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Los Angeles-based Total Immersion , the developer of augmented reality software, has snagged another win in the entertainment industry with 'Iron Man 2'. The firm said its is providing augmented reality features for a digital promotion around the film, as part of a marketing campaign from LG. LG Ally is LG's first U.S. Android phone.
Despite the proximity to Hollywood and the entertainment world, in the world of Southern California startups, actually combining the two world is quite difficult. NowLive is trying to do just that, leveraging both technology and the entertainment world to build its business. Additionally, they are syndicated widely across the web.
Join us tonight live at 8pm PST from UCLA Korn Hall for Digital LA’s Branded Entertainment panel right here on TechZulu. They’ll discuss how content creators and brands work together to create, develop, and market digital branded entertainment. Matt McMahon, Fox Digital Entertainment, VP Mobile. Originals is Yahoo!’s
You've got a great idea for a web video series, but how do you learn about how to make that happen, to get distribution, and monetize that video? Los Angeles-based CreatorUp (www.creatorup.com) wants to help aspiring online video producers with an online web education series. Michael Tringe: We are an online web series school.
and has set up shop here to connect with the local entertainment industry. Bauckhage talks about the firm's recent funding from DFJ Espirit, T-Venture, Grazia Equity, and others, and how the company has been helping studios like Twentieth Century Fox, Universal, Disney and Paramount market their upcoming releases.
Brian has over a decade developing and deploying cutting-edge technology within the entertainment industry. McKelvey has led, designed and deployed gaming and web technologies for a multitude of leading companies including Paramount Pictures, Sony Pictures Entertainment, Lionsgate, TNT, GSN and Live Nation.
You can go to Mogreet.com or go to our wireless web site, at wap.mogreet.com , or use your cell phone on any number of carriers, such as AT&T, Verizon, etc. Our team comes from the entertainment industry--we have the entertainment background, and we have done this before. But, there are two things.
We sat down and spoke with Miles Beckett and Greg Goodfried , co-founders of the firm, about what the firm is up to now, their view on how to mesh entertainment and the Internet, and how to go beyond creating a viral hit. Miles Beckett: Our company EQAL is a social entertainment company, which means two things.
According to an announcement at a recent Web 2.0 The company exclusively licensed The Godfather franchise for social gaming from Paramount Digital Entertainment and partnered with Paramount in developing the storyline and game. Once again, the first licensed brand game in the social arena.
This freedom comes from the option to simply wait until we can find a new box office movie streamed somewhere on the web or available for download from pirate sites. Paramount Digital’s Tom Lesinski explains, “The way large films are marketed no longer makes sense.” Read more about Movies & Entertainment here on Tech.co.
less than a minute ago via web Funny Or Die funnyordie. . Expanding their production service offerings to advertising clients, Funny or Die is building branded entertainment campaigns. The redesign also gives advertisers a larger presence on the homepage and more in-video opportunities across the site. What do you think?
A Silicon Valley entrepreneur has set out to boost the startup ecosystem in San Diego and the rest of Southern California—and he already has scored a coup by partnering with Bill Maris, the founder and former CEO of Google Ventures, now known as GV.
René Pinnell says he and his wife Selena Pinnell were “blown away” by the virtual reality projects their friends were creating in 2014, so they looked for an entrepreneurial niche that would allow them to support such artists. That year the couple, both trained in design, founded a startup in San Francisco, then called KaleidoscopeVR.
Today major brands in entertainment, automotive, travel, technology, and CPGs are embracing mobile, especially mobile rich media, to engage and interact with consumers. This spotlight session will highlight recent mobile campaigns from Infiniti, Paramount Pictures, Lexus, Intel, U.S.
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