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UberMedia Sells Managed Media Business Unit To LA's Gimbal

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Pasadena-based UberMedia , the Idealab-backed developer of mobile analytics software, said this week that it has sold its managed media business unit to Los Angeles-based Gimbal. Gimbal--previously known as The Mobile Majority--develops proximity and location management software, and is led by CEO Rob Emrich.

Media 113
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UberMedia Recasts Itself In Mobile Advertising

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UberMedia , the Idealab-backed startup best known for its Twitter client software, has recast itself as a mobile advertising firm, saying yesterday that it has launched a new mobile advertising product called UberAds. ubermedia mobile advertising twitter social signals' READ MORE>>.

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Need A Job? Come To Idealab Job Fair!

Tech Zulu Event

That’s right folks Idealab is hosting a job fair at their offices for 10 of their startups companies. They are looking for coders, roboticist, marketing managers, and community managers, to fill the areas of their Green Tech, Social Media, Big Data, and Enterprise companies. Where: Idealab. REGISTER HERE. 6:00pm – 9:30pm.

Idealab 95
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UberMedia Snags Yahoo Exec

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Pasadena-based UberMedia , the Idealab-backed developer of mobile apps and other mobile advertising products, said today that it has named Yahoo veteran Eric Aledort as the company''s Chief Business Development Officer. Aledort was most recently VP, head of media for Yahoo''s global partnerships group.

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UberMedia's New Product Ties Your Ad Views To Your Local Shopping

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Pasadena-based mobile ad measurement platform developer UberMedia , one of the companies out of Idealab, has released a new, mobile attribution product that tracks cross-media advertisement and correlates that to foot traffic in stores.

Product 100
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UberMedia Launches iOS Advertising Tool

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UberMedia , the Pasadena-based startup developing third party, Twitter clients and other mobile apps, said yesterday that it has launched a new mobile ad campaign product called Appvertise. Developers use their iTunes account to pay for the CPC ads. READ MORE>>.

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UberMedia Names VP

socalTECH

Pasadena-based UberMedia , the Idealab-backed developer of mobile and desktop messaging and social media apps, is announcing this morning that it has hired Ken Rudman as its Vice President of Developer Relations. UberMedia develops a suite of Twitter messaging apps such as UberSocial and Echofon.

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