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Rustic Canyon Re-Ups On Cancer Portal Developer

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Los Angeles-based venture investor Rustic Canyon Partners has re-upped on an investment in cancer portal developer Navigating Cancer , in a new, $10M investment. Navigating Cancer--which is based in Seattle--develops web-based portal software used by cancer treatment centers and programs. READ MORE>>.

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Rustic Canyon Boosts InSync

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Santa Monica-based venture firm Rustic Canyon , along with Intel Capital, has put more into Silicon Valley-based InSync Software , a developer of software for the RFID and supply chain tracking business. Tags: rustic canyon venture capital rfid software supply chain.

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Leads360 Gets $15M For Sales Lead Software

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Los Angeles-based Leads360 , the developer of leads management software headed by Nick Hedges, said this morning that it has raised $15M in new funding. The round was led by Volition Capital, and also included Rustic Canyon Partners. Leads360's software is used for managing and tracking sales leads. READ MORE>>.

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Rincon Backs Rentlyics In $4M Round

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Santa Barbara-based venture capital investor Rincon Ventures is one of the leads on an investment in rental management software developer Rentlytics , on a new $4M funding round for the company. rentlytics venture capital rental real estate management software rentals apartme rustic canyon' READ MORE>>.

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Perfect Market Acquired By Taboola

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Pasadena-based Perfect Market , the Idealab-backed developer of programmatic advertising technology, has been acquired by New York-based Taboola. Perfect Market was backed by Comcast Ventures, Idealab, Rustic Canyon Partners, Square 1 Bank, Tribune Company, and Trinity Ventures. Financial terms of the buy were not disclosed.

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Leads360 Becomes Velocify

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Sales automation software developer Leads360 said Wednesday that it has renamed the firm to Velocify , saying the new name better reflects its focus on "high-velocity" sales environments. Leads360 is venture backed by Rustic Canyon Partners and Volition Capital. READ MORE>>.

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FoodLink Online Names CEO

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Torrance-based Foodlink Online , a provider of supply chain software for the perishable food market, said this week that it has named Eric Peters as the firm's new CEO. Peters previously served at Acosta TrueDemand as President, and also served at TrueDemand Software, where he was a co-founder before its acquisition by Acosta.