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Hacking Hacker News – How Wily Startups Leverage Social News Sites

InfoChachkie

The lessons learned by Divshot confirm that obtaining, and more importantly maintaining, visibility on the front page of a major social news site results from the congruence of three factors: audience, timing and engagement. To do this, you must formulate a sound engagement plan in advance of receiving unexpected media attention.

News 198
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The Convergence of Social Media & Traditional Radio

Eric Greenspan

What I mean by this is we do radio better by building it around the web, social media and traditional marketing strategies alongside, behind and wrapped around our radio shows. We track and record every call, email, post and tweet and we constantly bring our sponsors into the mix to share in the exposure. Tell no one!

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How to Talk to a Journalist When You Only Have 30 Seconds

Tech Zulu Event

In this article the focus will be on how to successfully attract media attention. In order to prepare for TechCrunch Disrupt 2012 I reviewed company bios via the official site and read taglines that said “cool” rather than what the company does. I first reviewed the “Alleys and Pavilions” company list provided by the TechCrunch site.

Press 97
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TZ & GR Present REACH | Disruptive Technologies Impacting the Future of Gaming

Tech Zulu Event

A quarterly event series seeking to dive deep into what comes next in technology, and giving you the opportunity to experience it first hand with the gadgets on site. Speakers: [Moderator] Scot Rubin - Owner NITROPOD /SVP Digital Media Big Door /Cofounder G4TV. Get A Demo Table). Please email us reach@techzulu.com.

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myShopanion Takes Comparison Shopping Social

Tech Zulu Event

The myShopanion is an iPhone app that just recently launched at DEMO and intends to help bridge the gap between online and real-world shopping. Includes social functionality such as the ability to share product detail and pictures on Facebook and Twitter, as well as by email.

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Launchpad LA – 10 Startup Companies to Watch

Both Sides of the Table

We held a 90-minute demo session where 150 of LA’s VC’s and senior technology executives watched the LPLA V2 group present in small groups of 12-15 each. They have developed a cloud-based platform for merchants to publish to multiple distribution networks, including social, mobile and email. with the clips.

Company 276
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The Guy Who Took on Google (and now LinkedIn): Mike Yavonditte

Both Sides of the Table

Mike passed up an offer from Ross Levinsohn of Fox Interactive Media ( around $175 Million ). After rejuvenating from the exhausting sale of Quigo, Mike started a ‘boring site’ called Tracked.com that he thought would be a better version of Yahoo! Instead, they began thinking of ideas for a new site entirely. How is that unique?

Google 302