socalTECH

JULY 17, 2009

San Diego-based Covario , a developer of search engine marketing automation tools, said earlier this week that it has rolled out a new product which the firm will further automate keyword marketing for customers.

Search Engine Optimization 100

Search Engine Optimization SEO San Diego Web 100

Startup Professionals Musings

AUGUST 25, 2011

But the reality is that sellers are no longer in charge of the customer buying process. Kristin Zhivago, in her new book “ Roadmap to Revenue ,” makes the point that the selling system is broken, since sellers no longer sell the way customers are buying. The best way to do this is with real customer interviews.

Customer 96

Customer Custom Search Engine Optimization Summary 96

Startup Professionals Musings

MAY 23, 2020

Entrepreneurs talk to customers and competitors talk to each other about the new trends and technologies they see. Evaluate customer response prior to development. Surface your prototype, get customer feedback, make corrections, and iterate until you get it right. Optimize your web history and presence.

Search Engine Optimization 174

Search Engine Optimization Ideas Startup Customer 174

Berkonomics

APRIL 28, 2022

You can do the same for the various social media and streaming sites at Mention.com or by subscribing to a tool like Tweetdeck.com. You will be able to control (to a degree) the placement of your name in the rankings with a little work one step beyond search engine optimization. Proactively link outward from your site.

Social Media 156

Social Media Media Search Engine Optimization Tool 156

Startup Professionals Musings

AUGUST 9, 2021

Every startup fears that one angry and unfair customer who can jeopardize the business by a negative post on Ripoff Report , Yelp , or one of the hundreds of other consumer complaint and review sites on the Internet. In reality, most people will never find negative content, unless a link appears on the first page of search engine results.

Search Engine Optimization 163

Search Engine Optimization Content Social Network Google 163

Tech Zulu Event

NOVEMBER 18, 2011

Having paying “Customers” is what makes the cash register roar. An entrepreneur having low self worth is the number one deterrent for a potential customer not buying into what you are selling. Using your service or owning your product isn’t why a person buys, it’s the experience your customer will have. Second, how to get leads.

Customer 85

Customer Custom Marketing SEO 85

Startup Professionals Musings

AUGUST 1, 2021

You continually get frustrated with your team members, customers, vendors, and partners. You have tried all the popular initiatives and quick-fix remedies, including social media, search engine optimization, and content marketing. It’s very frustrating. All the constituents have their own agenda.

Entrepreneur 174

Entrepreneur Search Engine Optimization Satisfaction Social Media 174

Berkonomics

JANUARY 7, 2016

You can do the same for the various social media and streaming sites at Mention.com or by subscribing to a tool like Tweetdeck.com. You will be able to control (to a degree) the placement of your name in the rankings with a little work one step beyond search engine optimization.

Social Media 120

Social Media Media Search Engine Optimization Tool 120

Eric Greenspan

JANUARY 15, 2014

I now make a living knowing WordPress, CSS, HTML and of course search engine optimization (SEO) and marketing. Creator of mind blowing customer experiences. This is wonderful, but I can’t say its helped me in my career much. I didn’t take a single course on computer programming in school. Marketing maniac.

HTML 139

HTML Search Engine Optimization Santa Barbara Education 139

Startup Professionals Musings

JULY 19, 2021

Attacking an issue that affects many potential customers allows you to focus on providing solutions, and lets your community do the selling. Don’t forget the basics of search engine optimization, social media engagement, video marketing, and courting influential bloggers. Go into battle against a common rival.

Search Engine Optimization 158

Search Engine Optimization Artificial Inteligence Organization Social Media 158

Startup Professionals Musings

DECEMBER 7, 2022

Some make big mistakes, such as Webvan expanding too fast with a huge infrastructure, and Pets.com , trying to grow the business with a negative margin, under the mistaken assumption that winning customers is more important than making a profit. Actively listen to customer feedback, and don’t be a one-trick pony.

Startup 134

Startup Search Engine Optimization Social Media Metrics 134

Startup Professionals Musings

MARCH 9, 2020

Some make big mistakes, such as Webvan expanding too fast with a huge infrastructure, and Pets.com , trying to grow the business with a negative margin, under the mistaken assumption that winning customers is more important than making a profit. Actively listen to customer feedback, and don’t be a one-trick pony.

Search Engine Optimization 131

Search Engine Optimization Startup Social Media Metrics 131

Startup Professionals Musings

JUNE 4, 2021

Their computers then merge your ads with search results when users search words imply an interest in your products. If you sell widgets, and a user is searching for widgets, your ad will appear on the first page. This is NOT the same as or better than Search Engine Optimization (SEO). Cost per action (CPA).

