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Building Your MVP as a Non-Technical Founder

SoCal CTO

I did a presentation this week at Coloft that looked at how Non-Technical Founders can go about getting their MVP built. Investors my tell you that, but what they can look at your product on paper and tell what it does and they will understand if it can be built. And the back-end is something that a non-technical founder can manage.

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How to Avoid a Common Product Mistake Many Teams Make

Both Sides of the Table

I’ve been involved with technology product design in one form or another for nearly 25 years and seen one mistake consistently repeated. The single biggest mistake most product teams make is building technology for what they believe the user would want rather than what the actual end-user needs. The “ Normal.”

Product 408
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If You Don’t Respect Your Customers You Won’t Be Successful

Both Sides of the Table

I spend a lot of time with startups and thus hear many companies talk about their approach to sales and their interactions with customers. From these meetings you can really tell the leaders that care deeply about their customers and those the look down on them. You’d be very wrong. Contrast that with a VC conversation I had.

Customer 341
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How to Acquire Customers by Marketing “Heroes”

Both Sides of the Table

Social proof is defined as “looking for others to guide our decisions&# and is also one of the most important techniques in acquiring customers in your company. Many of you have read or at least know the primary thesis of “ Crossing the Chasm &# the seminal book on marketing your products to mainstream consumers by Geoffrey Moore.

Marketing 294
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How YP Is Growing A Giant Tech Team In Glendale

socalTECH

One of the largest concentrations of technical talent in Los Angeles is in Glendale, at YP -- staffed with a surprising number of Los Angeles startup vets. Before that, I was running product at Spotrunner. Our whole product and technology team is about 500 people. Talk about the technology behind your operations here?

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Here’s What President of textPlus @Nanea Reeves Has to Say on Leadership, Mgmt, Women in Tech

Both Sides of the Table

I could have listened to her for hours as many of her lessons were ones I hadn’t heard before such as how she used online gaming when she was younger as a way of both teaching herself tech as well as learning to lead remote teams. Nanea Reeves has a storied career in senior leadership roles at technology companies.

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What Would Happen if you Built the Reverse of Amazon? It Might Look Something Like This …

Both Sides of the Table

The second is that the retailers were constrained by their high costs of local real estate and service staff relative to the costs of centralized warehouses where goods could be stacked high, sorted by robots, managed by RFIDs and then shipped via overnight to eager, cost-conscious customers across the US. 10x the experience.