Customer SEO Summary 
Both Sides of the Table
JANUARY 12, 2014
Link has a summary of his argument plus a great video). SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example. How do people drive SEO growth? Everything we were taught pre-Internet is still relevant.
Both Sides of the Table
APRIL 23, 2011
I took the opportunity this past week to publish summary notes of some of the VCs and entrepreneurs I had interviewed on This Week in VC. TWIVC Summary – Richard de Silva. ESPN, Forbes, AOL were customers. Do you agree that Google SEO optimized results for high volume search terms are broken? (49:35-51:30). Thank you. (if
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Both Sides of the Table
JANUARY 22, 2014
SEO marketing vs. social marketing. Simply put – I’d be in search of a VC who had an intuitive sense of my product, my customers, my organizational issues, my competitors, etc. Summary: Team Leadership skills, operating knowhow and industry knowledge are all tremendously important. Think of web vs. mobile.
Both Sides of the Table
MARCH 8, 2010
Since it’s already written (and since I promised not to republish on my blog other than a summary) if you’re interested please have a read over there. Summary notes and then I’ll extend: Should you blog? Blogging is an important way to build an audience and also drive SEO traffic. What should you blog about?
Both Sides of the Table
JANUARY 19, 2015
Almost every online business I know (eCommerce, online software, mobile games) invests heavily in “customer acquisition” This includes investments often not properly measured (SEO, PR, Social) as well as costs that people measure more precisely (advertising, SEM, FB CPA/CPI ads). Take for example, an eCommerce company.
Startup Professionals Musings
DECEMBER 3, 2021
Smart potential customers only visit and buy from credible and memorable websites. No name, picture, address, or business history only convinces customers that you are hiding, located in an un-trustable country, or don’t have a clue. Follow-up for customer satisfaction. Put yourself on the site. People buy from people.
Startup Professionals Musings
JULY 24, 2015
Thus I recommend that every entrepreneur start blogging in parallel with solution development for the following benefits: Get customer idea feedback before you commit resources. I see too many investor pitches, and even executive summaries that ramble on for many pages without a clear message. Let that ideal co-founder find you.
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