Information SEO Writing 
Both Sides of the Table
JANUARY 12, 2014
SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example. But my contact told me that many viral videos start through close networks on Reddit where a degree of formal and informal collaboration of individuals takes place.
Both Sides of the Table
APRIL 18, 2010
I’m only writing about the product because I’m passionate about it. For Mahalo this often means making modifications to the story in real time both to update any facts and to improve SEO on a story that is already becoming popular. In fact, I’m surprised by how antiquated Google Analytics feels. Basically, it rocks!
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Both Sides of the Table
MARCH 14, 2013
.” Here’s what I mean … Let’s start with what it takes for a journalist to want to write a story. Do I have an “angle” from which to write the story (first company to do X, company does biggest X, consumer behavior is doing X)? That chart has information on it. Others were removed.
Startup Professionals Musings
SEPTEMBER 15, 2013
As your business starts up, you need marketing programs, Search Engine Optimization (SEO), Search Engine Marketing (SEM), a modern “pull” strategy based on social networks, and lead generation. Writing specialists. Information specialists. Here are a few examples: Marketing specialists.
SoCal CTO
NOVEMBER 5, 2009
You are writing about the essentials of business. In other words, instead of accepting that “SEO is good,” let's explore what the point of SEO is and when it is actually “good” (that is, promoting a goal). I am planning right not to write a post about how startups often get SEO wrong. That's great.
Startup Professionals Musings
JUNE 30, 2014
I know that finding time is hard, and good writing is simply not what most people do. Writing a blog is all about communication, and that’s your number one job as founder of a new startup. Trying to write something down for someone else to understand quickly, will tell you if you really understand it yourself.
Both Sides of the Table
JUNE 27, 2011
Because market is such a broad topic, I’m restricting these lessons to PR marketing (as opposed SEO, SEM, product marketing, etc.). In my experience, entrepreneurs who are overly paranoid or are information hoarders rarely do well. Nobody likes writing re-hashed stories. Not everyone has a spare 40 mill for a re-do.
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