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TrueCar Hires Away Edmunds Evangelist

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Santa Monica-based TrueCar , the automotive pricing spinout of Zag Automotive, annoucned today that it has hired the Chief Evangelist from Edmunds. Toprak spent nine years at Edmunds, in addition to earlier experience at automotive franchises. Tags: truecar executive edmunds automotive pricing. READ MORE>>.

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Edmunds.com Jumps On Daily Deal Bandwagon

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Edumunds said its "Edmunds Exclusives" will provide exclusive offers from car dealers and automakers, and will also include offers for dealer repairs and parts, maintenance and body shops, aftermarket audio dealers and auto broker services. Edmunds is tapping Group Commerce Inc. Edmunds is tapping Group Commerce Inc.

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Edmunds.com Launches First Ever, National Television Ad Campaign

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edmunds national automobile information television branding marketing commercial' Edmunds.com did not say how much it is investing in the television advertising campaign. The 30-second spots were created by PUblicis Kaplan Thaler, with media buys by Universal McCann. READ MORE>>.

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Momentum IoT Raises $3.1M

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The funding was led by Howard Edmund Capital, and also included Thompson Aerospace. Along with the funding, the company said it has named Dev Bhatia as its Chief Marketing Officer; Bhatia was previously an executive at the LoJack divison of CalAmp, and also had been Chief Marketing Officer at Spireon. READ MORE>>.

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Edmunds.com Debuts Car Appraisal Tool For Dealer Websites

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According to Edmunds.com, it is making its True Market Value tool for auto trade-in values available as a widget, which can be incorporated into dealer web sites. edmunds automotive appraisal tradein leads auto' READ MORE>>.

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TrueCar Gets Investment from Guthy-Renker

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Santa Monica-based TrueCar , the online car pricing site headed by Scott Painter, has scored a new, equity investment and partnership with direct marketing firm Guthy-Renker , the firm announced today. Financial terms of the investment were not disclosed. READ MORE>>.

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Edmunds.com: GM eBay Cars Not Such A Great Deal

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Edmunds.com estimates that "Buy It Now" prices are, on average, two percent higher than the average market price on vehicles purchase on the market. Tags: edmunds automotive ebay auto purchase eocmmerce. READ MORE>>.

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