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TrueCar Gets Investment from Guthy-Renker

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Santa Monica-based TrueCar , the online car pricing site headed by Scott Painter, has scored a new, equity investment and partnership with direct marketing firm Guthy-Renker , the firm announced today. Financial terms of the investment were not disclosed. READ MORE>>.

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TrueCar Hires Away Edmunds Evangelist

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Santa Monica-based TrueCar , the automotive pricing spinout of Zag Automotive, annoucned today that it has hired the Chief Evangelist from Edmunds. Toprak spent nine years at Edmunds, in addition to earlier experience at automotive franchises. Tags: truecar executive edmunds automotive pricing. READ MORE>>.

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TrueCar Settles With Edmunds.com Over Trademark

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TrueCar, a spinout of Zag Automotive, is headed by Scott Painter, and uses data gathered from actual dealer car sales to provide the actual sale prices of automobiles in a local area to both buyers and other auto dealers. Tags: truecar edmunds automobile trademark legal lawsuit.

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Edmunds.com Adds Live Chat Feature

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Edmunds.com said the online chat allows participating dealers on the site to answer questions about inventory, pricing, and to gain other information about new and used vehicles. Santa Monica-based Edmunds.com , the online auto information web site, said this morning that it has enhanced its site, adding a new online chat feature on the site.

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Interview with Tara Weingarten, VroomGirls

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We also pass over those things relatively quickly, much quicker than someone at Motor Trend or even Edmunds might. I consider Edmunds a great automotive site, but when you really read the reviews, you can tell they're very much written by guy enthusiasts. How long has the site been around, and when did it start?

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