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7 Keys To Using Social Media to Kickstart Your Brand

Startup Professionals Musings

Image via Pixabay After a frustrating meeting with a small business client recently who didn’t “have time” for social media, I was surprised to find evidence on the Internet that up to one quarter of small business owners are still hesitant to invest time, money, and effort into a social media strategy.

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How to Use Generative AI and LLMs to Improve Search

TechEmpower

With Generative AI and LLMs, new avenues for improving operational efficiency and user satisfaction are emerging every day. This has significantly reduced the time team members spend searching for information, enabling them to stay focused on their core tasks. or "How can I modify my direct deposit account?"

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Arianna Huffington’s Thrive Global is buying a startup that uses neuroscience to boost app usage

TechCrunch LA

Originally called Dopamine Labs, the company was founded in 2015 to bring some of the same technologies that social media companies like Facebook used to boost engagement to a broader range of applications. Meet the tech company that wants to make you even more addicted to your phone.

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5 Keys to Ensuring Credibility, Trust, and Customers

Startup Professionals Musings

Customers these days are turned off by timeless safe messages, delivered repeatedly on traditional media. For trust, they look online to see how you handle real support and satisfaction issues. Using recognized experts and social media influencers turns the marketing context into teaching as opposed to selling.

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Startups Need Your Data, But Consumers Are Still Wary

Startup Professionals Musings

In addition, consumers have traditionally been reluctant to share personal information with any non-human entity, fearing some misuse or privacy invasion. They neither frequently use nor derive much satisfaction from social media, and would be classified at late adopters of new technology. Norton, Ph.D.,

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6 Reasons Technical Expertise Does Not Make A Startup

Startup Professionals Musings

Some pundits argue that the E-Myth principle is now outdated, due to the instant access to information via the Internet, pervasive networking via social media, and courses on entrepreneurship at all levels of education. In the interim, I recommend you use advisors, social media, and the Internet to find your alter-ego.

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Entrepreneurs Work On The Business As Well As In It

Startup Professionals Musings

Some pundits argue that the E-Myth principle is now outdated, due to the instant access to information via the Internet, pervasive networking via social media, and courses on entrepreneurship at all levels of education. In the interim, I recommend you use social media and the Internet to find your alter-ego.