Can you be liked while being tough?
Berkonomics
JULY 11, 2024
People argue over whether an entrepreneur with a sense of fairness, a desire for collegiality, a want to share the profits can succeed in the long run within a business world full of lions and tigers that eat timid entrepreneurs for lunch. Does a “good heart” diminish the chances of success? First, let’s separate the “good heart” from the issue of whether an entrepreneur is driven to succeed.
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