socalTECH

JANUARY 31, 2013

Los Angeles-based OpenX Software , the provider of Internet advertising technology, said Wednesday that it has connected with AdTruth to provide mobile targeting capabilities to its OpenX Market. OpenX Market is the company's real-time-bidding platform for online and mobile advertising.

OpenX 153

OpenX Mobile Advertising Los Angeles 153

socalTECH

MARCH 8, 2011

Pasadena-based OpenX Technologies announced this morning that it has named Raj Chauhan as its General Manager of its Publisher Business. OpenX said that Chauhan will be responsible for increasing adoption of its OpenX Enterprise and OpenX Market ad exchange platform. He also has served at Move, Inc. READ MORE>>.

OpenX 153

OpenX Yahoo Pasadena Advertising 153

socalTECH

MARCH 30, 2010

Pasadena-based ad serving software firm OpenX is poweriing a new, European ad marketplace being run by Orange/France Telecom, the firms announced Tuesday evening. According to the firms, Orange Ad Market is an Internet advertising marketplace for display advertising, which will match publishers and advertisers. READ MORE>>.

OpenX 162

OpenX Advertising Pasadena Marketing 162

socalTECH

JULY 8, 2011

Pasadena-based OpenX , which develops Internet advertising server software and related services, said this morning that it has made a major, European expansion. The company said it is making a "major expansion" into the European market. READ MORE>>.

OpenX 154

OpenX Pasadena Advertising Software 154

socalTECH

JUNE 13, 2011

Los Angeles-based OpenX , the developer of ad serving software and operator of an online advertising marketplace, has expanded into Japan, the firm said today. OpenX said it has launched the OpenX Market Japan, in a deal with Japanese media rep firm Cyber communications inc (cci). Global Investment, Inc.,

OpenX 133

OpenX Advertising Los Angeles Media 133

socalTECH

APRIL 1, 2009

Pasadena-based OpenX Technologies , which develops ad serving software used by online publishers, is reporting this morning that it has added more than 8,000 publishers since it launched its product in October of 2008. The software developed by OpenX is used by online publishers to serve up Internet advertising.

OpenX 100

OpenX Custom Customer Advertising 100

socalTECH

APRIL 16, 2009

Pasadena-based OpenX Technologies , a provider of ad serving software for web publishers, announced this morning that the firm has launched a new, advertising marketplace it is calling OpenX Market. According to OpenX, the marketplace will integrate with its software, and allow publishers to maximize their revenues.

OpenX 100

OpenX Advertising Santa Monica Pasadena 100

socalTECH

FEBRUARY 23, 2016

Los Angeles-based programmatic advertising marketplace and technology provider OpenX has rolled out a new product aimed at the mobile app market, according to the company. OpenX said it has launched OpenX Bidder for Apps, an extension of its software for the desktop and mobile web, which works on mobile app inventory.

OpenX 100

OpenX Mobile Product Advertising 100

socalTECH

JANUARY 21, 2015

Los Angeles-based mobile and online advertising technology developer OpenX said this morning that it has named a new head of its operations in EMEA. Buckman was previously Chief Operating Officer of Tradedoubler, which is in the performance marketing area. OpenX provides online and mobile ad serving and other related software.

OpenX 100

OpenX Yahoo Advertising Mobile 100

socalTECH

JULY 8, 2013

If there were such a thing as a "Dream Team" for mobile advertising, you would be hard pressed not to pick the founding team of Los Angeles-based Gradient X (www.gradientx.com), whose founders include Michael Lum (formerly of OpenX), Brian Baumgart (formerly at Adconion), and Julie Mattern (formerly of Rubicon Project). READ MORE>>.

Advertising 253

Advertising Mobile OpenX Software Review 253

socalTECH

NOVEMBER 13, 2013

Among the highest ranked in the annual program was OpenX Software , based in Pasadena, which had a 44,075% five year growth rate, which was ranked at number 5 in the nation, based on its fiscal revenue growth rate from 2008 to 2012.

Southern California 199

Southern California Marina Del Rey El Segundo Santa Monica 199

socalTECH

DECEMBER 15, 2015

Los Angeles-based sales lead management software developer a href="[link] has named Matt Reid as the company's new Vice President of Marketing, the firm said Monday. Velocify said Reid will head up corporate marketing, product marketing, market research, demand generation, and sales development. READ MORE>>.

Marketing 100

Marketing OpenX Demand Sales 100

socalTECH

NOVEMBER 9, 2012

OpenX is profitable, and its ad serving software dominant among online publishers. positions on its site, ranging from software, sales, marketing, to finance. range of software products, and which has offices in Calabasas and Santa Barbara. Deploying software in the cloud? Lynda Weinman and Bruce Heavin.

Technical Review 279

Technical Review Companies Company Southern California 279

socalTECH

NOVEMBER 19, 2013

Daryl Bernstein , RightSignature (Santa Barbara, software). Dev Bhatia , SRCH2 (Irvine, search engine software). Tim Cadogan , OpenX (Pasadena, advertising). Isaac Garcia , Central Desktop (Pasadena, software). Josef Gorowitz , Swagbucks (Torrance, online marketing/rewards).

Southern California 279

Southern California SoCalTech Dollar Shave Club Santa Monica 279