socalTECH

SEPTEMBER 20, 2011

Calabasas-based Spotlight , the developer of ticket management software-as-a-service, said today that it has appointed Richard Dym as its Chief Marketing Officer. Spotlight said its customers now include Comcast, MetLife, Nike, Oracle, Time Warner Cable Media Sales, NBCUniversal, Stanley Black & Decker, and Principal Financial Group.

Marketing 140

Marketing Oracle Calabasas Sales 140

socalTECH

MAY 28, 2014

Los Angeles-based financial software developer BlackLine Systems has hired its first, Chief Marketing Officer, the company announced today. BlackLine said it has hired David Downing, most recently the Chief Marketing Officer of NetSuite, as its first CMO. The company is backed by private equity firm Silver Lake. READ MORE>>.

Silver Lake 138

Silver Lake Marketing Oracle Equity 138

socalTECH

JANUARY 31, 2022

Irvine-based asset tracking technology provider CalAmp said late last week that it has named Mark Gaydos as its Chief Marketing Officer (CMO). Gaydos was previously CMO at Nlyte Software, and also was Senior Vice President of Marketing at Engine Yard, in addition to serving at Oracle and SAP America.

Marketing 113

Marketing Oracle Demand Software 113

Both Sides of the Table

OCTOBER 1, 2009

In my previous post, The VC Ice Age is Thawing (for now) I wrote about the reasons why the VC market came to a screeching halt in September 2008 and remained largely shut until at least April 2009. There are now signs the VC market has gathered pace meaning it’s a great time to be fund raising. This is one book-end of the cycle.

Venture Capital 255

Venture Capital Marketing Startup Social Network 255

Both Sides of the Table

NOVEMBER 4, 2010

The framework of his book has profoundly altered how I think about the technology market and affects how I thought about building my businesses and how I think about investing in venture capital. Let’s start with the incumbents position in a market. They were serving a latent market need for mid-sized businesses to use CRM.

Startup 376

Startup Framework Marketing Customer 376

Both Sides of the Table

JUNE 28, 2011

Venture capital is in the process of its own creative destruction with new market entrants and new models of innovation at the precise moment that our industry itself is contracting. million in team costs to code, launch, manage, market & sell our software. When I built my first company starting in 1999 it cost $2.5

Venture Capital 334

Venture Capital Software Capital Startup 334

SoCal Tech Calendar

SEPTEMBER 10, 2009

Wednesday, September 16, 2009 -- CommNexus Capital Markets SIG presents: 409A RegulationsandGuidelines. Come listen to a distinguished panel, Jeffrey Kinderman, Director of Oracle Capital Advisors, Ralph J.

Capital 100

Capital Oracle Marketing Startup 100

socalTECH

JUNE 8, 2011

Givezooks is headed by Carol Schrader, who has previously been VP of Marketing at Agile Software, which is now part of Oracle; she was part of the team that took Agile IPO in 1999. The firm has also added an iFrame widget to support those ticket sales on an organization's own website. READ MORE>>.

Santa Barbara 178

Santa Barbara Oracle Organization Sales 178

InfoChachkie

AUGUST 18, 2011

In this interview, Mark discusses how his experiences at Oracle, eHarmony and the Rubicon Project contributed to the creation of his latest venture, SteelHouse Media. 4) Did I read correctly that you were part of the original development team for Oracle Financials? When I joined Oracle, they were essentially ‘the Google’ of their time.

eHarmony 204

eHarmony Media Oracle Commerce 204

socalTECH

APRIL 3, 2014

Vora is the CEO of Acrolinx, and also had served as entrepreneur-in-residence at Foundational Capital, as well as a VP at Oracle and Adobe. Vora also founded Oblix, which was acquired by Oracle, and sits on the boards of Get Satisfaction and NextPrinciples, among other positions.

Oracle 140

Oracle Satisfaction Pasadena Software Development 140

socalTECH

JANUARY 27, 2014

The cloud storage provider said its new IBackup service specifically backsup up MS SQL Server, MS Exchange Server, Oracle Server, and MS SharePoint Server databases for users. Privately held IDrive has been in a big effort to expand its market penetration with small businesses in recent months. READ MORE>>.

Oracle 159

Oracle Los Angeles Pricing Services 159

socalTECH

OCTOBER 19, 2011

San Diego-based MeLLmo , the developer of the Roambi mobile business analytics software, said today that it has opened up an office in Shanghai, to support the Greater China market. Roambi said the new office will be headed by Sean Luangrath, who has previously served at Apple, PeopleSoft, and Oracle. READ MORE>>.

