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socalTECH
NOVEMBER 15, 2012
If you're a web publisher, or even a brand developing your own outreach to customers through a newsletter or microsite, how do you efficiently gather and curate all of the news and information out there? It's all about what is happening on the realtime web. Is this a subscription or do these publishers buy software?
socalTECH
NOVEMBER 13, 2012
If you're an application developer, sending emails through your application can be a chore. It turns out it's not just a quick line of code to send an email -- it's also a hassle to make sure that those emails get delivered, that your email isn't classified as spam, and handling all sorts of delivery issues.
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socalTECH
JUNE 15, 2010
Santa Barbara-based Make It Work , the in-home computer and electronics service and help firm headed by Eric David Greenspan, said this week that it has launched a new web and social media services arm.
Both Sides of the Table
OCTOBER 4, 2009
They generated an enormous amount of inbound leads through PR, email blasts and heavy efforts with analysts such as Gartner Group, IDC, Aberdeen Group, etc. If you’re not ready to buy then you go into an email database. In products designed to sell directly on the web the process is no different.
socalTECH
JANUARY 3, 2011
To start off the year, we are publishing our first interview for the season with Jamie Siminoff , the CEO of Los Angeles-based Unsubscribe.com , an online service which helps you unsubscribe from unwanted newsletters and email lists. What lots of people do instead, is they use the spam button or delete button in their email platform.
Berkonomics
APRIL 21, 2022
Owned media comes from the databases you own, such as your company’s web site, email newsletters, profiles in social media, or apps you have created requiring registration or download. But this new era of Internet advertising has given rise to two more forms you should know and use in addition to the two traditional types above.
socalTECH
SEPTEMBER 17, 2009
Meanwhile, all of us get more news and information than ever, sliced, diced, pushed or aggregated by Web sites, email alerts, blogs, Facebook, Tweets and the socalTECH newsletter youre reading now. 06 percent. As a result, new media, and public relations in specific, is more alive with potential than ever in its history.
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