Startup Professionals Musings

DECEMBER 27, 2019

Every new business dreams of growing from a startup to a global market leader in a few years, like Amazon.com, but that goal is elusive. As a mentor to entrepreneurs, I often get asked for the magic that has made Amazon the world's most valuable brand , from a total unknown only twenty years ago.

Marketing 123

Marketing Technical Review Customer Custom 123

Startup Professionals Musings

NOVEMBER 2, 2022

Entrepreneurs see “no risk” as meaning “no reward.” There are no guarantees in business, but it pays to learn from the experiences of entrepreneurs and business experts who have gone before you. If the customer need is obvious and large, the calculated risk is in the quality of your solution, your team, and marketing.

Resource 121

Resource Metrics Entrepreneur Customer 121

Startup Professionals Musings

MARCH 4, 2022

If you aren’t yet adapting to the market and your customers, you are falling behind. In other words, change in your business has to become the accepted norm, just like it is in your market. As the entrepreneur, business owner, or leader, your message must never be “if it’s not broken, don’t fix it.”

Competition 148

Competition Metrics Demand Customer 148

Startup Professionals Musings

FEBRUARY 13, 2021

In my role as advisor and mentor to many new entrepreneurs, I often find myself suggesting that they think bigger. We all are excited to hear real innovation, and struggle daily to increase every potential entrepreneur’s scope of thinking. For example, smart entrepreneurs look for recognizable patterns in disconnected domains.

Startup 162

Startup Metrics Ideas Entrepreneur 162

Startup Professionals Musings

APRIL 28, 2021

Almost every entrepreneur and new business owner I mentor is certain that his/her idea has a very high probability of success, and all find it hard to believe that ninety percent of startups ultimately fail. Pivot early, as required, to tune your features and marketing to meet the market and technical realities.

Technical Review 131

Technical Review Case Study Mentor Software Review 131

Startup Professionals Musings

JULY 4, 2021

Every entrepreneur I know is short on resources, including time, money, and skills. The last thing they can afford is to waste any of these, but in my mentoring and coaching activities, I see it happening all too often. More features and inventory added early will be wasted as you will need to pivot to match the real market.

Startup 161

Startup Resource Training Entrepreneur 161

Startup Professionals Musings

NOVEMBER 30, 2022

As an investor in startups, I most often see entrepreneurs who are technologists, or at least have a real passion for a specific product. They rarely highlight their marketing and relationship skills , even though, in my experience, these are more often the key to success in business than product skills.

Startup 113

Startup Customer Custom Technical Review 113

Startup Professionals Musings

AUGUST 10, 2022

Thus, in my mentoring of potential technical entrepreneurs who have a real passion for their technology, I often recommend that they find a co-founder who can manage the marketing and execution elements of the new venture. The competition will improve, the market will change, and your customers will demand more.

Mentor 133

Mentor Startup Customer Custom 133

Startup Professionals Musings

JULY 15, 2020

Many of the entrepreneurs like you that I have met in my role as a business advisor are really product creators versus business creators, convinced that a great product will generate a great business. Entrepreneurs are typically focused on the big picture – creating a vision, purpose, and a long-term strategy.

Metrics 140

Metrics Entrepreneur Coach Satisfaction 140

Startup Professionals Musings

MARCH 22, 2023

There are many components of an ownership thinking strategy, but here are some of the key ones from my own perspective, as a mentor and advisor to aspiring entrepreneurs and new business owners: Willing to take smart risks which lead to long-term growth. Use metrics and data to quantify progress and return.

Startup 111

Startup Satisfaction Metrics Customer 111

Startup Professionals Musings

AUGUST 25, 2023

In the aftermath of the recent pandemic, which caused many businesses to close, a new raft of business workers and entrepreneurs are deciding to pursue their own dreams of being a new business owner, and controlling your own destiny. Pick a name, location, and marketing strategy early. Names and taglines are critical to success.

Social Media 98

Social Media Metrics Media Tool 98

Startup Professionals Musings

SEPTEMBER 9, 2020

In my own business career, many years as a business advisor, and mentor to aspiring entrepreneurs, I have validated the following strategies to practice and guide you. A broken process or a subtle quality issue can generate a flood of customer satisfaction problems, cost overruns, and loss of market share.

Satisfaction 152

Satisfaction Mentor Study Startup 152

Startup Professionals Musings

MAY 30, 2014

Every entrepreneur I know is short on resources, including time, money, and skills. The last thing they can afford is to waste any of these, but in my mentoring and coaching activities, I see it happening all too often. More features and inventory added early will be wasted as you will need to pivot to match the real market.