PPC 154

PPC SEO Paid Search Search Engine Optimization 154

Startup Professionals Musings

DECEMBER 14, 2013

But the reality is that sellers are no longer in charge of the customer buying process. Kristin Zhivago, in her book “ Roadmap to Revenue ,” makes the point that the selling system is broken, since sellers no longer sell the way customers are buying. The best way to do this is with real customer interviews.

Startup 105

Startup Search Engine Optimization Summary Customer 105

Startup Professionals Musings

DECEMBER 3, 2021

Smart potential customers only visit and buy from credible and memorable websites. No name, picture, address, or business history only convinces customers that you are hiding, located in an un-trustable country, or don’t have a clue. Follow-up for customer satisfaction. Put yourself on the site. People buy from people.

Web 117

Web Search Engine Optimization eBook Advertising 117

socalTECH

OCTOBER 14, 2011

Wondering how, as a small business, you can reach customers in the YouTube age? Well, Los Angeles based Near Networks (www.nearnetworks.com) is looking to both reach customers online, and avoid the tacky, lousy production of typical small business ads, with a new service.

Networking 150

Networking Search Engine Optimization Product Startup 150

Startup Professionals Musings

APRIL 22, 2011

As an entrepreneur, you should assume none of your customers is like you, yet I find that most entrepreneurs assume just the opposite. Customers don’t have your technical base, the passion, and interest in your solution. By habit, people market to customers like themselves, because they know what they like and need.

Marketing 99

Marketing Search Engine Optimization Startup Customer 99

Startup Professionals Musings

JUNE 9, 2013

Your strategy today should be to define and excellently prepare the absolute minimum product that will excite a selected small segment of your intended customers, and roll it out to them – as a Beta, early promotion, or even a give-away. Find customers, partners and channels early. Get out there personally and find that first customer.

Startup 105

Startup Search Engine Optimization Social Network Customer 105

Startup Professionals Musings

JULY 2, 2012

As an entrepreneur, you should assume none of your customers is like you, yet I find that most entrepreneurs assume just the opposite. Customers don’t have your technical base, the passion, and interest in your solution. By habit, people market to customers like themselves, because they know what they like and need.

Marketing 98

Marketing Search Engine Optimization Customer Custom 98

Startup Professionals Musings

NOVEMBER 3, 2012

But the reality is that sellers are no longer in charge of the customer buying process. Kristin Zhivago, in her book “ Roadmap to Revenue ,” makes the point that the selling system is broken, since sellers no longer sell the way customers are buying. The best way to do this is with real customer interviews.

Tips 93

Tips Search Engine Optimization Summary Startup 93

Startup Professionals Musings

JULY 24, 2015

Thus I recommend that every entrepreneur start blogging in parallel with solution development for the following benefits: Get customer idea feedback before you commit resources. Blogging will improve your site search engine ranking. Start building your customer community early. Start today.

Blogging 110

Blogging Startup Search Engine Optimization Social Media 110

Startup Professionals Musings

NOVEMBER 17, 2014

Your strategy today should be to define and excellently prepare the absolute minimum product that will excite a selected small segment of your intended customers, and roll it out to them – as a Beta, early promotion, or even a give-away. Find customers, partners and channels early. Get out there personally and find that first customer.

Startup 101

Startup Search Engine Optimization Social Network Customer 101

Startup Professionals Musings

AUGUST 20, 2013

No name, picture, address, or business history only convinces customers that you are hiding, located in an un-trustable country, or don’t have a clue. Follow-up for customer satisfaction. Don’t forget basic Search Engine Optimization (SEO) so search engines improve your ranking.

Search Engine Optimization 105

Search Engine Optimization Startup Advertising SEO 105

Startup Professionals Musings

FEBRUARY 19, 2023

Entrepreneurs talk to customers and competitors talk to each other about the new trends and technologies they see. Evaluate customer response prior to development. Surface your prototype, get customer feedback, make corrections, and iterate until you get it right. Optimize your web history and presence.

Marketing 105

Marketing Startup Search Engine Optimization Ideas 105

Startup Professionals Musings

SEPTEMBER 15, 2013

As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. Here are a few examples: Marketing specialists. Today we are seeing a rapid transition to independent specialists.

