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How to Get Busy People to Take Action When You Send an Email

Both Sides of the Table

We all get a lot of email. For important emails we hope for replies or action. If you do the math on the number of inbound emails you get multiplied by the time it would take to read them all and respond to those that expect a reply you would be astounded. Many people ramble in emails. And we send off scores of them, too.

Email 415
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The Power of Twitter in Information Discovery

Both Sides of the Table

Right now the most important role to hire in Twitter would be a seasoned marketing professional who could proactively change the conversation about Twitter and educate people about its significance as an information sharing tool. They need a stronger campaign about consumption rather than sending Tweets.

RSS 349
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Why You Don’t Want to Give Financial Information to All of Your Investors

Both Sides of the Table

I have blogged about some of the downside consequences of the changes and the private information I have says the consequences are much worse than is reported in the press since few people publicly talk about. There’s another issue I can add to your list of things to be aware of – information rights.

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Why You Should Think Twice Before You Send That Intro Email

Both Sides of the Table

And in most cases I would heed Fred Wilson’s advice about the “double opt-in” email for intros – where you ask for permission before green-lighting an unsolicited introductions. At a minimum you’re obligating them to ignore the email and feel like an arse for not responding to your introduction.

Email 359
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What if you come across juicy competitor information?

Berkonomics

Most CEOs want to obtain information about their competitors in the most subtle and non-obvious ways. And of course, most are willing to trade information to get information. The source of this information was typically the purchasing decision-maker for a friendly customer or candidate customer. Are you profitable yet?

Guide 243
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What if you see juicy competitor information?

Berkonomics

Most CEOs want to obtain information about their competitors in the most subtle and non-obvious ways. And of course, most are willing to trade information to get information. The source of this information was typically the purchasing decision-maker for a friendly customer or candidate customer. Are you profitable yet?

Examples 156
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How little information can you give to investors-lenders?  

Berkonomics

Every investor or lender wants regular information from companies taking their money. On the other side, entrepreneurs and CEOs usually have a natural fear of giving too much information to investors and bankers after the initial amounts have been received. How much financial information must companies give?

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