Entrepreneur 115

Entrepreneur Resource Training Product 115

Startup Professionals Musings

MAY 14, 2023

Cash flow is a basic survival metric for every startup. Desperate entrepreneurs lose their leverage and die young. Of course, their answer is that the second intends to get to market faster, but every engine has limits regardless the fuel applied. Use social media for early marketing.

Search Engine Optimization 103

Search Engine Optimization Outsource Development Social Media Equity 103

Startup Professionals Musings

OCTOBER 5, 2014

Cashflow is a basic survival metric for every startup. Desperate entrepreneurs lose their leverage and die young. Of course, their answer is that the second intends to get to market faster, but every engine has limits regardless the fuel applied. Use social media for early marketing.

Entrepreneur 105

Entrepreneur Search Engine Optimization Outsource Development Social Media 105

Startup Professionals Musings

SEPTEMBER 30, 2023

As a business advisor, I meet many business professionals and aspiring entrepreneurs who are anxious to be their own boss , or have an innovative idea to start or acquire a new business. Innovative technologies require iterative development, while other ideas are primarily marketing and financial.

Startup 94

Startup Ideas Metrics Entrepreneur 94

Startup Professionals Musings

MARCH 25, 2022

Thus, over the years of my mentoring and consulting efforts with entrepreneurs, I have a key list of practices that I recommend to everyone starting and growing a business. Don’t make gut decisions based primarily on marketing pitches and hard-sell tactics. Use metrics on key deliverables to assure quality results.

Startup 134

Startup Training Tool Demand 134

Jason Nazar

MAY 1, 2016

I’ve been a part of dozens (maybe hundreds) of product launches And in each of these cases I ask my team to put together a simple dashboard of a small set of metrics for our paid and free products that let me know the success of our efforts. For startup entrepreneurs, you can also track these metrics with Google analytics.

Marketing 40

Marketing CPC Metrics .Net 40

Jason Nazar

NOVEMBER 1, 2015

I’ve been a part of dozens (maybe hundreds) of product launches And in each of these cases I ask my team to put together a simple dashboard of a small set of metrics for our paid and free products that let me know the success of our efforts. For startup entrepreneurs, you can also track these metrics with Google analytics.

Marketing 40

Marketing CPC Metrics .Net 40

Startup Professionals Musings

MARCH 19, 2021

But the magic that makes one entrepreneur stand out over others is hard to quantify – yet we all recognize it when we see it. As a mentor, my mission is to recommend actions that can strengthen your image with investors and peers, as well as help you get the startup job done. Define and use real metrics to measure progress.

Customer 157

Customer Custom Metrics Ideas 157

Startup Professionals Musings

MARCH 2, 2020

That’s why I caution my aspiring entrepreneur clients against proclaiming to investors that they are a great “idea” person. His challenge is to focus on one market, with a specific design, cost, and price. Create a written plan, with target milestones and metrics. For example, I have a friend with a Ph.D.

Ideas 126

Ideas Writing Examples Outsource 126

Startup Professionals Musings

AUGUST 19, 2020

Cash flow is a basic survival metric for every startup. Desperate entrepreneurs lose their leverage and die young. Of course, their answer is that the second intends to get to market faster, but every engine has limits regardless the fuel applied. Use social media for early marketing.

Search Engine Optimization 124

Search Engine Optimization Outsource Development Social Media Equity 124

Startup Professionals Musings

OCTOBER 11, 2019

Every entrepreneur and business leader believes that he or she has the full trust of their team and their customers, and in fact most do in the beginning. Unfortunately, many aspiring leaders I mentor are not aware of the signals people are looking for, or are not attuned to the subtleties of their own actions.

Mentor 98

Mentor News Summary Coach 98

Startup Professionals Musings

AUGUST 14, 2015

Too many entrepreneurs tackle starting a business as a random walk into a business minefield, and they count on their street smarts, thick skin and pure determination to get them to their destinations alive. Some entrepreneurs run with passion into the minefield, only to find it’s harder to recover than to plan ahead.

Startup 101

Startup Metrics Resource Mentor 101

Startup Professionals Musings

SEPTEMBER 9, 2015

Entrepreneurs see “no risk” as meaning “no reward.” There are no guarantees in business, but it pays to learn from the experiences of entrepreneurs and business experts who have gone before you. If the customer need is obvious and large, the calculated risk is in the quality of your solution, your team, and marketing.

