experience memorable.

Customer 114

Customer Custom Satisfaction Metrics 114

Berkonomics

FEBRUARY 6, 2014

Creating a gerat company in a relative vacuum is an exercise in complete trust that the entrepreneur knows what’s best for the customer, perhaps even without interaction with such a customer. So, I’ve developed the three step dance in order to help form a repeatable method of how to create a great company from an early idea.

Company 229

Company Companies Startup Customer 229

Startup Professionals Musings

OCTOBER 11, 2010

But very few are talking about how to measure your results, and the right metrics for optimizing your marketing environment. Jim Sterne, who has written six books on Internet advertising, marketing, and customer service, tackled this complex world of social media metrics in his recent book titled " Social Media Metrics."

Social Media 84

Social Media Metrics Media Satisfaction 84

Both Sides of the Table

JUNE 4, 2013

Compelling in the sense that you solve a real problem a target group of potential customers has with a product that is significantly better than the alternatives on that market. The idea of “going deep” with customers has always shaped how I think. I found myself in violent agreement with Fred’s blog post(s).

Startup 401

Startup Customer Custom Technical Review 401

TechEmpower

NOVEMBER 13, 2023

This isn’t just our opinion - our startup metrics prove it! Leveraging LLMs to help users fill in text, whether it’s by providing starter content, samples, or highly personalized tips, makes their lives easier. So instead, we fill it with a completely custom blurb, written just for him: Hello!

Generative AI 297

Generative AI Artificial Inteligence TechEmpower Tips 297

Berkonomics

AUGUST 7, 2014

The title of this insight helps us find a formula: LALA. Interview potential customers, hold focus groups, meet with existing customers. Create metrics for customer acquisition, retention, conversion, reach, or anything that helps you to better understand the effects of your changes to the program.

Marketing 176

Marketing Metrics Education Resource 176

Both Sides of the Table

NOVEMBER 2, 2010

.&# When I talk to people about sales I often describe the sales process as a series of hurdles (objections) that are put up to avoid making a purchase and your responsibility is to work through these common objections with your customer. In the evangelical phase you’re working through these with customers on the fly.

Sales 289

Sales Startup Training Pricing 289

Both Sides of the Table

DECEMBER 11, 2022

And then in the late 90’s money crept in, swept in to town by public markets, instant wealth and an absurd sky-rocketing of valuations based on no reasonable metrics. In those years I learned to properly build product, price products, sell products and serve customers.

Venture Capital 466

Venture Capital Startup Marketing Pricing 466

Both Sides of the Table

MAY 27, 2013

Understanding where your VC partner sits in their respective fund and where their fund is in the cycle of its investment lifecycle will help you understand your VCs behavior. In addition to helping manage the board Chris also helps represent the interests of the angel investors / common stock holders.

Tips 365

Tips Email Venture Capital CTO Coach 365

Both Sides of the Table

SEPTEMBER 10, 2021

There are of course many Seed VCs who take board seats, don’t over-commit to too many deals and try to help with “company building” activities to help at a company’s vulnerable foundations. We can’t wait for customers to use the product for 12–18 months and do customer interviews or look at purchase cohorts.

Venture Capital 471

Venture Capital Writing Invest Pricing 471

Startup Professionals Musings

NOVEMBER 15, 2019

It’s the same for customers and products, where analytics have long proven their value. Data helps avoid predetermined (and often erroneous) approaches to solving your people problems. Efficiency in the workplace is the time it takes to do something, but it can ignore work quality and customer impact.

Metrics 98

Metrics Tool Statistics Entrepreneur 98

SoCal CTO

MAY 21, 2012

Many of the factors are not obvious and include building mystery to drive margin, why boring B2B companies often win but are challenging in other ways, how bootstrapping wins, integrating metrics from the start and many other similar lessons. He ends by looking at how this might help startups in the room.

CTO Hire 175

CTO Hire Startup Metrics eHarmony 175

Both Sides of the Table

NOVEMBER 27, 2011

Or if you’re pinched on time the summary is below and the time coding can help you watch a brief snippet on topics that interest you. 48:30 Vanity metrics. 52:00 Actionable metrics. 57: 00 How do you rectify company mission and customer demand. Eric is so damn good. I could have gone 2 hours. 46:18 iOS Vs. Android.

Social Media 301

Social Media Startup Metrics Media 301

Startup Professionals Musings

JUNE 5, 2019

Too many business owners still think of “ customer support ” as an after-sale process to rectify customer problems with completed transactions. With the advent of instant communication and social media, customer service starts at the first hint of interest by you, and never ends for repeat customers.

Customer 84

Customer Custom Company Companies 84

Both Sides of the Table

NOVEMBER 14, 2017

There is nothing more pure than building a product, putting it out in the world and seeing paying customers using your product and in some cases loving it. MakeSpace (as he named it) would help you get your excess goods into low-cost warehouses. How long does it take me to pay back my original customer acquisition costs?

