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Santa Monica-based TrueCar , the online car pricing site headed by Scott Painter, has scored a new, equityinvestment and partnership with direct marketing firm Guthy-Renker , the firm announced today. Financial terms of the investment were not disclosed. READ MORE>>.
Santa Monica-based TrueCar , the automotive pricing website headed by Scott Painter, said this morning that it has raised $200M in new debt and equity financing, plus acquired a company. TrueCar said the financng round included USAA, Capricorn Investment Group and GRP Partners, all existing investors in the firm.
Santa Monica-based TrueCar has filed for an IPO, saying Friday that it is looking to raise up to $125M on the NASDAQ Global Select Market as TRUE. TrueCar--which is led by Scott Painter--is backed by USAA, Capricorn Investment Group, Upfront Ventures, Anthem Ventures, Vulcan Capital Growth Equity, and Peppy Capital Partners.
Santa Monica-based TrueCar has priced its IPO, saying last night that it will sell 7.8 TrueCar is trading on the NASDAQ Global Select Market as TRUE. truecar true buying service scott painter' million shares of its stock at $9 per share. The pricing was below the company''s earlier, estimated IPO range of $12.00 READ MORE>>.
Another investor has surfaced in the latest funding round for Santa Monica-based TrueCar , the online automotive pricing and research firm headed by Scott Painter. According to Colorado-based Keating Capital, it participated in a $50M, common stock financing round in TrueCar which closed on September 26th. READ MORE>>.
The speaks to the continued confidence in the venture capital markets and as I had predicted some time ago the VC markets right now are a great place to invest – especially relative to other places to put one’s money. Our last fund we raised was in 2012 and we began investing it in April of 2012. But that’s it.
GRP's investments include TrueCar, GOGII, Ad.ly, GumGum, among others. According to the filing, the fund is being managed by Steven Dietz, Brian McLoughlin, Yves Sisteron, and Mark Suster, and has just started fundraising efforts. GRP last closed on a fund--GRP III, L.P.--in READ MORE>>.
LA generally doesn’t have an appetite for this kind of investment at early stages. Side note: LA seems to have had some success in mega deals led by private equity firms as evidenced by DemandMedia and Chris DeWolf’s latest company backed by more than $20 million in private equity. LA investors are more pragmatic.
That's important, because it allows marketers to re-invest and give credit to that marketing event, so they can buy more of it and get more customers. Locally, those are companies like LegalZoom, GameFly, TrueCar, and ShoeDazzle. We sold it to a private equity group. It's a significant problem in online marketing today.
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