Oracle 154

Oracle San Diego Mobile Software 154

InfoChachkie

JUNE 24, 2013

One that he particularly struggled with was "word-of-mouth marketing,”which he consistently referred to as "mouth-to-mouth marketing." We adopted his phrasing and made it our mission to devise creative, mouth-to-mouth marketing initiatives. I now realize why guerrilla marketing is not for the timid. we sure do.

Marketing 133

Marketing Conference Startup Oracle 133

socalTECH

DECEMBER 21, 2010

MeLLmo said the new round will go towards product innovation and go-to-market strategy. MeLLmo's Roambi app allows users to access business data from their mobile phone, connecting those phones to IBM, Microsoft, Oracle, SAP, Endeca, Google, and Salesforce data visually. MeLLmo is headed by Santiago Becerra. READ MORE>>.

Oracle 145

Oracle IBM IBM San Diego 145

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MARCH 8, 2012

READ MORE>>.

Cornerstone OnDemand 153

Cornerstone OnDemand Oracle Santa Monica Acquisition 153

Both Sides of the Table

DECEMBER 27, 2010

In short, acknowledge they exist, be transparent about strengths & weaknesses and use your differences to talk about how you want to position yourself in the market. Marketing Differentiation – Salesforce.com is one of the most effective marketing organizations in the world because Marc Benioff is a genius at marketing.

Cloud Computing 320

Cloud Computing Competition Press Startup 320

socalTECH

FEBRUARY 9, 2010

The firm said the new funding will go to expands its go-to-market efforts. IVT serves clients such as Oracle, Rohm & Hass, IBM, and NEC particularly for corporate communications, investor relations, and training webcasts. Monitor and Tudor are prior investors in the firm.

Oracle 145

Oracle IBM IBM Training 145

socalTECH

FEBRUARY 4, 2016

Los Angeles-based OpenMethods , a developer of software for the contact center and telephony market, has raised $5M in a funding round, according to the company. The company's software connects the Oracle Service Cloud software, Oracle's CRM suite, with telephony software from Genesys, Cisco, Avaya, and Interactive Intelligence.

Oracle 100

Oracle Software Los Angeles Capital 100

socalTECH

JANUARY 6, 2012

Pasadena-based Guidance Software , the developer of computer forensics and e-discovery software, said this morning that it has named Daniel Lim as Vice President and Deputy General Counsel, and Alex Adrianopoulos as Vice President of Marketing.

Software 133

Software Oracle Pasadena Marketing 133

Both Sides of the Table

JULY 1, 2010

You’ll get sales information from your VP of Sales, marketing information from your VP Marketing, tech information from your CTO and so on. So I would go to lunch with our senior architect and ask 50 questions about the differences between Postgres , MySQL and Oracle databases. Skipping is insidious.

Startup 308

Startup CTO Coach Technical Review CTO Hire 308

socalTECH

NOVEMBER 19, 2013

Josef Gorowitz , Swagbucks (Torrance, online marketing/rewards). Amanda MacNaughton , PromoJam (Glendale, marketing software). Internap , PricewaterhouseCoopers , Demand Media , Stubbs, Alderton & Markiles LLP , Oracle , Cresa Partners , UK Trade & Investment , PIXT , and many others.

Southern California 279

Southern California SoCalTech Dollar Shave Club Santa Monica 279

socalTECH

APRIL 29, 2019

Tekion is a startup developing business applications in the automotive retail market. Vijayan previously also served at VMware and Oracle, and sits on the board of Nic Inc. According to HyreCar, it has appointed Jay Vijayan, the former Chief Information Officer (CIO) of Tesla, and current CEO of Tekion, to its board.

CIO 113

CIO Oracle Los Angeles Marketing 113

socalTECH

JANUARY 15, 2021

Hulst was previously Executive Vice President, Global Data and Strategy at The Trade Desk, and prior to that was Group Vice President, Marketing and Strategic Partnerships, Oracle Data Cloud.

Oracle 113

Oracle Advertising Los Angeles Software 113

Both Sides of the Table

OCTOBER 12, 2010

A while back I wrote a bunch of posts on Sales & Marketing and have been meaning to get back to that theme for a while. I was WAY off between my book research about what the engineering & construction market would want (my first company) and what they actually wanted. I only found out through customer meetings. IMO at least.