Startup 286

Startup Technical Review Customer Custom 286

Berkonomics

FEBRUARY 25, 2021

The title of this insight helps us find a formula: LALA. Interview potential customers, hold focus groups, meet with existing customers. Create metrics for customer acquisition, retention, conversion, reach, or anything that helps you to better understand the effects of your changes to the program.

Marketing 156

Marketing Metrics Education Resource 156

SoCal CTO

JULY 13, 2011

This site aggregates and filters content from thought leaders who talk about topics such as Marketing , Sales , Design , Revenue , Hiring , Social Media , Business Models , Metrics , PR , Venture Capital , Angel Investors , Bootstrapping , Incubators , Agile and many others. The site aggregates content but doesn't own it or try to copy it.

Content 175

Content Startup Social Media IP 175

Startup Professionals Musings

DECEMBER 12, 2021

But very few are talking about how to measure your results and return on investment (ROI), and the right metrics for optimizing your marketing environment. Social media is the realm of public opinion and customer conversations. Measure customer response and action. Get the message from your customer.

Social Media 127

Social Media Media Metrics Satisfaction 127

TechCrunch LA

DECEMBER 5, 2018

Scott McCorkle has spent most of his professional career thinking about business to business software and how to improve it for a company’s customers. If customers are doing the things i want them to be doing through my product. “It is API embeddable and we have a full user experience layer.”

Chief Technology Officer 145

Chief Technology Officer SaaS Metrics Customer 145

SoCal CTO

MAY 18, 2010

Some good ones already from May: "Authentic" is dead - A Smart Bear: Startups and Marketing for Geeks , May 3, 2010 Phrases that should be retired include - “Putting customers first” You Actually Did This? SaaS Conversion: Which metrics matter? Thanks Steve!

Startup 150

Startup SaaS Metrics Patents 150

Berkonomics

SEPTEMBER 14, 2011

Featuring a total of 202 of Dave’s insights from BERKONOMICS and ADVANCED BERKONOMICS, these books are easy reading, cover important business issues, and help you and your associates to be successful in prethinking opportunities and risks. Creating metrics. Finding your “teacher customer,&# and much more.

eBook 168

eBook Press Metrics Startup 168

Both Sides of the Table

MARCH 21, 2010

As startup entrepreneurs we all want to work with them because having their name as reference clients makes it so much easier for marketing, PR, selling to other customers, fund raising and even recruiting. The whole reason for PBW’s is to drive incentives of a partner or customer to help you succeed. Common Mistakes.

Startup 298

Startup Sales Slides Metrics 298

Tech Zulu Event

NOVEMBER 28, 2011

And NOT even because they give until death refunds if a customer is ever dissatisfied with a purchase. He says he cares most about “focusing on customers for life”. To prove that point, tonight I had the privilege of hearing him speak at Lean LA , a Los Angeles group that helps high tech start-ups build great companies on a budget.

Metrics 87

Metrics Email Startup Technical Review 87

Startup Professionals Musings

AUGUST 25, 2011

But the reality is that sellers are no longer in charge of the customer buying process. Kristin Zhivago, in her new book “ Roadmap to Revenue ,” makes the point that the selling system is broken, since sellers no longer sell the way customers are buying. The best way to do this is with real customer interviews.

Customer 96

Customer Custom Search Engine Optimization Summary 96

SoCal CTO

APRIL 1, 2009

I am excited to be participating in and announcing the of: Southern California Tech Central This is a community of people in Southern California who have come together to help find and organize the best content from blogs, news sources and other web sites all around technology in So Cal.

Southern California 150

Southern California TechEmpower Technology Council Metrics 150

SoCal CTO

JULY 23, 2012

What metrics are going to be the key startup metrics and how do we get those metrics without too much cost? Unlike some larger, more mature organizations, most startups don't spend much time or effort helping grow their employees beyond the immediate needs of the startup. Get in front of customers as often as you can.

CTO Coach 231

CTO Coach CTO Hire Outsource Development Develop 231

Both Sides of the Table

DECEMBER 27, 2011

If you have a market lead then raising capital and making investments now will help you as others enter the market. If you had huge customer growth but just didn’t focus on revenue that’s a different story. Do 20% of the customers make 80% of the revenue or do the top 3 customers represent 80% of the revenue.

Startup 418

Startup Venture Capital Sales Technical Review 418

Berkonomics

NOVEMBER 12, 2020

Creating a new product in a relative vacuum is an exercise in complete trust that you know what’s best for the customer, perhaps even without interaction with such a customer. So, I’ve developed the three-step dance in order to help form a repeatable method of how to create a great company from an early idea.

Product 156

Product Customer Custom Ideas 156

socalTECH

JANUARY 14, 2011

Its primary goal is to focus on identifying what is truly driving demand, analytically, so that our customers can optimize their activities. We have a very sophisticated, analytics and software platform that over half the Fortune 50 are now using, to help guide how they invest in marketing and sales activities and investments.

Social Media 235

Social Media Demand Activity Marketing 235