Entrepreneur 106

Entrepreneur Services Search Engine Optimization Startup 106

Startup Professionals Musings

MAY 12, 2012

Your strategy today should be to define and excellently prepare the absolute minimum product that will excite a selected small segment of your intended customers, and roll it out to them – as a Beta, early promotion, or even a give-away. Find customers, partners and channels early. Get out there personally and find that first customer.

Entrepreneur 92

Entrepreneur Search Engine Optimization Startup Social Network 92

Startup Professionals Musings

OCTOBER 15, 2012

“No competitors” may mean no market (give up now), or customers are happy with alternatives (keep their car rather than ride the new fast train). Time is your biggest enemy, and customer feedback is your biggest ally. Customers are more forgiving of early visible changes in direction, and the cost is much lower for you.

Entrepreneur 101

Entrepreneur Search Engine Optimization Startup News 101

Startup Professionals Musings

AUGUST 21, 2014

Entrepreneurs talk to customers and competitors talk to each other about the new trends and technologies they see. Evaluate customer response prior to development. Surface your prototype, get customer feedback, make corrections, and iterate until you get it right. Optimize your web history and presence.

Startup 101

Startup Search Engine Optimization Ideas Customer 101

Startup Professionals Musings

JULY 22, 2012

No name, picture, address, or business history only convinces customers that you are hiding, located in an un-trustable country, or don’t have a clue. Follow-up for customer satisfaction. Don’t forget basic Search Engine Optimization (SEO) so search engines improve your ranking.

Search Engine Optimization 96

Search Engine Optimization Entrepreneur Sites Advertising 96

Startup Professionals Musings

MARCH 21, 2015

Every startup fears that one angry and unfair customer who can jeopardize the business by a negative post on Ripoff Report , Yelp , or one of the hundreds of other consumer complaint and review sites on the Internet. In reality, most people will never find negative content, unless a link appears on the first page of search engine results.

Search Engine Optimization 101

Search Engine Optimization Content Social Network Google 101

Startup Professionals Musings

AUGUST 31, 2011

“No competitors” may mean no market (give up now), or customers are happy with alternatives (keep their car rather than ride the new fast train). Time is your biggest enemy, and customer feedback is your biggest ally. Face reality early, and you can deal with it. Deliver minimum product and iterate.

Startup 101

Startup Search Engine Optimization Course Media 101

Startup Professionals Musings

DECEMBER 5, 2010

No name, picture, address, or business history only convinces customers that you are hiding, located in an untrustable country, or don’t have a clue. Follow-up for customer satisfaction. Don’t forget basic Search Engine Optimization (SEO) so search engines improve your ranking.

Tips 92

Tips Search Engine Optimization Startup Advertising 92

Startup Professionals Musings

OCTOBER 6, 2013

Every startup fears that one angry and unfair customer who can jeopardize the business by a negative post on Ripoff Report , Yelp , or one of the hundreds of other consumer complaint and review sites on the Internet. In reality, most people will never find negative content, unless a link appears on the first page of search engine results.

Report 98

Report Search Engine Optimization Startup Google 98

Startup Professionals Musings

FEBRUARY 18, 2015

Attacking an issue that affects many potential customers allows you to focus on providing solutions, and lets your community do the selling. Don’t forget the basics of search engine optimization, social media engagement, video marketing, and courting influential bloggers. Go into battle against a common rival.

Ideas 105

Ideas Search Engine Optimization Startup Artificial Inteligence 105

Startup Professionals Musings

JUNE 3, 2015

You continually get frustrated with your team members, customers, vendors, and partners. You have tried all the popular initiatives and quick-fix remedies, including social media, search engine optimization, and content marketing. It’s very frustrating. All the constituents have their own agenda.

Entrepreneur 111

Entrepreneur Search Engine Optimization Satisfaction Social Media 111

Startup Professionals Musings

SEPTEMBER 14, 2015

A few years ago, before the Internet was pervasive, before everyone carried a smartphone and before do-it-yourself software tools were available for free, it was difficult to reach a critical mass of new customers without spending a million dollars on a website, custom software and television advertising.

Startup 108

Startup Search Engine Optimization Social Media Outsource Development 108

Startup Professionals Musings

FEBRUARY 20, 2019

No name, picture, address, or business history only convinces customers that you are hiding, located in an un-trustable country, or don’t have a clue. Follow-up for customer satisfaction. Don’t forget basic Search Engine Optimization (SEO) so search engines improve your ranking.

Search Engine Optimization 88

Search Engine Optimization eBook Advertising SEO 88