Both Sides of the Table
APRIL 3, 2014
Specifically what is often not in the DNA of founders are sales skills. The result is a lack of knowledge of the process and of sales people themselves. I had never had any sales training so everything we did for the first couple of years was instinctual. I boil it down to this: sales people are sales people.
TechEmpower
MARCH 4, 2024
Key Functions with High Impact Generative AI is revolutionizing sales by enabling dynamic pricing and personalized customer interactions, boosting conversion rates and customer satisfaction. Post-sale, AI analyzes customer data to improve service and loyalty, making it a cornerstone of modern sales methodologies.
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socalTECH
JULY 24, 2014
The company--which originally started in Austria--set up shop here two years ago to further expand its footprint in the US, and most recently hired away the entire Los Angeles marketing team of crosstown CRM software developer Nimble. The manager is our buyer, but the sales people using it really like the software.
InfoChachkie
SEPTEMBER 23, 2013
Pilot agreements are provisional contracts under which companies can assess the veracity of a potential, long-term relationship. The “go / no go” structure of such contracts effectively allows big companies to defer their ultimate decision of whether or not they want to work with the startup until after the Pilot is completed.
Both Sides of the Table
FEBRUARY 5, 2011
Specifically what is often not in the DNA of founders are sales skills. The result is a lack of knowledge of the process and of sales people themselves. I had never had any sales training so everything we did for the first couple of years was instinctual. I boil it down to this: sales people are sales people.
Berkonomics
SEPTEMBER 8, 2022
It will help you to focus upon the most likely candidates and save lots of time. For corporate boards, even those not looking for a buyer at this time, I often help to manage this exercise in board meetings once every few years. Start with the “matrix method.”. Here are the steps to take. Think carefully.
Both Sides of the Table
JULY 4, 2013
This is part of a series that describes a sales methodology for technology companies or frankly many other types of companies, too. We developed this at our first company and called it PUCCKA – the overall methodology is described here. Unique Selling Proposition. Compelling Event. as opposed to a NINA ). The enemy is against you.
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