Remove Definition Remove Satisfaction Remove Social Media
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7 Keys To Using Social Media to Kickstart Your Brand

Startup Professionals Musings

Image via Pixabay After a frustrating meeting with a small business client recently who didn’t “have time” for social media, I was surprised to find evidence on the Internet that up to one quarter of small business owners are still hesitant to invest time, money, and effort into a social media strategy.

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5 Entrepreneur Exasperations To Moderate Your Passion

Startup Professionals Musings

The best part of being an entrepreneur is having the independence to make your own decisions, the flexibility for a better work/life balance, and personal satisfaction from driving change. By definition, the world of startups today is one of rapidly changing unknowns, where the inputs you receive will often conflict. Marty Zwilling.

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5 Keys to Ensuring Credibility, Trust, and Customers

Startup Professionals Musings

As a long-time business executive and adviser to entrepreneurs, I see a definitive shift away from customer trust in traditional business messages, and the executives who deliver them. Customers these days are turned off by timeless safe messages, delivered repeatedly on traditional media.

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8 New Ways To Focus On Customers For Trust And Profit

Startup Professionals Musings

Customer expectations of a relationship and personalization are stretching every business today, and pervasive use and confidence in social media by customers can override all your image building and marketing messages. Supplement this feedback with more formal modern satisfaction surveys, like the Net Promoter Score.

Customer 133
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9 Mindset Indicators of a High Potential Entrepreneur

Startup Professionals Musings

Marketing is necessary via social media, traditional media, and personal visibility, to attract customers, loyalty, and a competitive brand image. If you enjoy wearing many different hats and are constantly learning new skills, you will get more satisfaction as an entrepreneur. Others look to you for the path to success.

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7 Advantages That Local Small Business Owners Enjoy

Startup Professionals Musings

Of course, every lifestyle entrepreneur wants their business to be “successful,” but I find that the definition of success and the expectations along the way differs from that usually associated with what I call “growth startups.” If your passion is customers, you definitely will be happier as a lifestyle entrepreneur.

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10 Positive Signs For Starting Your Own Business Now

Startup Professionals Musings

I believe the days of the “job work” mentality are thankfully waning, with more people looking to get satisfaction by making the world a better place, rather than just tolerating brain-numbing work to fund enjoyment elsewhere. Social media is a boon for entrepreneurs and startups. Marty Zwilling.

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