Idealab Organic Search Technology 
socalTECH
JUNE 7, 2017
According to YP, the new product will help local businesses earn top rankings in their organic search results. Los Angeles-based YP , which offers up online directories and services to help businesses get their companies online, has lauched a new offering, called ypWebsite Pro. YP runs the yellowpages.com site.
Both Sides of the Table
FEBRUARY 21, 2010
By now we all know that the largest part of the online spend has been SEM (search engine marketing) where people buy CPC (cost per click) links to display alongside the “organic&# search results in the search engine. We can technology enable offline advertising. The longer term is even more promising.
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