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Why Your Startup Needs a Sales Methodology

Both Sides of the Table

Like most startup entrepreneurs, when I began my first company in 1999 I had no formal sales experience. It’s what I call “ the evangelical phase ” of a company in which you’re out trying to persuade customers that a product you’ve designed is going to meet their needs better than other solutions on the market.

Sales 393
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Why Entrepreneurs Should Be Respected More Than Loved

Both Sides of the Table

Eventually you need a VP of Product to handle your product roadmap, a CTO for engineering leadership and VPs of sales, marketing & biz dev. Of if your VP Sales isn’t complaining about marketing she’s trying to get the function reporting to her. And then there’s product management. Engineering?

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My Favorite Entrepreneur Story in a Long Time

Both Sides of the Table

Was this the latest Chinese product to take off in the US? He was driven by wanting to provide a great product. How much could the new generation of entrepreneurs learn from that? While still owning the business he now does $60 million in annual sales built from nothing. Extreme product passion. What did it mean?

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What Every Entrepreneur Could Learn from Justin Bieber

Both Sides of the Table

To be a great entrepreneur you really do need talent. You need to be great at something: technology back-end, front-end design, usability, sales, marketing, quantitative analysis, leadership –> whatever. You have to build a product that people really love. DJ’s couldn’t help but want to play his records.

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Why Startup Entrepreneurs Need to Communicate More Like George Bush Than Al Gore

Both Sides of the Table

I use George Bush vs. Al Gore as allegory and I’ve been using it with entrepreneurs for years to sink in a simple point about how to communicate with the market. Most Silicon Valley tech entrepreneurs I know are more like Al Gore. Or what about your sales team? It is election season. But here’s the thing.

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One of the Biggest Mistakes Enterprise Startups Make

Both Sides of the Table

The era of VCs investing in successful consumer Internet startups such as eBay led to a belief system that seemed to permeate many enterprise software startups that hiring sales or implementation people was a bad thing. But the “no sales people” mantra isn’t what I’m here to take on. I believe it’s flawed.

Startup 403
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Here’s Why a Booming Tech Market May Fool You into Thinking You’re Successful

Both Sides of the Table

I’d like to do a few posts on what life looks like on the way up and perhaps how to keep your head on straight and avoid drinking your own Kool Aid because as I often advise entrepreneurs on irrational exuberance, “ In a strong wind even turkeys can fly.” How frequently they’re using the product?

Marketing 354