Sales 346

Sales Startup Technical Review Customer 346

Both Sides of the Table

OCTOBER 22, 2009

Everyone in the outside world is talking about how great you are but internally you know that your sales aren’t ramping, your product isn’t shipping on time, you have doubts about the quality of your code, you’re not convinced you’re doing a good job on marketing – whatever. Your solution? My advice: don’t.

Startup 327

Startup Sales Class CIO 327

Both Sides of the Table

SEPTEMBER 22, 2012

Growth will slow, partly due to internal limits and partly because the company is starting to bump up against the limits of the markets it serves.” He talks about making things that people want & going after a big enough market. Tim Barker is the CPO of DataSift (and heading European marketing for Salesforce.com).

Startup 390

Startup Venture Capital Entrepreneur Technical Review 390

socalTECH

OCTOBER 9, 2018

businesses in the Japanese market. The new joint subsidiary, Blackline K.K. , is a joint venture between BlackLine and Japan Cloud, a Tokyo firm which provides professional services to help U.S. Financial details of that joint venture were not announced. READ MORE>>.

Oracle 124

Oracle Software Development Los Angeles Software 124

Both Sides of the Table

FEBRUARY 5, 2011

I’ve started writing up some of those sales & marketing lessons and I plan to continue to build that section out over time. Features don’t win or lose sales – especially in nascent markets. The marketing guys blame the sales guys who can’t close their leads. That stuff is for Oracle or IBM.

Sales 316

Sales Startup Pricing Customer 316

Both Sides of the Table

MARCH 19, 2013

And of course the most successful technology companies: Google, Facebook, Salesforce.com [duh], Oracle, Microsoft all have loads of sales people. You build a great product and make sure it is used in such a way as to deliver real benefit to your customers versus just the promise of a benefit outlined in your marketing materials.

Startup 403

Startup Sales Software Review Technical Review 403

Both Sides of the Table

APRIL 10, 2010

And aside from having great market power (the main reason for Twitter to own the client and the customer) advertising is one of the primary reasons that I believe Twitter needs to own the client applications. Often these were things that would make Salesforce more competitive vis-a-vis Oracle and Microsoft.

Acquisition 287

Acquisition Develop Development Conference 287

socalTECH

OCTOBER 12, 2011

Altadena-based Unified Dispatch , a provider of fleet management and booking systems for the taxi and transportation market, has been acquired by a unit of Veolia Transportation , the owner of SuperShuttle, ExecuCar, and other transportation services. Duggan & Associates, Oracle, and the SEC.

Altadena 113

Altadena Oracle Demand Los Angeles 113

socalTECH

APRIL 23, 2018

Queener had served as VP of Field Operations, SVP Operations, SVP Products, EVP/GM of Data Cloud, and EVP/GM of Marketing Cloud at Salesforce, among other titles. He also has served at Siebel Systems (now Oracle).

Oracle 100

Oracle Google Los Angeles Software 100

Both Sides of the Table

APRIL 3, 2014

Features don’t win or lose sales – especially in nascent markets. If it wasn’t you, I guarantee you they were influenced by your competitor – either through their sales efforts or through marketing. The marketing guys blame the sales guys who can’t close their leads. That stuff is for Oracle or IBM.

Sales 382

Sales Help Startup Pricing 382

socalTECH

DECEMBER 3, 2012

How did you come across the market? The government and public sector is a fairly large market. A lot of software startups have shied away from serving public institutions, despite a big market, due to concerns about how slow they adopt things. It does take a long time to penetrate the market.

Software Review 243

Software Review SaaS Startup Technical Review 243

socalTECH

SEPTEMBER 13, 2016

Braune was previously at Panzura, and also served at Oracle and LSI Engenio. Zadara provides a combination of storage hardware and cloud services aimed at the enterprise market. Braune reports to Dani Naor, Zadar's Vice President of International Sales. READ MORE>>.

Oracle 100

Oracle Sales Report Services 100

Both Sides of the Table

MARCH 17, 2010

But it’s more atypical for investors located in this market. If we extend a bit North up the coast line we have many affiliate marketing innovators including ValueClick, Commission Junction and FastClick. You can hire a talented head of marketing, business development, technology and sales.

Company 290

Company Companies Technology Startup 290

socalTECH

JANUARY 6, 2015

Irvine-based Zumasys , a developer of cloud computing products for the business market, said today that it has acquired the jBase database product from Temenos. jBase is a cloud-based, database product which connects applications built on the Pick operating system with SQL Server, Oracle, and the cloud. Temenos is based in Switzerland.

Cloud Computing 100

Cloud Computing Oracle Acquisition Product 100