This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
I've worked with several businesses that were essentially based on driving traffic via search engine optimization (SEO). There are a wide variety of techniques that can be used, but getting high rankings is not easy and highly volatile. I just saw a Forbes article talking about Google Hell - getting placed in the secondary index. Bottom line - if you are basing your business on high rankings via organic search, there's pretty incredible risk.
OK, as I eluded to in my previous post, I have decided to take the plunge, yet again, and start another company. So, I am on to Startup 6.0. This one is so new, we don't even have an official company name, yet. So, we decided to code name it "the Rubicon Project". Rubicon is a popular idiom that means to "go past the point of no return". The phrase "crossing the Rubicon" has come to represent.
About Frank Addante > (from the Silicon Valley Business Journal) Twitter Updates follow me on Twitter Blog Archive ► 2010 (2) ► June (1) Part II: Optimized for Profitability ► February (1) Get Out of the Office! ► 2009 (3) ► May (1) A Tour of the Rubicon Project Headquarters ► April (1) "Pay it Forward" Event for Students & Aspiring Ent. ► February (1) Building and Developing an A++ Team ► 2008 (14) ► December (1) Develop a Cult
About Frank Addante > (from the Silicon Valley Business Journal) Twitter Updates follow me on Twitter Blog Archive ► 2010 (2) ► June (1) Part II: Optimized for Profitability ► February (1) Get Out of the Office! ► 2009 (3) ► May (1) A Tour of the Rubicon Project Headquarters ► April (1) "Pay it Forward" Event for Students & Aspiring Ent. ► February (1) Building and Developing an A++ Team ► 2008 (14) ► December (1) Develop a Cult
Office leases are one of companies’ largest expenses, and if your whole team is working from home with no clear end in sight, you may be wondering what to do about your lease.
May 3 was the 1 year anniversary of this blog. Thank you to all of you for your support and inspiration! I started this blog as a place to share my experiences and thoughts with a small group of entrepreneurs and companies that I advise. But, in the past year, with your support (and to my surprise), it has grown to a readership of more than 3,500 entrepreneurs in over 50 countries!
About Frank Addante > (from the Silicon Valley Business Journal) Twitter Updates follow me on Twitter Blog Archive ► 2010 (2) ► June (1) Part II: Optimized for Profitability ► February (1) Get Out of the Office! ► 2009 (3) ► May (1) A Tour of the Rubicon Project Headquarters ► April (1) "Pay it Forward" Event for Students & Aspiring Ent. ► February (1) Building and Developing an A++ Team ► 2008 (14) ► December (1) Develop a Cult
We organize all of the trending information in your field so you don't have to. Join 5,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content