Frank Addante

MARCH 3, 2008

We, at the Rubicon Project, moved into new office today. It is a very exciting day for us. Actually, liberating would be a more appropriate word. Before, we had 40 people squeezed into a 2,000 square foot office, designed to fit 15 people, max. Today, we moved into a 20,000 square foot office, 10X the size of the previous one. Personally, I believe that work environment is a critical factor.

Design 55

Design 55

AeA Los Angeles Council

MARCH 12, 2008

Our Dinner For Decision Makers, with Bob Fox as keynote was enlightening. He stood in a room full of people -- still jet lagged after surviving 20 hours on a plane from Palau -- discussing CEOs. "In thinking about career & success, the key is ability and integrity" said Fox, a veteran CEO himself. "And here are the 10 'Ps' you have to watch out for": P eople - The primary component to success or failure P assion - I believe in it, and will make it happen P erspective - What is this all about

40

40

The Quigley Report

MARCH 10, 2008

These are tough days for venture capitalists - and tech entrepreneurs. For every YouTube and Facebook, there a hundred other VC funded businesses that are just limping along. Heck, some might even be skipping along (generating revenue, perhaps even profitable) but it doesn't much matter. The is precious little 'liquidity' - the life blood of a heathy start up environment.

Venture Capital 40

Venture Capital Southern California Startup Invest 40

Frank Addante

MARCH 3, 2008

We, at the Rubicon Project, moved into new office today. It is a very exciting day for us. Actually, liberating would be a more appropriate word. Before, we had 40 people squeezed into a 2,000 square foot office, designed to fit 15 people, max. Today, we moved into a 20,000 square foot office, 10X the size of the previous one. Personally, I believe that work environment is a critical factor.

Design 49

Design 49

Advertiser: Aggregage

Office leases are one of companies’ largest expenses, and if your whole team is working from home with no clear end in sight, you may be wondering what to do about your lease.

Company

AeA Los Angeles Council

MARCH 12, 2008

As definitions go, IDC says that Green IT is all about "the design, manufacture, deployment and recyling of IT products and related materials in an environmentally responsible manner." ( see article ) -Lee Fox, Founder KooDooZ, Inc. www.koodooz.

Design 40

Design Product 40

AeA Los Angeles Council

MARCH 11, 2008

CEO’s shoulder nearly 60% of the blame for a company crisis. Perhaps this explains why in 2007 we saw an all time high of CEOs leaving their posts. North American CEO turnover increased 50% from 2006-to-2007. And globally, 32% of CEO’s were forced to leave their organizations “against their will” -- statistically shortening the average term of a “global chief” to just 6-years. ( See Forbes article ) Is it just harder to be a CEO today than it was in yester-year?

AeA 40

AeA Statistics Los Angeles Organization 40

The Quigley Report

MARCH 4, 2008

Early stage VCs typically say that the ebbs and flows of the stock market don't effect the valuations they pay in start up financings. That may be true. At the formation stage, when a start up is little more than a business plan and a few dedicated engineers, there are a host of other factors that influence valuations more so than PE multiples of public companies.

Startup 40

Startup Slides Marketing Clearstone 40

The Quigley Report

MARCH 4, 2008

Four year vesting is one of the sacred cows of Silicon Valley. It is a birth right. A practice that can not be questioned. The persistence of this labor friendly term in start up comp plans would make the Teamsters Union proud. When it comes to pay packages in Silicon Valley, everything is negotiable EXCEPT the length of stock option vesting. That has to be 4 years.

Startup 40

Startup Clearstone Summary Venture Capital 40

AeA Los Angeles Council

MARCH 2, 2008

By viewing sustainability "though a business lens," Intel’s has begun answering the question "How Does Going Green Impact The Bottom Line?" According to Intel President & CEO, Paul Otellini , Intel has dedicated capital funding for energy conservation projects to the tune of $20-million dollars (since 2001) and has achieved savings of more than $42-million and more than 500-million kilowatt hours.

AeA 40

AeA Los Angeles Capital Funding 40

The Quigley Report

MARCH 2, 2008

What do VCs read? That is a question that comes up now and then when I am meeting with enterpreneurs. What they are really asking, I think, is "where do VCs get their inspiration about a deal or market space". In my opinion, most of what inspires a VC to get excited about a market comes from rumor, hear say and general media publications. I really don't know a lot of VCs who scour market research reports to confirm growth rates in a new industry or peruse 10Ks to confirm the gross margins of a m

Venture Capital 40

Venture Capital Clearstone Startup Education 40

The Quigley Report

MARCH 2, 2008

What a senseless exercise we have all gotten ourselves into. I am talking about revenue projections for start-ups. These 'mandatory' projections that are supposed to be included in all powerpoint pitches to VCs. I know that I am part of the problem here, as I too expect to see a revenue projection from the management team when presenting its business to Clearstone.

ASP 40

ASP Startup Clearstone Sales 40