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According to the two, Rachael Ray will provide the "lead creative force" behind an eHow food channel, and identify and develop up-and-coming culinary talent to be featured on Demand Media web properties. Rachel Ray is known for her shows on the Food Network and CBS Television. Financial details of the deal were not disclosed.
Santa Monica-based eHow, an online "how to" site owned by Demand Media, said Wednesday that the firm is seeing an increase in economy and personal finance related articles, due to the economy. Tags: personal finance howto content advice ehow demand media. READ MORE>>. READ MORE>>.
The firm said it has combined part of Demand Media's network, eHow.com, and LIVESTRONG.com to reach consumers making food-related choices. Demand said it has created a special offering--which includes both premium video, contextual integration, and display advertising units--to help reach consumers on its site. READ MORE>>.
Santa Monica-based Demand Media said this morning it has expanded into the online learning market, and has acquired Creativebug , an online site which provides educational videos around art and carft instruction. Financial details of the acquisition were not disclosed. The firm was based in San Francisco. a month) or a la carte ($9.99
Demand Media runs such sites as LiveStrong and eHow, along with a network of other media and content focused sites. Demand Media's IPO is being underwritten by UBS Investment Bank, Allen & Company LLC, Jefferies & Company, Stifel Nicolaus Weisel, RBC Capital Markets, and Pacific Crest Securities. READ MORE>>.
Looking to enhance the advertising units on its network of sites, Santa Monica-based Demand Media said today that it has launched a new set of "social feed ads" to its advertisers. The new ads are supported on eHOW, LIVESTRONG.COM, Cracked, TypeF, and Demand Media's other owned and operated properties. READ MORE>>.
Demand Media, which is headed by Richard Rosenblatt, operates a network of content focused sites, including LiveStrong.com and eHow. The firm was hovering around $23.00 just before 9am, after opening up at $17.00 in its IPO debut earlier in the morning.
We now have over 100 million users visiting our owned and operated sites, and we're also doing this for other people like USA Today. We bought sites, built a studio system, and now we're figuring out what different formats to approach. eHow Spark! eHow is still our largest customers, Livestrong is still an important customer.
The firm said that Stewart will build a sales team to increase sales revenue of Demand's eHow, Trails.com, Cracked, Livestrong.com, and other web sites. Stewart joins from Next New Networks, and has also served at LAUNCH.COM and Yahoo!
This morning, Knowledge Genie (www.myknowledgegenie.com) launched a new web site that helps experts and authors publish online information to the web. You could create a business process design Genie, and announce it through public relations or social networking efforts, and direct them to a login page.
They attract over 70 million people a month (just in the US), and by most accounts are still one of the 10 most popular sites in the world. MySpace should not require a login to get into the site, and I DON’T want to see my profile when I do log in. This could also be done by leveraging a partnership (or buyout) of a site like Mahalo.
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