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SEO for Startups

SoCal CTO

I recently had a conversation with an pre-launch startup where they discussed how SEO was going to be really important for them. And to me, there seems to be a lot of confusion by founders of startups around search engine optimization (SEO) and how it works for a startup. I won't say that I'm truly an expert on SEO.

SEO 150
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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example. How do people drive SEO growth? This industry is so mature now that the cat-and-mouse game between companies and Google has gotten sophisticated.

Marketing 379
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Render Media: Creating A Digital Publisher In The Social Age

socalTECH

He was a co-founder of Applied Semantics, which started the AdSense technology, which they sold to Google in 2003. Back then, it was a much different game, and there was not much of an emphasis on social and more on SEO. What we've found, is that news and politics works very well on Facebook. That's part of our strategy.

Media 100
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Interview with Vince Bianco, Newsforce

socalTECH

San Diego-based Newsforce (www.newsforce.com) is a startup which is looking to take advantage of the hunger of the newspaper and media business for revenue, and has created a product which takes press releases and commercial content, and inserts them onto news sites in "sponsored content" blocks. Tell us a little bit about Newsforce?

News 124
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Negative Customer Acquisition Costs - Creative Startup Marketing Ideas - Eric David Greenspan

SoCal CTO

Then I check and manage our Google Adwords campaign and check our analytics/stats. However, as I read more about your focus, you are using these things in a slightly different way, i.e., not sure if SEO is as important. I recently posted about SEO for Startups. Is/was SEO important for MakeItWork? Great stuff!

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Small Business Marketing | Get Customers versus Get Leads

Tech Zulu Event

To learn how to advertise on Google to get traffic to your website or offline business read “ Advanced Google Adwords ” by Brad Geddes. Share with them how excited you are, ask them what they think and find out if there is one person they can share the good news with. The best place to find forums is Google.

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Gary Vaynerchuk: You’re Either Positive or You’re Not

Tech.Co

I had a chance to catch up with Gary and talk about the state of entrepreneurship, trends in SEO, and how people can find their voice to start Crushing It. How will voice assistant devices change the game for advertisers/marketers and SEO rankings? Voice becomes the new search. What is the current state of entrepreneurship?

Startup 70