Startup Professionals Musings

SEPTEMBER 28, 2012

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a recent Harvard Business Review article , only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

Social Media 115

Social Media Media Startup Social Network 115

Startup Professionals Musings

NOVEMBER 2, 2013

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” According to a study of 1700 CEOs last year, only 60% of companies today use social media for marketing, and only 12% of those feel that they are using it effectively.

Social Media 106

Social Media Media Startup Social Network 106

Both Sides of the Table

DECEMBER 27, 2011

As I like to say, “If you’re really on to an enormous idea then other people in the market are going to spot that and want to compete with you. If you have a market lead then raising capital and making investments now will help you as others enter the market. If you don’t, somebody else WILL!”

Startup 418

Startup Venture Capital Sales Technical Review 418

Startup Professionals Musings

FEBRUARY 4, 2015

Second-stage growth usually requires a formal sales model, an experienced and disciplined sales team, and a well-defined process to meet your new goals and demands. Managing business growth is more than metrics. Separate marketing from sales for further leverage. Build a winning culture and make it pervasive.

Startup 108

Startup Sales Metrics Entrepreneur 108

Startup Professionals Musings

NOVEMBER 4, 2019

I suggest you use social media, blogging, crowdfunding, or documented research to quantify a real demand from people who can afford it, and don’t have a better alternative already out there. Prepare your marketing story for customers and investors. Present at trade shows and network with your ten-slide pitch to build your following.

Ideas 94

Ideas Slides Technical Review Patents 94

Startup Professionals Musings

MAY 9, 2016

Most begin by doing the product development, marketing and sales alone, but struggle making the transition to hiring and coaching others, defining repeatable processes and focusing on future strategy. For example, there once was a social network called Friendster , often credited with starting the social networking boom way back in 2002.

Social Network 59

Social Network Startup Demand Entrepreneur 59

Startup Professionals Musings

SEPTEMBER 13, 2017

Second-stage growth usually requires a formal sales model, an experienced and disciplined sales team, and a well-defined process to meet your new goals and demands. Managing business growth is more than metrics. Separate marketing from sales for further leverage. Build a winning culture and make it pervasive.

Startup 56

Startup Sales Metrics Guide 56

Startup Professionals Musings

NOVEMBER 3, 2013

Second-stage growth usually requires a formal sales model, an experienced and disciplined sales team, and a well-defined process to meet your new goals and demands. Managing business growth is more than metrics. Separate marketing from sales for further leverage. Build a winning culture and make it pervasive.

Sales 96

Sales Metrics Startup Entrepreneur 96

Tech.Co

APRIL 11, 2018

users and the over 3 million job positions the professional network fields each month. The impact can be seen in the skills gap — the San Francisco Bay Area has the largest skills gap among the locations covered by LinkedIn’s report, meaning that supply isn’t keeping up with demand. Source: LinkedIn. Seattle Gains Techies.

Report 70

Report .Net Template Writing 70

Both Sides of the Table

JUNE 12, 2010

We had a special edition of This Week in Venture Capital this week shooting out of the Next New Networks offices in New York. BookRenter – plus a discussion about Chegg … what is going on in the university book market? Company grew by more than “400% each year” for past few years [assume growth metric = revenues].

Venture Capital 217

Venture Capital Capital Metrics Competition 217

Tech Zulu Event

JULY 7, 2015

Not only that, it has also improved how we communicate with others via our social media networks, e-mail addresses and voice chats. It has also improved the everyday services that we usually encounter—from banking, booking plane tickets, and even conducting business and the bigger picture of retail marketing. Pro or con?”.

Social Media 40

Social Media Search Engine Optimization Startup Media 40

Startup Professionals Musings

JANUARY 22, 2023

I second his list of top innovation challenges and strategies to capitalize on untapped global startup opportunities: Create new markets rather than disrupt existing ones. With a singular focus on building unicorns, very rapid growth has been a key metric. Target a global market rather than a local from day one.

Capital 138

Capital Marketing Ideas Venture Capital 138

Startup Professionals Musings

MAY 1, 2020

I second his list of top innovation challenges and strategies to capitalize on untapped global startup opportunities: Create new markets rather than disrupt existing ones. With a singular focus on building unicorns, very rapid growth has been a key metric. Target a global market rather than a local from day one.

Ideas 124

Ideas Venture Capital Software Review Technical Review 124