article thumbnail

Fan Appz Launches Social Media Marketing Product

socalTECH

Los Angeles-based Fan Appz , which is headed by Jon Siegal, said today that it has launched a new social media marketing product. The firm said its Personalized Marketing Platform is aimed at brand, to help them turn their fans into customers.

article thumbnail

How The Promise Of Social Media Advertising Is Measuring Up For Adly

socalTECH

We caught up with CEO Walter Delph to hear how the promise of social media advertising has measured up to reality, and what that means for brands and marketers today trying to leverage the new reality of social conversations. When you say social media, what does that encompass for you now--Twitter, or beyond just Twitter?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Trust Aims to Help Small Businesses Make Smarter Ad Buys

L.A. Business Journal

As an alum of social media giant Snap Inc.’s s revenue product strategy team, James Borow said he has seen firsthand the struggles that small businesses face in advertising and marketing.

article thumbnail

Trust Aims to Help Small Businesses Make Smarter Ad Buys

L.A. Business Journal

As an alum of social media giant Snap Inc.’s s revenue product strategy team, James Borow said he has seen firsthand the struggles that small businesses face in advertising and marketing.

article thumbnail

Epoxy Looks To Help Online Video Creators With Social Tools

socalTECH

Venice, California-basd Epoxy --which was built by former executive from Team Downey--has launched a brand new set of tools aimed at helping online video creators use social media, and also disclosed a funding round. The two said they realized at Team Downey--the production firm of Robert Downey Jr. READ MORE>>.

Downey 207
article thumbnail

HireRight Adds Social Media Screening

socalTECH

Irvine-based HireRight , which provides employment background checks, drug testing, education verification, and other services, says it has added new social media screening, via a partnership with Fama Technologies. Financial details of the deal were not announced.

article thumbnail

GumGum Ranks NBA Teams On Social Media

socalTECH

Which NBA team is winning, on social media? Los Angeles-based GumGum , the image recognition, computer vision, and advertising technology developer, has rolled out a new service called GumGum Sports Scoreboard , a new tool which helps benchmark and analyze media value generated from NBA team-owned social media accounts.