Startup 115

Startup Resource Metrics Entrepreneur 115

Startup Professionals Musings

JUNE 2, 2019

Most people agree that leadership is primarily a set of behaviors that capitalize on relationships and a current market and customer understanding in a complex world. You need their commitment, feedback, and continued support as the market changes. It’s not about a title, raw intelligence, or domination.

Tips 97

Tips Mentor Coach Metrics 97

SoCal CTO

NOVEMBER 10, 2009

He has a really interesting background as a product manager and now an entrepreneur. I was in charge of all product management and marketing for the first year-and-a-half, that was a great learning experience with a very talented team of folks. This time I'm getting to know Mark Geller ( LinkedIn , @markgeller ).

Product 150

Product Entrepreneur Social Media Google 150

Startup Professionals Musings

OCTOBER 2, 2015

By definition, every startup is predictably unpredictable, since new solutions have no proven track record, startups are usually building a new market, and the world around them is changing faster than ever. Five major elements of every business include your people, product, opportunity, money and marketing.

Startup 105

Startup Entrepreneur Marketing Satisfaction 105

Startup Professionals Musings

AUGUST 27, 2014

Entrepreneurs see “no risk” as meaning “no reward.” There are no guarantees in business, but it pays to learn from the experiences of entrepreneurs and business experts who have gone before you. If the customer need is obvious and large, the calculated risk is in the quality of your solution, your team, and marketing.

Startup 113

Startup Resource Metrics Entrepreneur 113

Startup Professionals Musings

FEBRUARY 17, 2018

Entrepreneurs see “no risk” as meaning “no reward.” There are no guarantees in business, but it pays to learn from the experiences of entrepreneurs and business experts who have gone before you. If the customer need is obvious and large, the calculated risk is in the quality of your solution, your team, and marketing.

Resource 64

Resource Metrics Entrepreneur Customer 64

Startup Professionals Musings

JANUARY 30, 2017

Entrepreneurs are people who dream up new ideas, and then commercialize them into new businesses. Yet, in my experience as a mentor to entrepreneurs, the majority of failures I see are related to starting and growing the business, not developing the solution. In today’s world, the market evolves even faster than the technology.

Ideas 72

Ideas Startup Metrics Entrepreneur 72

Startup Professionals Musings

AUGUST 7, 2020

Although his focus is naturally on bigger companies, I contend that his recommended strategies apply equally well to entrepreneurs and startups: Demand a mindset of deep thinking for the long term. These days, the market is moving so fast that it is rarely adequate to rely only on internal development to keep up with change.

Technical Review 124

Technical Review Layoffs Social Media Metrics 124

Startup Professionals Musings

JULY 13, 2015

Every entrepreneur I know is short on resources, including time, money, and skills. The last thing they can afford is to waste any of these, but in my mentoring and coaching activities, I see it happening all too often. More features and inventory added early will be wasted as you will need to pivot to match the real market.

Resource 105

Resource Startup Entrepreneur Training 105

Startup Professionals Musings

SEPTEMBER 29, 2018

Cash flow is a basic survival metric for every startup. Desperate entrepreneurs lose their leverage and die young. Of course, their answer is that the second intends to get to market faster, but every engine has limits regardless the fuel applied. Use social media for early marketing.

Startup 89

Startup Search Engine Optimization Outsource Development Social Media 89

socalTECH

AUGUST 28, 2017

I tapped my co-founder, John Haro, who I worked for at Agency.com, and at another mobile marketing company, and we talked about the idea, ideated, and I brought him on as co-founder. Number two, it's really important that you focus your strategy on a very small niche of a market. I said, that's what we need for the event industry.

Technical Advisors 100

Technical Advisors Technical Review Metrics Startup 100

Startup Professionals Musings

NOVEMBER 4, 2019

Thus, I’m more impressed with entrepreneurs who ask me to review their implementation plan, rather than listen again to their idea. There are lots of resources available for the challenge of that activity, including the Internet and mentors like me. Prepare your marketing story for customers and investors.

Ideas 94

Ideas Slides Technical Review Patents 94

Startup Professionals Musings

OCTOBER 8, 2018

As a long-time advisor to entrepreneurs and business owners, I rarely find someone who doesn’t proclaim that the business world is changing rapidly, with new technology, new customer expectations, and new cultures. They have to be energized and able to adapt as the market and competitors demand.

Technical Review 84

Technical Review Customer Custom Startup 84