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SEO for Startups

SoCal CTO

I recently had a conversation with an pre-launch startup where they discussed how SEO was going to be really important for them. And to me, there seems to be a lot of confusion by founders of startups around search engine optimization (SEO) and how it works for a startup. I won't say that I'm truly an expert on SEO.

SEO 150
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ReachLocal Launches New SEO Offering

socalTECH

ReachLocal said the new software helps SMBs to drive organic search traffic to their websites. ReachLocal''s SEO product includes keyword identification and optimization, content optimization and publishing, social media integration, local search tools, and more. READ MORE>>.

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The Search Agency Unveils New Offering

socalTECH

Los angeles-based online search marketing provider The Search Agency said it has released a new offering today, which it is calling h(SEO). The firm said the new offering helps brands improve their brand visibility, and addresses both traditional search sites as well as social media, review sites, mobile, and niche publishers.

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Local Corporation Debuts New Digital Marketing Service

socalTECH

The firm said its new Launch by Local product is aimed at small and medium-sized businesses, and helps customers with digital marketing. The product includes web hosting, social media, mobile, content creation, website creation, SEO, and other services for those businesses. READ MORE>>.

Marketing 169
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Why The Haters are Wrong About Growth Hacking

Both Sides of the Table

In essence Muhammad thinks the “growth hacking” is a charlatan term for online marketing that consists of a bunch of everyday tasks that all online businesses should be doing: SEO, SEM, Content Marketing, Social Media, Referral Marketing, etc. “How many legs does a dog have if you call the tail a leg? .

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Doing the Right Things is More Important than Doing Things Right

Both Sides of the Table

Let’s say you have a marketing department with an incredibly talented leader who knows SEO, SEM, social media and how to hit the ball off the cover on press coverage. But this leads to organizational drift because staff will continue to produce “work.&#. Let me give you an example.

Startup 323
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Covario Acquired By Dentsu Aegis Network

socalTECH

According to the two, Covario has over 140 professionals offering up paid and organic search, social media, and content marketing services to brands and direct marketing clients. As part of the deal, Covario''s SEO software arm--Rio SEO--will become an independent company.